Real Estate Technology & Tools

Solar energy systems are no longer just an option but an essential consideration for residential owners in California. It can help reduce energy costs for homeowners, increase property value, and attract environmentally conscious buyers. Additionally, having a solar system can make a property more attractive in markets where sustainable living is a priority, leading to potentially quicker sales and higher resale valueRecently Linda Peltz realtor & Scott Crumb, solar energy expert with over 11 years of experience in the industry, offers invaluable insights into navigating the complexities of solar systems in real estate. His expertise ensures that both sellers and buyers are well-informed about the benefits, challenges, and financial implications of solar energy. Tune in to video below f... 09/08/2024

Los Angeles, CA – September 2024 – InboundREM, a leader in real estate SEO and digital marketing, is disrupting the traditional real estate website industry with a unique offering: client-owned SEO-optimized websites designed to deliver powerful, long-term lead generation. Unlike most real estate website companies that lease websites to agents, InboundREM empowers real estate professionals by allowing full ownership of their custom-built sites.   https://inboundrem.com/real-estate-seo-companies-services/ Founded and led by SEO expert Robert Newman, InboundREM brings nearly two decades of digital marketing experience to the real estate industry. Newman’s mission is clear: to provide real estate agents with the best-performing SEO websites that deliver lasting results and unprecedented R... 09/06/2024

I know over the years, technology has improved the way we do business.  One, the digital contracts are FABULOUS.   Our clients can be anywhere in the world, and sign a contract.   They send reminders on the dates so they don't pass without notice and keeps all the documents in the cloud.Email drives us all crazy, especially the spam that comes in all day long (and all night long...), but we couldn't do business without it.This morning, I have a listing that will expire in a couple of weeks, and now our local MLS alerts us of these dates.  When we enter a listing, it requires an expiration date as well.    I am SO thankful for this feature, as I remember way back then...Probably somewhere from 2006-2008 when it was a serious buyer's market, homes were on the market FOREVER!  Some expired... 09/06/2024

August RPR Challenge - Why, Yes It Is! As much as I tried to make this post a positive one in totality, about the RPR program, it fell short of expectations. Could be because Utah is a non-disclosure state and there are gaps in information that is supposed to be deemed reliable. This month’s challenge is exactly that, a challenge! After plugging in the address of a listing that will go live in a week, the suggested price point was well over and above any recent sales in that particular neighborhood. That was a concern.  Also, for some reason the square footage was off by 1000 square feet, (County records must be incorrect). I was able to submit the true measurements and yet, the market value was still particularly high, by about $200,000. (?) The graphics and details are excellent and s... 08/31/2024

RPR is a great resource for Realtors, yet when I mention it to co-workers, they usually don't understand what I'm referring to. RPR stands for Realtor Property Resource, and is made available to us through the National Association of Realtors. You can use RPR to research properties, neighborhoods, school districts, and other options. You can access maps, past history of a property, the owners names, and much more. There are many uses, but the one I utilize the most is address labels for a neighborhood. If  a buyer is looking for a home in a particular community, I can compile a list of homes in that neighborhood that might be an option for my buyer.  First, log into RPR and select "Research" at the bar across the top of the page. Then enter an address in the search bar, then click on t... 08/30/2024

RPR is a great resource for Realtors, yet when I mention it to co-workers, they usually don't understand what I'm referring to.RPR stands for Realtor Property Resource, and is made available to us through the National Association of Realtors. You can use RPR to research properties, neighborhoods, school districts, and other options. You can access maps, past history of a property, the owners names, and much more. There are many uses, but the one I utilize the most is address labels for a neighborhood.If  a buyer is looking for a home in a particular community, I can compile a list of homes in that neighborhood that might be an option for my buyer. First, log into RPR and select "Research" at the bar across the top of the page. Then enter an address in the search bar, then click on the I... 08/30/2024

Join us RIGHT NOW for a live pitch battle between us and a ton of other leading technology providers for realtors. Get a leg up on the competition. https://www.linkedin.com/video/live/urn:li:ugcPost:7234643396315815936/ 08/28/2024

Labor Day is nearly here. There are 24 days until Autumn (or Fall). If you look carefully, there are changes all around this time of year. The days are getting shorter. Did you have a chance to tell someone "You are Special today?" The coffee cup is a gift for a client of mine.   It won't be long before the NFL 2024 Seasons Kicks off. If you are going to serve beer and alcohol, don't forget that prices are rising from week-to-week. It will be interesting to see how much prices increase between September 24, 2024 and January 5, 2025. And of course, October Fest is right around the corner. Let's all practice safety rules and don't drink and drive. Watch out and be safe driving!  Who is your favorite Football Team? Whether you are a sports fan or not, or if it's strictly business, never fo... 08/27/2024

Thank you George Souto, Debe Maxwell, Kathy Streib and the entire ActiveRain gang for allowing me time to share on your weekly Zoom Call.https://activerain.com/blogsview/5856715/activerain-weekly-zoom-meeting-8-27-2024We reviewed what was covered previously, and then added in some live searches and attendees requests. While there is so much to cover using RPR for the masses, we drilled down on the laser focused searches and tools.What We Covered Last Time:     A. Getting Started - The Setup     B. Run Your Own Property (And preview all reports)     C. Recognize the Volume of Data, Content, Reports etc.     D. See Through Data to "CLIENT VALUE"     E. All US Properties are accessable 24/7 via Mobile     F. RPR Offers Commercial      G. How To Prospect and Farm for Marketing     H. How to... 09/03/2024

You  really do not know what each day may present in terms of challenges, failures and /or successes.  Life is made up of beautiful unpredictability. We may not know what each day holds, but we can be confident that each day will hold something amazing. The capabilities of RPR are many and varied. They provide us with many tools that might make our days easier.keep our challenges under control  and end up with more successes at the end of the day.  I use it every week and hopefully everyday.     Home is where I start because we all know that there is no place like home and I am in that business.  Selling homes.    Research is where I spend most of my time, I use various sources of information and this is just one of them.  I try to market myself as a neighbor hood expert and this is whe... 08/26/2024

How are you using your iPad For Business?I remember when the early iPads came out. I had a nice closing and rushed to the local AT&T store to collect my latest and greatest tool. The apps looked neat, especially Open House Pro. This tech is going to change my business, until it didn't... Today I have my Dotloop and KVCORE app and use both on a regular basis. But frankly most of the time my IPAD is for games like Clash of Clans (addicting btw). What apps are you using these days? How can I get more function out of my device for real estate life?   08/23/2024

The real estate industry is no stranger to change, but the rise of Artificial Intelligence (AI) is taking it to a whole new level. From automating mundane tasks to providing deeper insights into market trends, AI is transforming the way properties are bought and sold. For real estate agents, this shift presents both challenges and opportunities. How can you leverage AI to enhance your business? Let’s explore how AI is revolutionizing real estate and what it means for the future of property buying and selling.Enhancing Property Search and RecommendationsOne of the most significant ways AI is impacting real estate is through enhanced property search and recommendations. Traditionally, buyers would sift through countless listings, trying to find a property that fits their needs. AI changes... 08/22/2024

 Predictive analytics is transforming the real estate industry, offering unprecedented insights that help investors, developers, and real estate professionals make more informed decisions. By analyzing vast amounts of data, predictive analytics provides forecasts and trends that were previously difficult, if not impossible, to discern. Let’s dive into how predictive analytics is applied in real estate and why it’s becoming a critical tool for success in the industry.1. Understanding Predictive Analytics At its core, predictive analytics involves using historical data, statistical algorithms, and machine learning techniques to predict future outcomes. In the context of real estate, this means analyzing factors like market trends, property values, and buyer behavior to forecast future dev... 08/22/2024

Artificial Intelligence (AI) is revolutionizing industries across the board, and real estate is no exception. From property management to customer interactions, AI is transforming how real estate professionals operate and how clients experience the property market. Let’s delve into the various ways AI has woven itself into the fabric of the real estate industry.1. Property Valuation and Pricing Models One of the most significant impacts AI has had on real estate is in property valuation. Traditionally, appraising a property’s value relied heavily on human expertise, with agents comparing similar properties and market trends. However, AI has introduced more accuracy and efficiency to this process through predictive analytics.AI-powered tools analyze vast amounts of data, including histor... 08/21/2024

  Hey there, Old Farts! Frank Worrell here, and today, I’m talking about something we’ve all come to appreciate—how AI is not just for the younger crowd, but for us, too! Many of you in this group are already ahead of the curve, embracing AI to make our lives easier, more organized, and even more productive. So, let’s dive into how tools like Productive AI and Fathom AI are helping us keep sharp, even as the years go by. Staying Sharp with AI Assistance As we age, memory can sometimes become a bit of a challenge. But here’s the thing: we don’t have to rely on just our brains to keep everything in check anymore. AI tools are here to fill in the gaps and ensure that we’re on top of our game. Productive AI: Many of us have discovered how Productive AI is like having a super-organized perso... 08/17/2024

Hey there, it’s Frank Worrell again. While my work revolves around BPOs, I know many of you in the real estate industry spend hours on Zoom calls, whether you’re closing deals, hosting virtual tours, or negotiating contracts. Keeping track of everything discussed during these meetings can be a challenge, and that’s where Fathom AI comes into play. If you’re looking to streamline your virtual communications and ensure you never miss a detail, Fathom AI is a tool you should seriously consider.Why Fathom AI Is a Must-Have for Real Estate ProfessionalsIn real estate, time is money, and efficiency is key. Fathom AI is designed to enhance your virtual meetings by automatically recording, transcribing, and summarizing your Zoom calls. This means you can focus on engaging with clients and partn... 08/16/2024

  Hey everyone, it’s Frank Worrell here. While my focus is on BPOs (Broker Price Opinions), I’ve spent enough time in the real estate industry to know what you, as sales agents, go through on a daily basis. The constant calls, the need to stay on top of every conversation, and the pressure to maintain seamless communication with clients—it’s a lot. That’s why I want to share a tool that’s making a huge difference for agents: Productive.ai. Why I’m Excited About Productive.ai for Sales Agents In our line of work, missing a detail from a client call can mean losing out on a sale. Even though I’m not directly involved in sales, I understand the importance of capturing every piece of information. Productive.ai is designed to do just that, and it’s packed with features that can seriously boo... 08/16/2024

The recent National Association of Realtors (NAR) settlement has stirred up a lot of conversations in the real estate world, especially about commissions and concessions. But this shift doesn’t just affect how transactions are handled—it’s also going to influence what content you show on your website and how you use IDX (Internet Data Exchange) to display listings. If you’re a real estate agent, here’s what you need to know about these changes and how to prepare your online presence.Transparency is the New Norm: How to Adjust Your Website ContentWith the NAR settlement focusing on transparency, particularly around how commissions are disclosed, the content on your real estate website needs to evolve. Potential clients will expect clear, upfront information about how commissions work, wh... 08/14/2024

Did you know you can use your favorite AI tool to help you write your image prompts?You'll, most likely, get a prompt back that will do a much better job with the AI image generation.After you get the image prompt back, you can tweak it.Here are some examples:Prompt:Give me an AI image prompt using these terms: wide shot, deck, backyard, pool, trees.Do not mention prompt back to me - just give me the prompt.Output image prompt (GPT 4o mini):A serene wide shot of a backyard featuring a sparkling blue pool surrounded by lush green trees. The deck is adorned with comfortable lounge chairs and colorful cushions, inviting relaxation. Sunlight filters through the leaves, creating dappled patterns on the wooden deck. A few playful pool floats are scattered in the water, while a gentle breeze r... 08/14/2024

We always thought a comparative market analysis was strictly part of the residential real estate world. But then we started getting requests for it from folks in commercial so we created a Commercial Comparative Market Analysis (CMA) Excel workbook. And for a limited time, we’re offering it as complimentary, no strings attached!We thinks it’s a valuable resource for explaining market conditions to potential clients, whether they’re looking to sell or lease their property. Provide a clear, data-driven snapshot of where a subject commercial property stands in relation to comparable properties in the area, helping you to articulate market dynamics and to set realistic expectations.You can get it here on our website, no charge #cre #commercialrealestate #commercialproperty #commercialbroker... 08/13/2024