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Real Estate Sales and Marketing

Do the old-school real estate marketing methods still work? Is a postcard campaign worth the money? How about cold calling or buying real estate leads?


Those are good questions and fortunately you've come to the right place for answers. ActiveRain's 300,00+ real estate industry professional chat about these topics and many more on a daily basis right here on the following pages.


If you're looking for more information on how to use social media and blogging to promote your business, you'll find it here. Lead generation and lead conversion ideas – you'll find those here too.


Everything a real estate professionals needs to know about marketing his or her business can be found in this section of every agent's favorite social networking site, ActiveRain.

Recent blogs on Real Estate Sales and Marketing
By PropertyMinder (AccelerAgent), Modern Tools for the Modern Agent
(PropertyMinder, Inc.)
In today’s digital age, reaching potential buyers requires more than just a listing on the MLS. Real estate professionals need to take their marketing to the next level to truly stand out and sell fast. That’s where MediaBoost's ListingBoost comes in.What is ListingBoost?ListingBoost is a powerful social media advertising service designed to amplify your property’s visibility. We specialize in targeting potential homebuyers within a 50-mile radius of your listing through platforms like Facebook, Instagram, and X (formerly Twitter). Our service is powered by MediaBoost’s AI technology, ensuring your ads are seen by the right people at the right time.Why Choose ListingBoost?1.  Targeted Advertising:   We use advanced data analytics and social media targeting to ensure that your property a...
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By Richard Weeks, REALTOR®, Broker
Here is the north Texas real estate market update for September 13 2024..New properties for sale 786Back On Market 114Price Decrease 860Price increase 105Active kick out 6Active option contract 264Active contingent  56Pending listings 330Sold listings 304Expired listings 67Cancelled listings 127Withdrawn listings 9Temporary off market listings 56Coming soon listings 81
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By John Moran, For Your Place At The Beach
(Keller Williams Realty's At The Beach Team)
Listing Details: 1040 Highway 98 UNIT 211, Destin, FL 32541MLS number: 958102Price: $517,000Beds: 1Baths: 1.5Sq feet: 719 Call Kailey Fuzy (850) 533-6725 to see if this property is still available.This beachfront condo represents a prime investment opportunity with potential rental income reaching up to $60,000. Perfectly situated in the heart of Destin, this spacious 1-bedroom, 1.5-bathroom unit is ideal for both personal enjoyment and lucrative rentals. Enjoy stunning Gulf of Mexico views from your private balcony, accessible via a sliding door from the living room. The fully furnished condo features brand new appliances and a generously sized kitchen, perfect for preparing delicious meals. Durable tile flooring ensures easy maintenance, making this property ideal for high-traffic ren...
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By Brian Lipsky
(Long & Foster Real Estate, Inc.)
The Eldersburg office of Long & Foster Real Estatecongratulates its top producing agents and teams for August 2024.#eldersburgtopproducers Kim FitzgeraldIndividual Top Producer, Top Sales & Top Listings$3.7 million + total production on 8 unitsLuster, Ripley & TeamGroup Top Producers, Top Sales & Top Listings$2.2 million + total productionTimothy Dorsey TeamTeam Top Producers & Top ListingsAgent of the MonthKim Fitzgerald Diamond ClubSandy Kennedy$1.1 million + total productionSapphire ClubDebbie Gill, Mark Hurley, Julie Byrd, Judy TyreeEmerald ClubTeena Galford, Sharon Brady, Janice Kirkner, Troy Grossnickle
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By Brian Lipsky
(Long & Foster Real Estate, Inc.)
The Taneytown office of Long & Foster Real Estatecongratulates its top producing agents and teams for August 2024.As an office, sales volume increased 218% and sold units increased 200% vs. August 2023 YTD sales volume has increased 39% vs. 2023. #taneytowntopproducers Stephanie MyersIndividual Top Producer, Top Sales & Top Listings$2.7 million + total production on 6 unitsMarc Fisher Group Team Top Producer & Top SalesThe Hayes Group Group Top Producers & Top Listings Emerald ClubJohn Felkner 
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By Maureen Cool
(RE/MAX Realty Plus)
3 Bedroom Home on Pinecrest Golf CourseDon't let this opportunity pass you by. Homes on Pinecrest Golf Course in the Lake Lotela neighborhood does not come on the market very often. This well-maintained pool home is neat, clean and move-in ready. It overlooks the 16th fairway and Lake Lotela with stunning evening sunsets. Step into the foyer with the living room and dining room to the right. Beyond the living room is a spacious family room overlooking the golf course and pool. The kitchen has access from the family room and the dining room and features a breakfast area. The primary suite has a spacious walk-in closet, and the bathroom includes a step-in shower. There is a hall/guest bathroom with access from the family room - ideal for those using the pool. The third bedroom will make a...
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By Lawrence "Larry" & Sheila Agranoff. Cell: 631-805-4400, Long Island Condo and Home Specialists
(The Top Team @ Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Birchwood At Spring Lake is a Middle Island New York 24-hour guard-gated community. First opened in the late 1980's and again through the early 2000's, Birchwood At Spring Lake is a unique community on Long Island as there is a variety of housing styles within the community. There are Condo's, Townhomes, Free Standing Homes and Quad's. Some have a 1 or 2 car garage. These can be attached or detached. Some have a basement. Some have a patio or terrace, and some are ground or upper-level units. There are also detached single family homes. You can navigate to Birchwood at Spring Lake by taking Exit 66 North From the Long Island Expressway. Take Route 25 To Birchwood Park Drive. There are plenty of amenities to enjoy. Birchwood At Spring Lake has its own private 9-hole executive golf course...
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By Lawrence "Larry" & Sheila Agranoff. Cell: 631-805-4400, Long Island Condo and Home Specialists
(The Top Team @ Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Today, let's talk about Hampton Vistas at Manorville Long Island. These are upper and lower level attached units, surrounded on Vista Drive. Some units have an attached garage, and some have a convenient parking space.Hampton Vistas community amenities include an inground pool, tennis/pickleball and basketball court. The proximity to the Rockhill Golf course is an added bonus for any golfing enthusiasts. Not part of the community, but the lush greenery of the golf course welcomes you as you make you way into the condo community. There is central air conditioning and electric heat. Landscaping and snow removal is included in the monthly fees. Sorry puppy-lovers, but no dogs are permitted here.Manorville is known for its close-by vineyards, and outdoor activities. You can enjoy several pa...
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By Richard Weeks, REALTOR®, Broker
Here is the north Texas real estate market update for September 12 2024..New properties for sale 556Back On Market 96Price Decrease 932Price increase 65Active kick out 12Active option contract 277Active contingent  46Pending listings 280Sold listings 313Expired listings 40Cancelled listings 139Withdrawn listings 7Temporary off market listings 55Coming soon listings 111
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By Matt Helganz
(Meridian Capital Real Estate)
Buying or selling a home is a complex process, which is why many people choose to partner with a real estate agent. In Pasadena, properties tend to sell quickly, making it crucial to work with an expert who can help you find listings as soon as they hit the market.When searching for the best real estate agents in Pasadena, California, it's important to consider: What makes an agent truly great? The answer can vary depending on your needs and location, but one key quality to look for is the agent’s marketing expertise.Marketing plays a critical role in real estate. At its core, marketing is about building relationships between the buyer or seller and the agent. While sales skills are essential, a great agent also knows how to effectively use marketing tools, such as social media and onli...
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By Lawrence "Larry" & Sheila Agranoff. Cell: 631-805-4400, Long Island Condo and Home Specialists
(The Top Team @ Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Here's a hidden treasure of a Single-Family Residential Home neighborhood in Mt. Sinai Long Island. The Orchards is a highly sought after beautiful private community on Long Island's North Shore. Situated in the Blue-Ribbon school district of Mt. Sinai.Homes in this neighborhood have a variety of styles and they do not become available often. If you are ready to get your home Listed and Sold, please contact Lawrence and Sheila Agranoff, REALTORS® and join our many happy SOLD clients! Cell: 631-805-4400
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By Jared Hill, ERA Brokers have locations all over the west.
(ERA Brokers)
IntroductionReal estate investing automation platforms are transforming the landscape for investors, providing full end-to-end management of transactions and allowing seamless online interactions. In a market driven by speed and efficiency, these tools are not just beneficial—they're essential.What is a Real Estate Investing Automation Platform?A real estate investing automation platform is a sophisticated online marketplace designed to streamline the entire real estate transaction process. This includes everything from property listing to the final closing of deals. By integrating advanced technological tools for property evaluation, negotiation, and transaction management, platforms like REAutomation.com enhance operational efficiency and maximize return on investment (ROI).Key Featur...
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By Peter Mohylsky, Beach Broker, Call me at 850-517-7098
(PMI. Destin)
When it comes to selling your home, finding the right agent makes all the difference!  Experience does matter in most endeavors.  Real Estate is definitely one of those areas.  🌟Most sellers know right away when they've met "the one"—and I'd love to be that agent for you.Ready to make your move?Let's chat today!#thehelpfulagent #home #houseexpert #house #listreports #homeowner #forsale #a091124 #homeowners #icanhelp #realestate #realtor #realestateagent
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By Richard Weeks, REALTOR®, Broker
Here is the north Texas real estate market update for September 11 2024..New properties for sale 479Back On Market 113Price Decrease 821Price increase 51Active kick out 13Active option contract 284Active contingent  64Pending listings 358Sold listings 431Expired listings 32Cancelled listings 149Withdrawn listings 6Temporary off market listings 49Coming soon listings 81
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By Jared Hill, ERA Brokers have locations all over the west.
(ERA Brokers)
Selling your home can be stressful, but making it more appealing to buyers doesn’t have to be.Simple home staging can significantly enhance the appeal of your property and lead to quicker and more profitable sales.By focusing on key areas and small details, you can create an inviting atmosphere that allows potential buyers to envision themselves living in the space.Your home should feel fresh and welcoming, creating that all-important first impression.Decluttering and depersonalizing your space opens up the rooms and makes them feel more spacious.Neutral colors and minimal décor help potential buyers see the home’s true potential without distractions.Pay attention to lighting and cleanliness.Clean, well-lit spaces appear larger and more inviting.Maximize natural light by opening blinds ...
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By Jared Hill, ERA Brokers have locations all over the west.
(ERA Brokers)
The rules governing real estate commissions have changed to give home sellers and buyers more negotiating power. The National Association of Realtors implemented these new commission rules and laws, which are now fully working. Real estate agents and aspiring home buyers should strive to know these new commissions and get used to them as early as possible. How Old Commissions Worked The sellers used their proceeds to cater for a 5% commission, which was divided equally between their agent's brokerage and the buyer agent's brokerage. While the seller directly paid this fee, the cost was indirectly rolled into the sale price and was paid by the buyer. The arrangement required home sellers to publish an offer for the buyer's broker. This was an unfair deal for the sellers as they had less ...
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By 라스베가스 폴김 부동산, "Where You Stand out and Excellence is Delivered"
(Key Realty LLC)
Exclusive Listing
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By Joanne Gillet EdgeOfTheBeach.com, Experience is not expensive. It is Priceless!
(Edge Of The Beach Realty)
🔥Just listed!   This beautiful 3-bedroom, 3.5-bath home in Allston Plantation has gorgeous landscaping, a bright open layout, and a kitchen with tons of counter space.   You'll love the light-filled office with French doors and big windows!   Relax on the spacious screened-in porch, gather around the cozy fire pit, and enjoy great community perks like the clubhouse, pool, and tennis courts! 🏠   Please reach out to your agent or Edge Of The Beach Realty to schedule a private viewing.     
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By Peter Mohylsky, Beach Broker, Call me at 850-517-7098
(PMI. Destin)
In the Real Estate business there is a difference between shopping and buying.  Just like in other endeavors, there is a major difference.  If you are just window shopping, GREAT.  If you are ready to start your buying process.  The next step is chatting with a mortgage lender, or if you are paying cash, check with your money man be it a lawyer, financial advisor or what ever. Starting the process by "just browsing" could be setting yourself up for heartbreak.Before you go looking for (and falling in love with) a home, you need a realistic idea of what you can afford, make sure your credit is in good shape, get pre-approved for a mortgage, and most importantly find a great agent to work with.I can help you with that last one, I'm the great agent. #thehelpfulagent #home #houseexpert #hou...
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By Rhonda Gustitus, Real Estate's A Dream With Rhonda Gustitus Team!
(The Rhonda Gustitus Team)
Looking for the perfect cozy retreat? Look no further! This charming 1 bedroom, 1 bath villa in the heart of SUNSHINE VILLAS OF PORT CHARLOTTE is your new oasis! 🌴✨ All Ages Welcome!The open floor plan offers a spacious living room and a kitchen with a large pantry and breakfast bar—perfect for morning coffee or entertaining guests! ☕🍽️🛏️ The master bedroom boasts a large closet and the bathroom features a tiled walk-in shower 🚿.This gem is priced to sell! 💰📍 Prime LocationJust minutes to McGuire Park with a splash pad & playground 🛝, and super close to hospitals, shopping, restaurants, and the new Allegiant Sunseekers resort ☀️!Plus, it's just a quick trip to downtown Punta Gorda for amazing entertainment and dining! 🎶🍽️This is a rare opportunity to own the perfect home for a single, a...
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