Real Estate Technology & Tools

Who do you typically turn to first when considering the purchase of a new piece of technology for your real estate business? If you're like a lot of agents, you'll pick the brains of other agents to find out what works and what's not worth your money.

But the choices – there are so many of them! When you find yourself feeling overwhelmed, grab a cup of coffee and dig into the following pages. Let your colleagues walk you through those choices and help you decide on how and where to spend your money.

Feel free to check back daily because we add hundreds of new posts every day. This is the place to find everything an agent needs to know about tech and tools to help you run a lean, mean real estate machine.

Trending blogs on Real Estate Technology & Tools

Head on to ActiveRain University to watch the recording As Jason promised during the webinar you can head on to REsocialbot (for agents) or LOsocialbot (for loan officers) and take advantage of their time limited offer. Simply use the code "Facebook" when creating your account to get 30 days of s...

By Debb Janes EcoBroker and Bernie Stea JD, REALTORS® in Clark County, WA
(ViewHomes of Clark County - Nature As Neighbors)
Comments 28
YouTube Thursdays  - Fall Video Fodder    This beautiful season is filled with opportunities to showcase your local real estate markets. It's a great time to create a library of short videos featuring neighborhoods with the best fall foliage, seasonal events such as hayrides and pumpkin patches, ...

By Rich Gaasenbeek, Real Estate CRM & Marketing Made Easy!
(IXACT Contact Real Estate CRM)
Comments 1
7 MIN READ Do you ever look back on a conversation and wish you had said something differently? It happens to the best of us. When you’re communicating with real estate leads and past clients, it can be challenging to handle every conversation perfectly.But being aware of what you’re saying (or n...

By Stuart Crawford
(Ulistic Inc.)
Comments 1
G Suite's Many Productivity FeaturesG Suite offers comprehensive productivity tools for businesses of all sizes. Read on to learn about the most useful features for your business goals.  High productivity is a hallmark of every successful business, and the right apps can make all the difference. ...

By Paul Eastwood, Buying Buddy IDX CRM
(Buying Buddy IDX CRM Suite)
Comments 0
Buying Buddy IDX CRM ( has been integrated with the San Antonio Board of Realtors- SABOR MLS. Buying Buddy aims to make real estate business more predictable for real estate agents in Texas.The Buying Buddy IDX CRM real estate lead capture and customer relationship manag...

By Morgan Taylor, Realtyna- MLS RETS Integration software & services
Comments 1
The last decade has brought change to an otherwise stagnant real estate market at a mind-numbing rate. A number of venture-capital backed websites have launched online platforms that have revolutionized the way buyers find homes. Everyday consumers can now browse listings from their couch, signif...

By CJ Hays, Reputation Marketing & Websites for Realtors
(Agent Reputation)
Comments 50
I was reading posts in the Lab Coat Agents Facebook group and came across a discussion about real estate website designers. One company had mentioned their sites were WordPress which is a good thing. So, if I buy their website, and if I was already familiar with WordPress, then I would assume the...

By Robert Newman, Creating Enduring Online Marketing Results
(Inbound Real Estate Marketing L.L.C.)
Comments 31
How to use Active Rain for SEO| (From a guy that uses it effectively)  I've been on Active rain for seven months. One of the things I have noticed is even EXPERIENCED bloggers are not using Active Rain for backlinking as effectively as they could be and inexperienced bloggers don't seem to be usi...
An accomplished real estate operators will say selling another construction project is route unique in relation to selling a current one. It very well may energize for both the purchaser and the real estate specialist when they close the arrangement for another home. All things considered, the pu...

By Tammy Emineth, Content Marketer, SEO Teacher, Website Fixer
(Personal SEO - Website SEO and Real Estate Marketing)
Comments 32
Local SEO at its FinestOk, so let's start with the simple question. What is a business citation?Business Citations are what Google and Bing use to rank your site in the three-pack. Three pack? What is a three-pack?In the Google Search results you will see this:No doubt that you have seen then whi...

By Stuart Crawford
(Ulistic Inc.)
Comments 0
Want to "go paperless" with your company? See the many benefits of paperless business and learn how to jumpstart this initiative for effective results.Many businesses toy around with the idea of "going paperless," but what’s actually in it for the companies who decide to go through with it?To be ...

By Mike Frazier, Northwest Tennessee Realtor
(Carousel Realty of Dyer County)
Comments 14
Today I got a call from a company wanting me to advertise my Destin vacation rentals on their website for a "small" fee. I guess they are trying to take advantage of owners and renters alike dropping out of vrbo, trip advisor, etc. These companies are taking the lead from HomeAway(vrbo) who charg...

By Morgan Taylor, Realtyna- MLS RETS Integration software & services
Comments 2
Real estate agents cannot sell homes if they do not have anyone to sell to. Therefore, lead generation is an essential activity. But how to go about it?There are hundreds of lead generation strategies. Some are short-term, such as buying ads and going door to door. Others are long-term such as bu...

By Craig Lebrau, Property Geek in Upper East Side NYC
(Lebrau Property)
Comments 7
The real estate industry is one that has performed consistently well over the years. This is no doubt (at least partially) due to its adaptive nature. When it comes to shifting with the times, the real estate industry is one of the most forward-thinking sectors in the world.In real estate, there ...

By Amanda Sue Briggs, Real estate tech junkie, Founder of Roosted
Comments 17
Since 2018, over $10 billion of venture capital money has been invested in real estate. The amount of venture capital (VC) money being invested today is over 150 times the amount invested less than 10 years ago. One facet of real estate that has not been changed by technology is referral only bro...

By Mirela Monte, Myrtle Beach Real Estate
(Buyers' Choice Realty)
Comments 0
What are local SEO citations? A citation is an online reference to your business's name, address and phone number (NAP). Like links to your website, Google uses them when evaluating the online authority of your business. Local SEO at its Finest Ok, so let's start with the simple question. What is...

By Ian Flannigan, Expansion Team Leader & Investing Consultant
(North Texas Real Estate Team)
Comments 2
Success stories are a dime a dozen these days, but in 2008, that wasn’t the case. The financial collapse that occurred that year was devastating to countless businesses, including businesses that were seen as bulletproof.So, what inspired Glenn Sanford to create eXp Realty during a housing crash ...

By David Dion
Comments 1
Powerful Online Marketing Tools for REALTORS and Beyond I have been in real estate, full time, since 2003.  I have personally helped 100's of people buy and sell homes.  I have a team whose agents have helped 1000's of people buy and sell homes.  I even owned a brokerage whose agents helped about...

By Morgan Taylor, Realtyna- MLS RETS Integration software & services
Comments 0
Building your real estate brokerage website is an important moment in the development of your business and brand. Your website will be the focal point of your online presence. If it succeeds, it will allow you to attract new agents, leads and revenues. If your website struggles, well, that can af...

By Morgan Taylor, Realtyna- MLS RETS Integration software & services
Comments 1
The modern real estate agent is expected to be an expert salesperson and web manager all in the same 24-hour day.Naturally, any tools that can reduce the workload on real estate agents are highly valuable. In this article, we’ll review 7 drag and drop page builders that can limit web admin tasks ...