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Real Estate Best Practices

Coaches, books, classes and seminars aim to capture real estate agents dollars with promises to teach them any number of ways to improve their business. From sales skills to how to close more deals to how to win with expireds (expired listings) and more, everyone has something to teach you.


There's nothing wrong with continuing education, whether it's keeping on top of new laws and regulations or learning how to be more productive. But before you spend an arm and a leg on any of those things, pull up a chair, put on your glasses and peruse the pages in this section of ActiveRain.


It is only here that you can tap into the world's largest online real estate community and actively engage with your peers. Find out what works and what doesn't from those that actually put into practice what others merely teach. Read how-to articles, advice on designations, certifications and continuing education classes. You never know where you will find the inspiration to take your business to the next level. So, pull up a chair and dig in!

Recent blogs on Real Estate Best Practices
By Endre Barath, Jr., Realtor - Los Angeles Home Sales 310.486.1002
(Berkshire Hathaway HomeServices California Properties)
Back on the Market:  2529 Woodstock Rd Los Angeles CA 90046Directions: Sunset Blvd turn right to Willow Glen Rd continue to Woodstock Rd turn right past the paved Rd on the dirt road first structure is 2529 Woodstock Remarks: Back on the Market, this is truly an exceptional opportunity to purchase this land/project. Ideal for developers, end users, investors or flippers or for an owner user. This fantastic property is located in close proximity to the Houdini Estate. Head up Laurel Cyn to Willow Glen Rd to Woodstock Rd. 8,841 sq ft of down sloped land with a foundation and many more. Vacant panoramic view Land with a structure on it. The property has a foundation and substructure and grading done already. A seasoned developer who knows their way around the city might be able to get the ...
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By Bob "RealMan" Timm, Owner of Ward Co Notary Services retired RE Broker
(Ward County Notary Services)
BTW did you know that Lawrence Welk was a North Dakota boy?Joe, in the comic above, may be acting as many of us men do/think and is immortalized by Tim the Tool Man Taylor... MORE POWER! Here is Tim Taylor's idea of a lawn mower engine. (One of my favorite shows in the series with Bob Vela as himself guest staring).The truth is, More Power is not always a good idea... especially an 8 cylinder drag racing engine for a lawn mower.First time single male homeowners usually learn the hard way that more power is not always better. A certain amount of soap recommended by the soap manufacture in the dish washer or clothes washer is the right amount. You don't need a riding lawn mower for a trailer park sized lot. The list goes on and on so if you are a first time home owner my advice is forget ...
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By Alan May, Home is where the hearth is.
(Jameson Sotheby's International Realty)
Today's post is an effort to dig a little deeper into the proposed NAR settlement.  I know, for many out there, all that they've done is to read the NAR announcement (and for some, they haven't even done that).  I've just gotten through reading through the text of the 108 page settlement itself.  I don't pretend to understand all of it, as I am not an attorney and it's written in some simple leaglese, but still.  I think there were sections where I actually did doze off for a moment or two.  For those of you who'd like to peruse the document... here it is.  Knock yerself out.But here's the stuff I want to relay.  I'd call your attention to a section entitled "Practice Changes".  This is what should impact those of us on the front lines most directly.  And here's my shortened "abbreviate...
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By Lori Mode, Real Estate Made Simple
(The Mode Real Estate Group)
If you’re considering selling but not quite sure, here are 5 signs that might indicate it’s time to take that next step 👇➡ If your current home doesn’t quite match your lifestyle anymore, it might be a sign to consider selling. Maybe your family is growing, or you’re now an empty-nester looking for something cozier.➡ Do you often find yourself bumping into furniture or wishing for more storage? If your home is starting to feel a little cramped, that’s a signal it could be time to move on to a bigger place where you can stretch out and breathe freely.➡ If you’re looking to downsize and free up some money for other goals, like travel, investments, or starting a business, selling might be a smart move to help you achieve those dreams.➡ Are you feeling the itch to live in a different neighb...
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By Lori Mode, Real Estate Made Simple
(The Mode Real Estate Group)
Research has shown…That a staged home sells 3 times faster than a non-staged home!– and 70% of real estate agents stated that home staging increased the offer value on a house by up to 10%.📈First impressions are everything and staging can significantly enhance your home’s appeal and make it more attractive to potential buyers.Here are my 🖐 staging tips…01 – Depersonalize and declutter02 – Clean, clean, and then clean again. 🧽03 – Use a light neutral color palette + add pops of color04 – Use real plants and flowers throughout the home 🪴05 – Don’t forget about the front yard! That’s the first thing they’ll see when they pull up.Remember, the goal of staging is to create a welcoming and neutral environment that allows potential buyers to envision themselves living in the space.If you want ...
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By Bob "RealMan" Timm, Owner of Ward Co Notary Services retired RE Broker
(Ward County Notary Services)
I am sure all of us know people who transform, it's the subject of many science fiction stories, the oldest I remember is Dr. Jekyll and Mr. Hyde.The transformation can be good, like the day I was transformed into a member of God's community, and it can be a transformation into bad like Dr. Jekyll and Mr. Hyde. It can also be confusing like Bruce Banner turning into a monster who does good.During my career in Real Estate I saw many agents who transform from one person to another depending upon their role in Real Estate at the time. Frankly I found it disturbing every time.Be YOU as you are in life and don't transform to role play a Real Estate agent. If a client sees through your facade they are not going to trust you in any role you play in life, not just Real Estate.I praise you God b...
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By Endre Barath, Jr., Realtor - Los Angeles Home Sales 310.486.1002
(Berkshire Hathaway HomeServices California Properties)
There are times when sellers do not want to have the property listed and marketed in the MLS. I am not a fan of it. I believe the more eyes see it on the various platforms the odds are better we get an offer sooner.Then there are times I focus and try to convince my sellers to list it on all the platforms. The only time I like it being not in the MLS when I am trying to cool a property and bring it back as new.What are your thoughts? Inquiring minds want to know.Wishing you a safe and healthy life and I look forward to your comments. If you are looking for a knowledgeable, focused and goal-oriented Realtor in the Beverly Hills area who will help you achieve your Real Estate goals, please reach out to me directly! If you are looking for a pet friendly Beverly Hills Realtor who can handle...
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By Kukun's VP of Analytics Franklin Carroll, Elite client engagement tools and proptech
(Kukun, Inc.)
Visuals are key to attracting people’s attention in any business, and real estate is no exception. For realtors, images are pivotal, hiding minor disadvantages from future clients while drawing attention to the space's positive attributes. Real estate photography is a sub-genre of commercial photography, meaning many of the techniques used by commercial photographers can be used in real estate as well: However, most commercial photographers have more control over their lighting conditions. This is one of the central challenges real estate photographers face.  That said, with the tips contained in this article, these limitations can be overcome. Lighting in Real Estate PhotographyProper lighting has the power to drastically change the perception of a space, which is important for present...
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By Bob "RealMan" Timm, Owner of Ward Co Notary Services retired RE Broker
(Ward County Notary Services)
Maybe Titus needs to purchase a guinea pig size sneeze guard to protect himself and his food. I doubt they make them but I sure appreciate it when I see sneeze guards at restaurants.People coughing and sneezing around food NOT covering their face is a pet peeve of mine. It's nice to know that even a rodent (Guinea pig) doesn't appreciate it. Even if it happens at home it is still not tolerated and a lecture will soon follow.I am not sure I can tie this to Real Estate other than I always carried a handkerchief with me so if my nose started to tingle I could whip it out and not offend any Buyers/Sellers, contractors or whoever I may be around. Do YOU always have a hanky or kleenix with you?  
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By Michael Elliott, Burlington, New Jersey real estate sales
(Fathom Realty)
On Monday, a solar salesperson called  me, asking for me by name,  then proceeded to get into his pitch.No nameNo company nameJust his pitchSo, here it goes, 5 tips for making cold calls: Introduce yourself  by name when they answer Get to the point State WHY you are calling If they clearly have zero interest in what you're selling, respect that Don't hang up on them without saying "goodbye", it shows that you are rude and a poor sport  PS--I still make cold calls, and I follow these rules.  
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By Christopher Nelson, Montgomery County, PA - Realtor
(GenStone Realty)
As the winter months come to an end and spring begins to bloom, it's the perfect time to tackle some home maintenance tasks. Spring cleaning and maintenance go hand in hand, making it a great time to give your home the care and attention it needs. Home maintenance is not only important for the aesthetic appeal of your property but also for its long-term health and functionality. In this blog, we will provide you with a comprehensive guide to spring home maintenance, including the top 10 must-do tips that will help keep your house in great shape all season long.Spring home maintenance is more than just cleaning and tidying up. It involves taking proactive steps to ensure that every part of your home is well-cared for and on top of these maintenance tasks, you can prevent small issues fro...
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By Wanda Kubat-Nerdin - Wanda Can!, St. George Utah Area Residential Sales Agent
(Red Rock Real Estate (435) 632-9374)
No Missed Understandings Effective communication drives success in business. Breakdowns can be costly for either side in certain situations. In one case, the builder's humongous ego overrode everything else, including the buyers wants and needs. Buyer clients and I met with a builder to discuss every aspect of constructing their new home. A very specific item on the wife's wish list was wood flooring throughout the entire home. No if's, and's or but's about that! During the course of the hour, the builder continued to refer to carpet in the bedrooms and tile in all wet areas. After correcting him several times, the meeting came to an abrupt halt. The builder refused to listen! ♦♦♦ Realistic expectations towards achieving sales goals, matters greatly. A seller client wanted to cancel aft...
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By Joyce Marsh, Joyce Marsh Luxury Living
(Joyce Marsh Real Estate LLC)
Championship teams are built  . . . .  they are prepared to succeed . . . . they play unselfishly to achieve the team goals . . . .  and they are held accountable for their personal performance . . . . and for creating successful results.Team building can help us all rise!Thanks for the wisdom of the late Lou Ludwig  Championship Teams Are Built  “Championship teams are built on being prepare, playing unselfishly and being held accountable.”   Jason Kidd American Basketball Coach and former player       As I see it . . . . . . . . Championship teams are built   Three characteristics of championship teams are . . . .  they are prepared to succeed . . . . they play unselfishly to achieve the team goals . . . .  and they held accountable for their personal performance . . . . and for creat...
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By Wanda Kubat-Nerdin - Wanda Can!, St. George Utah Area Residential Sales Agent
(Red Rock Real Estate (435) 632-9374)
Streamlined Showings Can Increase Buyers Interests! Preparing ahead of time for showing houses with clients ensures a comfortable, well-timed experience. When all set and organized, things that may happen outside of your control are better handled, so plan accordingly by: Checking the weather report in your local area Plan accordingly for adverse conditions Allow more time to get from one area to the next Call clients ahead of time regarding changes  Meeting clients at the office, inviting them in Get all paperwork filled out, signed and dated Make a copy of pre-qualification letter for buyers View list of homes online showing location, features and amenities  Printing out MLS sheets on properties to view Print a copy for clients Have a more detailed copy for yourself Create a route tha...
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By Charles Stallions, 850-476-4494 - Pensacola, Pace or Gulf Breeze, Fl.
(Charles Stallions Real Estate Services )
Utilizing the telephone for marketing remains a timeless strategy, offering direct and personal engagement with potential customers. With its immediacy, it allows for real-time feedback and rapport building. However, success hinges on respect for privacy and targeted, non-intrusive communication. Tailoring messages to individual preferences and needs enhances effectiveness, fostering meaningful connections and trust. Integration with digital platforms augments outreach, ensuring a cohesive marketing approach. Yet, amidst advancements, authenticity remains paramount; genuine conversations foster lasting relationships. Embracing the telephone for marketing cultivates a dynamic channel for businesses to connect, resonate, and ultimately thrive in an ever-evolving marketplace.   It seems th...
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By Peter Mohylsky, Beach Expert, Call me at 850-517-7098
(PMI. Destin)
Are you looking for your dream home?  I am not a home inspector but I have been doing this for just a few years.  I think I have seen it all at least once.  I do recommend getting each and every home a home inspection prior to closing on the deal.  It should not stop you from getting under contract on your home but it does make sense to identify any potential problems prior to moving in.  Remember,  If it works as intended, it is generally ok. Cosmetic appearance does not become a factor.  Beyond just meeting your checklist, it's crucial to ensure the property is in good condition. As your trusted real estate agent, I'll help you navigate the disclosure process and identify any red flags.Let's find you a home that meets your needs and stands the test of time.#thehelpfulagent #home #hous...
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By Michael Elliott, Burlington, New Jersey real estate sales
(Fathom Realty)
Like open houses, like for sale signs, like so many things in this inventory-poor market, they may not be NEEDED to sell a house, but when you add up a lot of professional marketing, I believe it all adds up to more money for the seller.This photo is from a house I sold (my listing) in  2023.Your thoughts?
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By Patricia Feager, MBA, CRS, GRI,MRP, Selling Homes Changing Lives
(DFW FINE PROPERTIES)
"If one advances confidently in the direction of his dreams,and endeavors to live the life which he has imagined, he will meet with a success unexpected in common hours."HENRY DAVID THOREAU Members of the National Association of REALTORS® are required to take the Code of Ethics training every three years. Currently, this extends the current cycle deadline from March 1, 2022, to December 31, 2024. Although training wasn't required for another year, I took it on March 7, 2024, because ethics is that important.There is a section in the NAR Ethics Manual which references "Aspirational Concepts of the Preamble to the Code," followed by fourteen bullet points under section 1. The second bullet point is easy to remember: "The Golden Rule." Although the Instructor did not ask the class what tho...
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By Mike Tolj, Commercial Real Estate Without the Stress!
(Tolj Commercial Real Estate )
With over 18 years of expertise in commercial real estate, specializing in representing both tenants and landlords, I have successfully navigated numerous negotiations for office and retail leases. Throughout these transactions, one pivotal aspect consistently takes center stage – amenities. Although commonly perceived as optional luxuries, my experience has illuminated the substantial strategic value amenities can offer tenants. In this article, I aim to share insights from an insider's perspective, shedding light on effective negotiation tactics to secure advantageous amenity concessions from landlords.Key Insights Amenities transcend mere indulgences; they strategically contribute to attracting top talent, facilitating seamless operations, and ensuring business continuity. Conducting...
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By June Piper-Brandon, Creating Generational Wealth Through Homeownership
(Coldwell Banker Realty)
Fraud in Real Estate - Due DiligenceThere was an article in a recent issue of NAR Realtor Magazine about the rise in fraud in the real estate industry. And, I just took my Ethics continuing education where we talked about the care we owe to our clients.  Both inspired me.Our buyers and sellers have no idea what is going on in our industry and we owe them the duty of care to inform them of the pitfalls not just the bonuses in a transaction.  When our industry faces numbers like 1 in 4 transactions facing a fraud threat, we need to be ultra vigilant and make sure our clients are educated too.  It isn't enough to just have the fraud verbiage in our email signatures anymore, we have to be having those difficult discussions with our clients and drilling it into them to check and double-check...
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