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Real Estate Sales and Marketing

Do the old-school real estate marketing methods still work? Is a postcard campaign worth the money? How about cold calling or buying real estate leads?


Those are good questions and fortunately you've come to the right place for answers. ActiveRain's 300,00+ real estate industry professional chat about these topics and many more on a daily basis right here on the following pages.


If you're looking for more information on how to use social media and blogging to promote your business, you'll find it here. Lead generation and lead conversion ideas – you'll find those here too.


Everything a real estate professionals needs to know about marketing his or her business can be found in this section of every agent's favorite social networking site, ActiveRain.

Recent blogs on Real Estate Sales and Marketing
By Jennifer Graff, Realtor serving the Las Vegas Valley
(The New Home Experts at Douglas Elliman Real Estate)
Well — it’s July, temps topped out at 113 this week, and I’m writing a blog about whether Las Vegas is too hot to live in. So yeah. Fair question.If you’re thinking about moving to Las Vegas and you’ve been lying awake wondering whether the heat is really as bad as people say — this is for you.Here’s the honest starting point: yes, it gets hot. Obviously. I’m not going to stand here and pretend the surface of the sun isn’t a reasonable comparison in mid-July. But I’ve been selling real estate across this valley for over twenty years, and I watch people make the same mistake every single week. They Google “Las Vegas heat,” they see one alarming headline, and they either talk themselves into a move without the full picture — or they walk away from a city that would have been perfect for t...
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By John Moran, For Your Place At The Beach
(Keller Williams Realty's At The Beach Team)
Listing Details: 3586 Waverly Circle Destin, FL 32541MLS #: 993255Price: $1,328,000Beds: 3Baths: 3.5Sq feet: 2,206Call Courtney Ledezma (850) 608-0677 to see if this property is still available.3586 Waverly offers a rare opportunity to own a highly versatile coastal property that combines strong rental performance, private resort-style amenities, and an exceptional beach lifestyle within the gated community of Destin Pointe. Designed for buyers seeking a balance of personal enjoyment and investment potential, the home delivers the flexibility to enjoy as a private retreat while also capitalizing on the area's consistent vacation rental demand -- all while offering an easier ownership experience than many properties with direct Gulf-front exposure. Already demonstrating impressive income...
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By John Moran, For Your Place At The Beach
(Keller Williams Realty's At The Beach Team)
Listing Details: 9450 S Thomas Drive 2102 Panama City, FL 32408MLS #: 791242Price: $474,900Beds: 2Baths: 2Sq feet: 1,380Call John Skinner Jr. (850) 543-5763 to see if this property is still available.When buyers compare beachfront condos, the view often makes the decision--and Boardwalk 2102 delivers one of the most impressive perspectives on Panama City Beach. Perched on the 21st floor, this Gulf-front residence captures sweeping views of emerald waters and sugar-white beaches from the moment you enter. Unlike many floor plans that reserve the best views for the living area only, this residence features a true Gulf-front primary suite, allowing you to wake each morning to panoramic Gulf views and the sound of the waves. The open-concept layout keeps the Gulf as the focal point, creatin...
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By John Moran, For Your Place At The Beach
(Keller Williams Realty's At The Beach Team)
17545 Front Beach Road 402 Panama City Beach, FL 324132 Bedrooms,  2 BathroomsSq ft: 1,146For more details surrounding the sale of this property please contact the following:John Skinner Jr, Listing Specialist Keller Williams Realty Emerald Coast36008 Emerald Coast Parkway, Suite 201Destin, FL 32541Destin - Okaloosa Island-Miramar Beach-30AE-Mail: John@pcbsell.comWebsite: www.AtTheBeachTeam.comJohn Skinner Jr.Office: 850-654-3325Mobile: 850-543-5763
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By Rhonda Gustitus, Real Estate's A Dream With Rhonda Gustitus Team!
(The Rhonda Gustitus Team)
Looking for the ultimate Florida lifestyle? 🌞 Welcome to 4327 Manfield Dr, Venice, FL—an extensively upgraded 4-bedroom + den pool home in the highly sought-after Woodmere Lakes community! From the stunning 2022 heated saltwater pool and spa to the custom tiki bar and smart home features, this home is designed for relaxing, entertaining, and making every day feel like a vacation.✨ Property Highlights🏡 4 Bedrooms + Den/Office🛁 2 Bathrooms🚗 2-Car Garage🏊 Heated Saltwater Pool & Spa (2022)🌴 Custom Tiki Bar (2022)🐾 Fully Fenced Backyard📍 Prime Venice LocationFrom the moment you arrive, you'll appreciate the pride of ownership and the long list of high-end updates throughout this move-in-ready home.💦 Your Private Backyard ResortFlorida living doesn't get much better than this!🌊 Heated Saltwa...
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By Peter Mohylsky, Broker, Call me at 850-517-7098
(Property Management Inc.-Destin)
Every home has a story, and every homeowner reaches a point when it's time to start a new chapter.🏡Some people move after just a few years, while others stay for decades before deciding it's time for a change.There's no "right" timeline, only the one that makes sense for your life, your goals, and your future.If you've been wondering whether it's the right time to make a move, send me a message and let's talk through your options!#thehelpfulaqgent #houseexpert #a071426 #realestate #didyouknow
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By Alex Gandel, Ventura/Los Angeles Counties Real Estate & Beyond!
(Top Producing Agent, Pinnacle Estate Properties)
What Helped This Texas Tract Home Sell at Its Asking Price?```Just Sold at 4985 Bowie Court in Simi Valley``` Why do some homes sell at their asking price while others linger on the market or require price reductions? The answer is rarely one single factor. Strong results typically come from the right combination of pricing, presentation, property appeal, local market knowledge, and consistent exposure. The recent sale of 4985 Bowie Court provides a timely example. Located on a cul-de-sac in Simi Valley’s established Texas Tract, this distinctive single-story home sold at its $1,099,900 asking price. A Home That Made a Memorable First Impression Long before buyers stepped through the front door, the home made an impression with its broad front elevation, dramatic peaked rooflines, colu...
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By Kelly Broaddus, 100+ Northern AZ Homes Sold in 2021!
(eXp Realty)
See original blog Pine Canyon Luxury Home for Sale in Flagstaff, AZ — 3385 S Tourmaline Dr Tucked at the end of a quiet cul-de-sac in Creekside Village, this remodeled residence rises above the creek with sweeping views of the water, the lake, and Pine Canyon’s 16th and 17th fairways — where every evening on the wrap-around deck feels like a private box seat over the forest.   The Residence A Rare Creekside Village Offering Above the Water Perched in a secluded setting at the end of a quiet cul-de-sac, this beautifully updated Creekside Village home offers refined living with commanding views, exceptional privacy, and the tranquil ambiance of the creek below. Framed by forest, golf course, and water, the residence delivers an effortless indoor-outdoor lifestyle — anchored by an expanded...
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By Jennifer Graff, Realtor serving the Las Vegas Valley
(The New Home Experts at Douglas Elliman Real Estate)
Esplanade at Red Rock is the most anticipated new-construction opening in Summerlin West right now — and for once, the buzz is earned. Hush-hush VIP weekends. Homes spoken for before the community was even open to the public. Pricing that held in a market everyone keeps calling soft.So instead of telling you it’s beautiful — you can see that — I’m going to tell you what Esplanade at Red Rock costs, how it’s structured, and what you’re actually paying a premium for. Because that’s the part that costs money to get wrong.Here’s your straight-shooting primer on prices, floor plans, and fees. Bookmark it.What is Esplanade at Red Rock?Esplanade at Red Rock is a new, gated, all-single-story luxury community by Taylor Morrison in the La Madre Peaks village of Summerlin West, Las Vegas. But call...
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By John Moran, For Your Place At The Beach
(Keller Williams Realty's At The Beach Team)
Listing Details: 11 Topaz Cove Miramar Beach, FL 32550MLS #: 1002194Price: $899,000Beds: 4Baths: 3Sq feet: 2,124Call John Skinner Jr. (850) 543-5763 to see if this property is still available.This beautifully maintained 4-bedroom, 3-bath residence in the heart of Miramar Beach has two distinctive features: three Live Oak trees provide natural shade and character over the entire large semi-private patio area. And secondly, the home is ideally positioned as the closest home in the neighborhood to the beach. These features offer a rare combination of charm, convenience, and strong investment potential. Located within a secure, golf cart-friendly gated community south of Hwy 98, you're just a short 5-minute walk to private deeded beach access -- complete with restrooms and a seasonal snack ...
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By Peter Mohylsky, Broker, Call me at 850-517-7098
(Property Management Inc.-Destin)
Buying a home involves more than finding the right property. It's also about finding the financing strategy that supports your long-term goals.You don't have to know all the terms but you can get the help of a trained professional to get the answers🏡Every buyer's situation is different, which is why understanding your mortgage options is an important part of the process.The more informed you are before you start house hunting, the more confident you'll feel when it's time to make an offer.If you're thinking about buying and want help building the right team, send me a message and let's chat!#thehelpfulagent #houseexpert #a071314 #realestate #dreamhome
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By Peter Mohylsky, Broker, Call me at 850-517-7098
(Property Management Inc.-Destin)
Ever wondered what gifts are traditionally given at housewarming celebrations around the world?Any of these work and all of these work as well.  Not everyone drinks so be careful there and food diets need to be considered as well.  I can kill any plant but that is very personal.  Bread around here is interesting but nor on my diet.  Practical is nice but boring.  It is always nice to have options.  From bread and salt to lucky plants and meaningful keepsakes, different cultures have their own ways of welcoming someone into a new home.#realestate #realestateagent #financehub #buying #selling
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By Debra Leisek
( Bay Realty,Inc Homer Alaska)
Summertime And the Living is Easy! BayRealtyAlaska.com#AlaskaRealEstate #BayRealtyAlaska #HomerAlaskaRealEstateBay Realty Serving Our Community Since 1974!When You Need Results Bay Realty WorksBay Realty Offers You the Knowledge You Need to Sell, Rent or Buy Property on the Kenai Peninsula. Information is Power and we give You the Power to make the Right Decision for YOU!Our area offers Beautiful Homes, Recreational Cabins, View properties, Private Remote Property, Beach, Waterfront Properties, Islands, Waterfalls, Bluff Homes, Bluff Land, River Property, Small Acreage, Large Acreage, Commercial Land and Business Opportunity. We Have Property Management with a Longstanding Reputation for Good Service to Landowners and TenantsSince 1974, Bay Realty has been serving the Communities of the...
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By Peter Mohylsky, Broker, Call me at 850-517-7098
(Property Management Inc.-Destin)
When selling your home, avoid overpricing, neglecting repairs, and skipping staging or professional photos. It is the little things that add up and become big things. Today's buyers often make decisions online first, so a poorly presented home can limit interest before a showing is even scheduled.Remember: the more prepared and buyer-friendly your home is, the better your chances of attracting strong offers and selling quickly.#realestate #realestateagent #financehub #buying #selling
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By Jennifer Graff, Realtor serving the Las Vegas Valley
(The New Home Experts at Douglas Elliman Real Estate)
Consider this your Vegas Confidential briefing on the housing news everyone’s about to get wrong. There’s a major story this week, and I want to translate it out of Washington-speak into what it actually means for you — whether you’re buying a home in Las Vegas, selling one in Summerlin, or still deciding whether to make the move.Here’s the short version. A major bipartisan housing bill — the 21st Century ROAD to Housing Act — became law this week. It’s the first serious federal housing package in over a decade, and by most accounts the most significant since 1990. It became law through a constitutional quirk: the President declined to sign it, citing an unrelated bill, and under the Constitution a bill becomes law automatically if it’s neither signed nor vetoed within ten days while Co...
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By Peter Mohylsky, Broker, Call me at 850-517-7098
(Property Management Inc.-Destin)
Whatever size house you’re looking for I’m here to shine some light(see what I did there 😉) on the homebuying process.I’ll be by your side from start to finish to guide you and help you find the home of your dreams.You need to keep everything in perspective in this crazy world we have been passing thru now.  #thehelpfulagent #houseexpert #a071026 #dadjoke #realestate
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By Kimberly Chadwick, Residential realtor with team to serve!
(Keller Williams Realty Group)
✨ I'm excited to share that my newest listing is Coming Soon! Located in the desirable Heritage Ridge community, this beautifully updated home at 147 Azalea Circle in Limerick offers stylish living, thoughtful upgrades, and a private wooded backyard. I can't wait to share more details—stay tuned! 🏡💙Kim Chadwick, REALTOR®Keller Williams Realty GroupKim Direct: 215-527-5134Office: 610-792-5900...
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By Kimberly Chadwick, Residential realtor with team to serve!
(Keller Williams Realty Group)
𝐌𝐮𝐥𝐭𝐢𝐩𝐥𝐞 𝐨𝐟𝐟𝐞𝐫𝐬 𝐚𝐧𝐝 𝐀𝐌𝐀𝐙𝐈𝐍𝐆 𝐭𝐞𝐫𝐦𝐬! 💥 𝐌𝐲 𝐜𝐥𝐢𝐞𝐧𝐭𝐬 𝐜𝐨𝐮𝐥𝐝𝐧'𝐭 𝐡𝐚𝐯𝐞 𝐚𝐬𝐤𝐞𝐝 𝐟𝐨𝐫 𝐚 𝐛𝐞𝐭𝐭𝐞𝐫 𝐛𝐮𝐲𝐞𝐫! 🏠Kim Chadwick, REALTOR®Keller Williams Realty GroupKim Direct: 215-527-5134Office: 610-792-5900
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Running Facebook and Instagram ads for real estate is easy.Generating consistent, qualified buyer and seller leads is the difficult part.Many agents focus almost entirely on the ad creative, audience targeting and budget, only to send visitors to a generic website or property listing. That single mistake dramatically reduces conversion rates.The highest-performing real estate campaigns treat the landing page as an extension of the advert—not a separate destination. Every click should continue the same conversation that started inside the Facebook feed.Why Landing Pages Matter More Than Your AdFacebook's job is simple: get the click.Your landing page has a completely different objective: turn interest into action.Whether you're advertising: Free home valuations New property developments ...
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By GilbertRealtor BillSalvatore, Realtor - 602-999-0952 / em: golfArizona@cox.net
(Arizona Elite Properties )
Bill Salvatore of Arizona Elite Properties featured a post toRe-Blog today on Active Rain. Good post by Peter today, andworthy of our daily Re-B. Gilbert AZ  GILBERT ARIZONA HOMES FOR SALE, Bill Salvatore, AZVHV / HelpingArizona Heroes, New-Construction Advantage, Realtor, sell my house, 2026Market, Chandler  #Sellmyhouse #whatsmyhomeworth #homevalues#2026market #ArizonaEliteProperties #ChandlerAZ#yourValleyProperty #GilbertRealtor #AZVHV#buyingaHome #LiveinSunnyAZ #BillSalvatore The right time to buy a home looks different for everyone. There is time and there is time and again, it is about time.   The right time is a very individual thing for everyone.   🏡 It's not about following someone else's timeline; it's about recognizing when your lifestyle, goals, and priorities point toward h...
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