Real Estate Technology & Tools

Who do you typically turn to first when considering the purchase of a new piece of technology for your real estate business? If you're like a lot of agents, you'll pick the brains of other agents to find out what works and what's not worth your money.


But the choices – there are so many of them! When you find yourself feeling overwhelmed, grab a cup of coffee and dig into the following pages. Let your colleagues walk you through those choices and help you decide on how and where to spend your money.


Feel free to check back daily because we add hundreds of new posts every day. This is the place to find everything an agent needs to know about tech and tools to help you run a lean, mean real estate machine.

Trending blogs on Real Estate Technology & Tools

 

By Debb Janes EcoBroker and Bernie Stea JD, REALTORS® in Clark County, WA
(ViewHomes of Clark County - Nature As Neighbors)
Comments 34
YouTube Thursdays - Multigenerational Niche Video   Lost video clips, faulty microphones, and missing family members - sis, Cheri and brother in law, Bob are off on a three month vacation- wreaked havoc with our plans. Finally, not quite what we envisioned, but our updated multi-generational nich...

By Real Bird, All-In-One Real Estate Marketing
(RealBird Inc.)
Comments 0
We just returned from a business trip on the East Coast and we thought that it would be so cool to give away free RealBird PRO services for agents and brokers in the lovely towns that we visited.So here it is: New RealBird members who reside in the cities below or who have active, pending or sold...

By Morgan Taylor, Realtyna- MLS RETS Integration software & services
(Realtyna)
Comments 0
A staggering number of small and large MLS in the country has been a daunting challenge for real estate web developers. Data integration and channeling between MLS have become highly demanded services. To ease the transfer, the Real Estate Standard Organization has offered RETS and RESO Data Dict...

By Gary David Hall, Real Estate CRM Sales, Training and Implementation
(RE-ACT, LLC)
Comments 0
What’s the difference between workflows and activity plans in CRMs? The answer to that question can play a very big part in which CRM you choose. Generally speaking, workflows are much more powerful than Activity Plansand CRMs that have workflows are far and few between. Activity Plans will absol...

By David Jackson, MBA, Financial lending analyst
(Olympus Labs)
Comments 5
If some civil engineers had their way, we could construct skyscrapers in less than a month. Oh, wait— it has already been done . In 2012, a Chinese entrepreneur erected a 328-foot building in 15 days using prefabricated panels.Outside China, few governments allow buildings to be constructed witho...

By Kris Collis, Associate Broker, Professional Results you Expect 570-507-7510
(Smart Way America Realty)
Comments 5
Yesterday, an Active Rain realtor discovered her passwords stored by online sites - horrific!  Other members jumped in with preventative measures, I forwarded them to our MLS Board of Directors.  (Credit and Sources:  Ryan Huggins, Caroline Gerardo) Here are the Take-Aways: Personal Responsibilit...

By David Jackson, MBA, Financial lending analyst
(Olympus Labs)
Comments 0
Once you've gotten involved in Bitcoin, it can be challenging to stay away from Bitcoin-related media. Because of this huge demand for information related to the cryptocurrency, there's more or less always someone out there writing something to draw people in and have them read their articles. Th...

By Kathy Goldman, Social Media & Marketing for Real Estate
(REVA Online | SEO Boost For Real Estate, Social Media Marketing for Real Estate and Real Estate Blogging Expert)
Comments 18
 I read these on Mashable yesterday, Monday Morning, and knew I had to spread the word. Tech Failures As you can imagine, with 25 years of "virtual" experience under my belt, I pay close attention to all technology; Big companies like Apple ad Microsoft and smaller up and coming companies that ha...

By Theresa "Tracy" Gibson, Your Needs Served
(The Gibsons at eXp Realty)
Comments 13
For those who do not want to read through my whole post, the bottom line is that if you are using Google Apps for Business for your own domain on google servers:  DO NOT Create your Google+ account or business pages or YouTube Channels from and any account in your domain.  If you ever cancel your...

By Dianne Goode, Realtor/Broker
(Raleigh Cary Realty)
Comments 8
Not all, but a lot of the paperwork that a real estate agent deals with has to do with contractual agreements. In case of a dispute, complaint, or lawsuit, these documents will be called for and scrutinized.  The agent, as well as the brokerage he or she works for, both have a vital interest in ...

By Real Bird, All-In-One Real Estate Marketing
(RealBird Inc.)
Comments 2
We are a big fan of Neil Patel and his video series of no no-nsense online marketing. In one of his recent video he talks about the 7 specifics required for high converting landing pages. While not all are applicable for all type of landing pages (e.g. real estate landing pages), many are, so her...

By Debb Janes EcoBroker and Bernie Stea JD, REALTORS® in Clark County, WA
(ViewHomes of Clark County - Nature As Neighbors)
Comments 22
YouTube Thursdays - Allowing the Creative Process to Unfold We continue to work on our new video for our niche, multigenerational homes. This video is taking longer than expected due to business obligations and a few unexpected personal obligations. However, we’re finally making some progress. Th...

By Amanda Thomas, ​Broker, SRES®, BPOR, MCNE, ​Certified DRS Agent™
(Providence Group Realty)
Comments 2
Are you a broker? Do you sponsor agents?Are you aware that realtor.com has rolled out "Agency Profiles" in addition to Agent Profiles? Are you aware that if you haven't set this up, your individual agent profiles may not be displaying correctly, and this could be a compliance liability for online...

By Dario Ferreira, Internet Marketing
Comments 1
 What's A faviconA favicon is a small image (icon) representing your website - favicon is short for favorite icon. Favicons are the tiny images that show on the tabs of your web browser and bookmarks.Favicons should be easily and quickly identifiable with your website. They should match the logo ...
Like in the Real estate business, the digital economy and dot com business are all about location. In the digital world “Location” is not a fixed physical place, however. It is a combination between a) Geolocation of the website host; b) Content tags and proper content management.Real estate prof...

By Brivity Platform, Manage. Market. Communicate. Convert. Get leads
(Brivity)
Comments 88
This is my biggest secret. For four years I have been planning and building and connecting the dots. The fact that we have to pay for 20 different software services, re-enter leads, listings, and pendings, and end up using what I can only describe as the creme of the crap software services ticks ...

By Gary David Hall, Real Estate CRM Sales, Training and Implementation
(RE-ACT, LLC)
Comments 2
Your CRM is not just another piece of software you need for your business. It can and should be the hub of your business. That means whatever you get, you need to always bear in mind the two most important CRM factors. The foundation is built on two things – stability and support in a CRM. You do...

By Ian Flannigan, Expansion Team Leader & Investing Consultant
(North Texas Real Estate Team)
Comments 0
It’s a well-known fact that in the age of technology, those who don’t keep up go extinct. As such, your brokerage has probably made adaptations to stay competitive as technology continues to evolve and the landscape of real estate continues to shift.Minor concessions and playing catchup is not en...

By Morgan Taylor, Realtyna- MLS RETS Integration software & services
(Realtyna)
Comments 0
With the extreme development of modern technologies, the real estate industry is slowly adapting to the new changes. The recent development of the new MLS access solutions, RESO Web API, is just proof of that ongoing process. As the history of the real estate field suggests, real estate agents ar...

By Gary David Hall, Real Estate CRM Sales, Training and Implementation
(RE-ACT, LLC)
Comments 2
I would like to take a moment to ease some concerns about data loss…that are either outright wrong, or simply overstated. They are that your data is not safe with a Web based solution. So just how safe is your CRM data?There are actually two sub-categories here. Some people are afraid that the we...