You’ve probably heard a thing or two about millennials. Some of it may be true, some of it may be completely false. For REALTORS®, however, it’s important to understand the facts on millennials, not the myths, because those facts could potentially impact the way you market yourself to them.Let’s
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12/28/2015
Being a REALTOR® takes a certain kind of person. It’s not a profession meant for everyone. You have to be hard-working. You have to be motivated. You have to be persuasive and compassionate.Being a real estate agent means you’re working long hours, you’re spending a lot of time in your car or at
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12/21/2015
As a REALTOR®, do you ever feel like you’re jogging on a treadmill with no chance to catch your breath? If we’re right, that’s probably how you feel during the spring and summer, but not so much during the winter. This time of year, you may be struggling to continue generating leads.With that in
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12/16/2015
The holidays are a crucial time of year for REALTORS® to market to past clients and prospects. It may be difficult because this is the time of year when your work calendar suddenly opens up. But your past clients and prospects are busy with their own holiday events and to-do lists, so that can le
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12/09/2015
As a real estate agent, you probably understand the importance of prospecting if you want to generate more quality leads. Whether you enjoy prospecting or not (that’s a whole different topic), there’s no denying its effectiveness as one of the best ways to generate leads.But how can you be sure y
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12/02/2015
As a REALTOR®, you may be seeing a shift in your client base in recent years. You may be working with more and more millennials (people between the ages of 18 to 34.) This is to be expected, because for the second year in a row, millennials represent the biggest group of home buyers in America, 3
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11/30/2015
