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Real Estate Best Practices

Coaches, books, classes and seminars aim to capture real estate agents dollars with promises to teach them any number of ways to improve their business. From sales skills to how to close more deals to how to win with expireds (expired listings) and more, everyone has something to teach you.


There's nothing wrong with continuing education, whether it's keeping on top of new laws and regulations or learning how to be more productive. But before you spend an arm and a leg on any of those things, pull up a chair, put on your glasses and peruse the pages in this section of ActiveRain.


It is only here that you can tap into the world's largest online real estate community and actively engage with your peers. Find out what works and what doesn't from those that actually put into practice what others merely teach. Read how-to articles, advice on designations, certifications and continuing education classes. You never know where you will find the inspiration to take your business to the next level. So, pull up a chair and dig in!

Recent blogs on Real Estate Best Practices
By Anna "Banana" Kruchten, 602-380-4886
(Retired Broker/Owner)
Do you focus on Problem Solving or on Solution Seeking? There is a BIG difference between these seemingly similar approaches.  Here's my take....and mind you this is not new news! I wrote about this subject almost 15 years ago to this day and it had over 3400 views!  Now is a good time to give this subject another go around!  Let's say the home inspection didn't come out quite like your seller/buyer wanted it to. Some agents get their shorts in a bunch and 'blame the clueless inspector' as if they're the problem.  The other type pf agent gets busy finding solutions to what needs to be fixed and working with the home buyer/seller to get the job done right. Which agent is bringing better energy to the transaction? Which agent comes across more professional and trustworthy? Which agent com...
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By Robert L. Brown, Grand Rapids Real Estate Bellabay Realty, West Mic
(www.mrbrownsellsgr.com)
I felt a need to share this. It was posted by Richard Rawdin(in LinkedIN). Quite a few points to help us achieve what we want to achieve. Everyone needs/wants a blueprint for success. 
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By Wanda Kubat-Nerdin - Wanda Can!, Southern Utah's Preferred Real Estate Agent.
(Red Rock Real Estate (435) 632-9374)
Grabbing the Wrong End of the Stick If ever a phrase spoke to my younger self, this one is it! As kids, we grew up in a time where electronics were virtually non-existent. The remote control for a television was a live being, usually myself or a brother or sister. 'On Demand' was an order by an adult, not an instant streaming program! Most shows were still in black & white and at the end of the stroke of midnight, the United States National Anthem played and the screen would become snowy static until the following day when programming began again. ___ 💩 💩 💩 ___ We  spent most daylight hours playing outside. As a large family, with little money for store-bought toys, we made up games and Poop on a Stick became quite popular because, there was no cost, just some imagination and foraging t...
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By Will Hamm, "Where There's a Will, There's a Way!"
(Hamm Homes)
We can all learn from others here in the Rain and Lou Ludwig was great to re read his blogs  A Push In The Right Direction  “Being pushed in the right direction . . . . may be just the thing to get you over the finish line . . . . and into the winner’s circle.” Lou Ludwig Sales and Management Consultant, Success Coach, Speaker, Trainer and Author     As I see it . . . . . . . A push in the right direction   A push in the right direction will break a logjam on your success . . . .  Open the doors to new opportunities . . . . and propel you in the direction to achieve your goals.   A push in the right direction will get you out of a rut . . . . and reenergize the forward momentum in your career.   To get the most out of the push in the right direction . . . . you have to know where you wa...
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By Gwen Fowler SC Lakes & Mountains 864-710-4518, Gwen Fowler Real Estate, Inc.
(Gwen Fowler Real Estate, Inc)
The Smallest Repair That Made the Biggest DifferenceSome repairs are obvious. A leaky roof? Please fix it. Broken HVAC? Replace it.But sometimes, the smallest updates make the biggest difference—especially in how a home feels to a buyer walking in for the first time.I remember one listing where we spent less than $50 and changed the entire showing experience.The house had great bones, fresh paint, and a clean layout. But every time we walked in, something felt “off.” It took us a while to figure it out—it was the old, scratched brass doorknobs and creaky hinges on every interior door.We ran down to the hardware store, bought a full set of matching brushed nickel knobs and hinge pins, and swapped them out in an afternoon. The next showing? The feedback went from “dated” to “move-in ready...
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By Gwen Fowler SC Lakes & Mountains 864-710-4518, Gwen Fowler Real Estate, Inc.
(Gwen Fowler Real Estate, Inc)
We talk to buyers every day about price, location, and features. But if I could wave a magic wand and have every buyer know one thing before ever stepping inside a house, it would be this:👉 Touring starts after you’ve done your homework.That means: Talking to a lender and getting pre-qualified (not just browsing). Meeting with your real estate agent—not just to see houses, but to see if you're a good fit. Understanding the rules: Who can see the property? How are showings handled? What’s expected during the process? Before we unlock any doors, a good agent will review these basics. Why? Because you're not just shopping for a home—you're entering a negotiation, a legally binding process that requires readiness and clear communication.I’ve had buyers fall in love with a house they weren’t...
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By Gwen Fowler SC Lakes & Mountains 864-710-4518, Gwen Fowler Real Estate, Inc.
(Gwen Fowler Real Estate, Inc)
What’s the First Thing You Notice About a House?We’ve all been there—stepping out of the car for a showing and instantly forming an opinion. Sometimes the scent of fresh mulch, the crunch of gravel underfoot, or the bold red door catches your eye. Other times... The broken shutters or the sagging porch swing speak volumes before the front door even opens.Over the years, I’ve learned that first impressions stick, and buyers form an emotional reaction faster than they realize. Some studies suggest it happens within the first 8 seconds—barely enough time to admire the mailbox.The first thing I tend to notice is the walk-up experience. Is the path welcoming? Does the porch feel like a place you’d want to sit and sip coffee? If it does, the show starts with positive energy. If it doesn’t—if ...
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By Gwen Fowler SC Lakes & Mountains 864-710-4518, Gwen Fowler Real Estate, Inc.
(Gwen Fowler Real Estate, Inc)
Why a Professional Photographer Makes All the Difference in Real EstateIn today's fast-paced, online-first real estate market, the photos buyers see online are often their first—and sometimes only—impression of a property. That’s why the quality of your listing photos can make or break a sale.A professional real estate photographer doesn’t just take pictures—they tell a story. They understand how to use lighting, angles, and composition to highlight a home's best features while downplaying any imperfections. The result? Images that make buyers stop scrolling and take a closer look.Compare this to smartphone photos taken quickly between appointments. They often suffer from poor lighting, bad framing, and lack the polish that today’s buyers expect. The difference is night and day. Listing...
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By Paddy Deighan MBA JD PhD, Paddy Deighan J.D. Ph.D
(http://www.medicalandspaconsulting.com)
I have had decades of experience in tech, legal, AI and compliance(yes hard to imagine for someone who is a Toys 'R US Kid - still 29* - with years of experience at 29 - LoL).One thing that has been UNIVERSALLY true, is that if you allow compliance and risk management teams carte blanche, they will take it and they will systematically destroy your company.  Wyndham is a prime example. Their HR department has destroyed the company and the vast number of Wyndham executives all point to one truth - their merger with an HR/Compliance firm has destroyed the sales team (which DID need some clarity (too be kind).A recent example is Adidas. I spend a fortune on their products -95% of which is online. I am blocked on all browsers, all apps - because their new compliance is AI driven and blocking...
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By Adam Scard, World traveler and lover of real estate trends
First impressions matter. When someone pulls up to your home – whether it’s a guest, a potential buyer, or just the neighbor walking the dog – they’re already forming an opinion before they even step through the door. There’s nothing you can do about that; it’s just human nature.Some would say you don’t have much control over what people think when they pull up, but the reality is that boosting your home’s curb appeal doesn’t have to be super expensive and time-consuming. A few strategic upgrades can completely transform your exterior and give it that polished, inviting vibe that makes people stop and stare (in the good way).Let’s check out a few strategies and techniques that won’t break the bank or require you to pull permits.Upgrade the Front DoorYour front door is the focal point of...
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By Adam Scard, World traveler and lover of real estate trends
In the competitive world of real estate, where the speed of information and engagement can make or break a deal, modern marketing tools have become essential. Among these tools, QR codes stand out as a powerful way to connect potential buyers and renters with vital property details in real-time. With the ability to generate QR code and embed key information, real estate agents can create dynamic, interactive marketing materials that drive faster and more efficient conversions.The Role of QR Codes in Real EstateGone are the days of printed brochures and static listings. Today, potential buyers want instant access to comprehensive property details, video tours, floor plans, and nearby amenities. QR tags deliver this seamlessly. By simply scanning a QR label on a “For Sale” sign, brochure,...
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By Nelson Huggins, Local junk removal service. Real Estate clean outs
(Black Dog Junk Removal)
Whether you’re preparing a home for sale, clearing out a rental property, or just managing a large-scale cleanout, getting rid of unwanted junk is part of the process. In Charleston, SC, property owners typically have two main options: rent a dumpster or hire a professional junk removal company. We know this first hand because here at Black Dog Junk Removal, we often work with homeowners, landlords, and agents who ask us: Which is better? While both methods have their place, here’s why so many of our clients choose full-service junk removal over renting a dumpster. Budgeting & Real CostsDumpster rental can initially seem like the more affordable route (especially for larger cleanouts) if you’re willing to do all the labor yourself. However, keep in mind that the quoted price usually cov...
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By Adam Scard, World traveler and lover of real estate trends
Certain improvements are simply worthwhile when it comes to raising the value of your house. Whether you're looking to sell or simply improve your living space, making smart upgrades can give you a significant return on investment. However, where do you even begin? Let's examine five effective remodeling projects that can increase the value of your home and draw in purchasers.1. Kitchen Renovations: The Heart of Your HomeThe kitchen is often called the heart of the home for a reason. Families congregate there, cook together, and create memories. Start here if you want to raise the value of your house. However, what makes the kitchen so crucial? Well, it's the place where many buyers will spend most of their time when they move in. A dated, cramped kitchen might turn them off, no matter ...
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By Alan May, Home again, home again...
(Jameson Sotheby's International Realty)
I live in Evanston, which is the first suburb north of Chicago, IL, in an area known in our region as 'Greater Chicagoland'.  The entire area that surrounds Chicago (also known as the 'collar counties' that surround Chicago's "Cook County").I don't know of any other community that speaks of itself in such terms.  We don't talk about New Yorkland, or San Franciscoland.  Houstonland, People who live in distant communities such as Naperville, which is over 30 miles from Chicago proper, calls itself a part of Chicagoland.  When traveling out of state, and people ask where we're from, we don't automatically say we're from Skokie, or Cicero... we say Chicago... with a modicum of pride.According to TimeOut magazine, Chicago was voted as one of the top best cities in the world (#11).  I know, I...
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By Joe Stephenson, Real Estate Agent serving the KC metro area
(Joe Stephenson)
Setting up your rental property business comes with many questions, I have found out over the years. One of the most important is choosing the right structure for protecting your investments and managing operations effectively. If you're considering a rental property LLC or another option, then the decision impacts how you handle property management, report income, and even your ability to claim tax deductions. For those owning rental properties, the right structure, notably a separate legal entity like an LLC with a separate bank account, can simplify tax obligations, shield personal assets from business risks, and help avoid unnecessary legal costs. Know key details like corporate taxes and the benefits of creating a separate LLC ensures a smoother path to success. Also note, this is ...
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By Sam Thomas, When it's important; hire a professional.
(Providence Group Realty)
Navigating the real estate market without guidance is like starting an expedition without a map. Whether you're selling your cherished family home or searching for your dream property, having the right real estate agent by your side can make all the difference.According to a 2024 report from the National Association of Realtors, agent-represented homes sold for a median price of $435,000, compared to just $380,000 for those sold by owners alone.1But home sellers aren’t the only ones who can benefit. A study by the Consumer Federation of America found that homebuyers can save significantly by working with an agent dedicated to their interests.2While it’s easy to see the advantages of working with a real estate professional, it can be challenging to find the right representative whose exp...
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By Peter Mohylsky, Call me at 850-517-7098
(Property Management International-Destin)
Your credit score plays a big role in your homebuying journey, so it’s important to be prepared!  It also plays a factor in other financial issues. Big Brother is always watching.  📝Having a few key documents ready can make the mortgage process smoother and faster. I’m here to help you feel confident and informed every step of the way.Thinking about buying soon? Let’s chat and make a plan!🏡#thehelpfulagent #home #houseexpert #house #listreports #finances #a060225 #investment #realestate #realtor #realestateagent #happyhomeowners #househunting #dreamhome
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By Margaret Rome Baltimore 410-530-2400, Sell Your Home With Margaret Rome
( HomeRome Realty 410-530-2400)
May's Contest Wrap-UpMay has been a wonderfully busy month. Carol Williams and I have enjoyed co-hosting the May 2025 contest. The contest asked our AR professionals a thought-provoking question: If you could start fresh in real estate with all the knowledge you have today, what changes would you make? We received 36 entries; each filled with unique insights and perspectives.  One interesting observation was that none of the participants wrote about wealth and buying cheap properties or even discussed strategies related to purchasing properties. Please take a moment to review the entries and share your thoughts in the comments below. Let us know which responses resonated with you the most and which was your favorite, along with the reasons why. Discussions help strengthen our real esta...
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By Peter Mohylsky, Call me at 850-517-7098
(Property Management International-Destin)
Thanks Debe Maxwell, CRS ,  it has been fun.   Raise the Bar - Giving More Than You Think You Have   This inspiration came from Peter Mohylsky,'s recent post and entry into May's challenge.   There are days—let’s be honest—when this business can bring us to the very edge! Days when exhaustion meets frustration, and you feel like you’ve got nothing left to give. I know the feeling all too well. There have been times I’ve wanted to break down and cry. But instead, I lean in and push harder. Why? Because no one else is going to do it for me!   In real estate (and really, in life), we don’t always have a coach on the sidelines shouting plays or pushing us past our comfort zones. Sometimes, it’s just us—our grit, our discipline, our self-talk. And in those moments, we have to be the ones to ...
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By Joe Stephenson, Real Estate Agent serving the KC metro area
(Joe Stephenson)
Flipping houses has become one of the most exciting ways to make money in the real estate market. For experienced house flippers and people just getting started, finding the right property is key. But how do you spot a good deal on houses to flip? Things like market trends, repair costs, and motivated sellers all play a role. I'm going to break it down with a few ideas I like. We'll also explore free resources that can help you in your house flipping business.Leverage Tools and Free ResourcesHaving the right tools makes all the difference when flipping houses. Here are some free resources that can help you save time and stay organized. Free Resources House Flipping Spreadsheet - Calculate renovation costs and profits. Rental Property Analysis Spreadsheet - Better understand the market v...
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