Real Estate Best Practices

Coaches, books, classes and seminars aim to capture real estate agents dollars with promises to teach them any number of ways to improve their business. From sales skills to how to close more deals to how to win with expireds (expired listings) and more, everyone has something to teach you.

There's nothing wrong with continuing education, whether it's keeping on top of new laws and regulations or learning how to be more productive. But before you spend an arm and a leg on any of those things, pull up a chair, put on your glasses and peruse the pages in this section of ActiveRain.

It is only here that you can tap into the world's largest online real estate community and actively engage with your peers. Find out what works and what doesn't from those that actually put into practice what others merely teach. Read how-to articles, advice on designations, certifications and continuing education classes. You never know where you will find the inspiration to take your business to the next level. So, pull up a chair and dig in!

Trending blogs on Real Estate Best Practices


By Sarah Layton | Copywriter & Inman Star Contributor, I provide real estate content marketing services
(Best Real Estate Writer, a Layton Media brand)
Comments 5
  If you are anything like most successful business owners, you already understand that focusing on a niche is the fastest, easiest, and most powerful way of generating real estate leads. You also know, it is the best way to give yourself a fighting chance to avoid becoming one of these statistic...

By Robert Newman, Creating Enduring Online Marketing Results
(Inbound Real Estate Marketing L.L.C.)
Comments 3
Rainers, I have done over 100 podcasts talking on the subject of real estate marketing. I have been honing my skill set focused on residential real estate for 13 years. You would think I had heard it all or done it all in terms of marketing strategies that really "move the needle".  If you agreed...

By Theresa Hus, The Official Real Estate Agent Directory
Comments 0
If we look towards the Eastern edge of Maryland, we can find two small towns that each have their specific attributes and characteristics. Both cities are valid choices for young families with underage children. As there is a great number of families that have children living in both cities, it i...

By Shawn Cunningham, Cunningham Real Estate Group at RE/MAX Advantage
(RE/MAX Advantage)
Comments 0
"The Coronavirus and the ensuing international health crises has impacted the resort real estate industry in an unprecedented way. It is a time of uncertainty but I have learned from over a decade of experience in dealing with one of the world's most complex mixed-use projects in the Caribbean, ...

By Robert Rauf
(HomeBridge Financial Services (NJ))
Comments 4
 In today's world of "virtual everything" one thing I see missing on MOST listings in my area are floor plans. Keep in mind that I am a Mortgage Guy and my feedback is coming from my clients.  While Pictures are an ABSOLUTE Must (and quality pictures- that is the subject for another blog!) Virtua...

By Joe Jackson, Clintonville and Central Ohio Real Estate Expert
(Keller Williams Capital Partners Realty)
Comments 2
Leadership zone. This crisis never stopped me from serving our clients. Which zone are you currently in?  Doom & Gloom or Beacon of Light? What Best Describes Your Zone?   I was recently asked what zone I am living in during this crisis. My choices were as follows:   FEAR Zone - 100% involved in ...

By Sharon Miller
(RE/MAX Platinum)
Comments 2
When assessing those qualities which are considered desireable for an individual to succeed in the business of brokering real estate sales with buyer's and seller' you include the ability of that individual to maintain total "focus" throughout the process? It goes without saying, any numb...

By Leanne Smith, Relocation to NW AZ with elbow room & more freedom
(Dirt Road Real Estate)
Comments 7
In a recent webinar one of the moderators made this statement about Realtors who avoid risk by “skimming the cream” These individuals or skimmers look for the easiest sales or listings and potentially ignore risker sales leads even if they are qualified buyers or sellers. The more I pondered this...

By Kathryn Acciari, Brand Ambassador and Business Coach
(Century 21 Real Estate)
Comments 3
My Mailbox is Empty! (Hint: A Good Time for Direct Mail) In the past two months, my mail has dwindled. Gone are colorful postcards from local businesses. Now I receive white envelopes containing either bills or fund raising requests.What has happened to Just Listed, Just Sold, and Hire Me postcar...

By Richa Nayyar
(Coming service)
Comments 1
Determine how to utilize what is in your cupboard for everyday exercises!There are many uses of aluminium foils in your day to day life. I think buying aluminum foil is a necessary task for you. We have listed applications of aluminium foil in your everyday life to tell you about the importance o...

By Danish Mehmood, Iam A Real State Agent
(Real State Company)
Comments 0
With summertime right around the corner, everyone is ready to hop in the pool to cool off and enjoy the day. But, what if your pool deck isn’t as ready for the summer as you are?                    Over time, pool decks will suffer from the effects of aging. From cracks and chips to fading and di...

By Peter Mohylsky. The Santa Rosa Beach Expert, THE BEACH IS OPEN
(PrimeSouth Properties)
Comments 1
This is a good read if you did not see it the first time around.   Rainers,   I have done over 100 podcasts talking on the subject of real estate marketing. I have been honing my skill set focused on residential real estate for 13 years. You would think I had heard it all or done it all in terms ...

By Richa Nayyar
(Coming service)
Comments 0
One thing is certain: we are getting older and older. Thanks to medical progress, the average life expectancy in the industrial nations has been increasing for years. As a result, the number of old people in society is increasing.There are currently around 11,500 homes for the elderly in Germany,...

By Daniel Ramsey, MyOutDesk - Real Estate Virtual Professionals
Comments 0
Businesses are experiencing personnel and capacity issues due to the COVID-19 coronavirus crisis. We get it. Instead of running decapitated, virtual assistants will seal up the leaky faucets in your business. If the small business owner is impacted, everyone is impacted. The top two things that C...

By Joseph Doohan, I offer business strategy advice for realtors
(Joseph Doohan)
Comments 16
Real Estate world is Red I am waiting for it to turn Yellow. Pennsylvania is one of the only states Real Estate is not considered essential. The Real Estate Industry closed down March 18, 2020, We as agents have been allowed to apply for unemployment. What a shock it was. Applying for unemployme...

By Mike Dronge, Mike Dronge is a Top Producing Realtor in LA.
(Mike Dronge - Realtor)
Comments 0
 I’m not a reader, so almost every night, I don't read a book before I go to sleep. But once my eyes start to close and I’m nodding off, I’ll often grab my phone for one last look at CNN or to see what friends and family deals just got dropped in my inbox.Then in the morning, my first reach is fo...

By Realtyna Inc, Realtyna- MLS RETS Integration software & services
Comments 0
Here I will name the organic marketing methods and strategies to help you and all the other agents advertise your real estate listings accurately in the real estate market. Given that you are already familiar with the concept of organic marketing and its benefits for your real estate business, I ...

By Michael J. Perry, Lancaster, PA Relo Specialist
(KW Elite )
Comments 3
     Sales is a learned profession. Real estate sales consistently places it's practicioners in situations where their progress is stalled by consumer objections. Typically unable to articulate anything that calms their customer's decision ending concerns the real estate agent's hopes of conducti...

By Melinda (Mel) Peterson, The Blessed Realtor - ABR, CRS
(Real Estate Cafe LLC)
Comments 10
Joni Mitchell paints a lovely picture of idealism versus reality when she wrote the song; Both Sides Now.  Some of us look at clouds with such wonder and optimism... like ice cream castles in the air.  Others look at clouds as blocking the sun; raining and snowing on everyone.  Recently, I had a ...

By Buzz Mackintosh, “Experience, reliable, leadership”
(Mackintosh REALTORS)
Comments 0
On March 16th Maryland Governor Larry Hogan announced actions to prevent the spread of COVID-19 and the way we conduct business has been changed dramatically. While real estate has been deemed essential the way we show and sell property is preformed with extreme caution: As the States begin to op...