Regardless of the time, brain cells need massaging of sorts often. 

Don't use it...lose it...  comes to mind.  

The problem is that consumers need to be comfortable again. They need to feel safe and have stability. People who have to sell, will sell. Most others may sit this one out. My goal is to use a combination of all aspects to reach those who have/need to sell. 

I have marketing in place using all those strategies and I am staying my course. Except I am not "bugging" people for their business, they, like me, are being bombarded enough from everyone to drum up business. My "new" strategy is to stay calm, give clients the best service I can under the circumstances and ride this out. How to deal with clients keeps changing, and they need me to be informed and give them the best possible advice.

1. Did Double Down on referral marketing since March
2. Intensify messaging your past client base since April
3. Broaden the relationship engagement since March
4. Social media marketing since March
5. Community support initiatives by delivering food & supplies in March to elderly friends.
6. NEVER Buy leads

It is my perception that 'events' to build lists and subscribers have been happening and I've been attending many and hosting quite a few since March. Being an experienced account holder of Zoom & Bomb Bomb...I never skipped a beat. 

Annettte,

There are always those who thrive under any circumstance.  Why not be one of those?  Find the hole in the net and keep flying...A

Herd mentality is upon us...I would recommend a person observe their world and act accordingly. Arent our answers always under our nose?

The list you have here are nothing new. We did all of those things 15 or 20 years ago and they hold true now. Nothing has changed in the way we're promote business, but we always can make adjustments in those basic things. Keep plugging away.

I agree - observing, noticing, testing the validity of your observation. And if possible broadening the relationship engagement via online tools would be a great idea.

Or for some, retire!

Now that I am no longer an active agent the only one on the list that applies to me Annette Lawrence , Palm Harbor, FL 727-420-4041 is #6.

Everything except buy leads

Staying in touch with clients, and most everyone is on pause for now.

1. Double down on referral marketing - no plans for that. 
2. Intensify messaging your past client base - I am not one to bother people. They have enough going on right now - no need to add to that. Marketing and messaging remain the same. 
3. Broaden the relationship engagement - no plans for that. 
4. Community support initiatives - more donations. 
5. Buy leads - never! 
6. Social media marketing - my focus is on my website(s) not so much social media. 

#1 and #2 are always the best ways in my book.  I think things like community "fill the dumpster" events and shred events can still work.  Those are mostly awareness events and not so much direct chit-chat events.  The ones I've seen have been "socially distant" with their activity levels anyways.

More than 50% our our business comes from people we know: purchases, sales and referrals. We would be truly foolish if we did not mine those relationships.

Yes! All of the above except #5. 

We just need to do a little pivoting and we'll be fine. How we come out on the other side depends upon our ability to adapt to the change(s) in our market.