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Real Estate Sales and Marketing

Do the old-school real estate marketing methods still work? Is a postcard campaign worth the money? How about cold calling or buying real estate leads?


Those are good questions and fortunately you've come to the right place for answers. ActiveRain's 300,00+ real estate industry professional chat about these topics and many more on a daily basis right here on the following pages.


If you're looking for more information on how to use social media and blogging to promote your business, you'll find it here. Lead generation and lead conversion ideas – you'll find those here too.


Everything a real estate professionals needs to know about marketing his or her business can be found in this section of every agent's favorite social networking site, ActiveRain.

Recent blogs on Real Estate Sales and Marketing
By Dorothy Griggs, LoveMiamiRealtor
(Keyes Group)
I am a retired educator and a realtor of about two years. When I first began on this journey I was told to wear shirts "I am a Realtor" talk to people in the grocery line, etc. This is what the experienced realtors told me to do and they said, "It is so easy!" WRONG!!!!Later I found out: there cousin recommended them, they listed for a friend, family member, etc. I wish they would have been honest with me and other beginning realtors.I have learned to be MYSELF and I have a positive mindset focused on assisting clients to the very best of my ability. Since, I had never been in any types of sales, I would love to hear about how you received your first listing.
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By Richard Weeks, REALTOR®, Broker
Here is the north Texas real estate market update for November 18 2024.New properties for sale 115Back On Market 25Price Decrease 238Price increase 26Active kick out 7Active option contact 135Active contingent contract 28Pending listings 150Sold listings 56Expired listings 34Cancelled listings 26Withdrawn listings 4Temporary off market listings 26Coming soon listings 22
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By Richard Weeks, REALTOR®, Broker
Here is the north Texas real estate market update for November 17 2024.New properties for sale 221Back On Market 60Price Decrease 271Price increase 18Active kick out 7Active option contact 139Active contingent contract 23Pending listings 160Sold listings 143Expired listings 45Cancelled listings 28Withdrawn listings 5Temporary off market listings 26Coming soon listings 41
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31 1/2  Acres For Sale - McCurtain County Idabel, OKThis is the first time this land in McCurtain County Idabel, OK has been offered for sale in many years. Great homestead site on Marble Valley Rd,  in the Denison Elementary School District. McCurtain County Oklahoma Paved road Municipal water - Idabel  Septic System Established Driveway Fenced and cross-fenced Electricity on property - Choctaw Electric Co-op Some open pasture/hay meadow Some Plantation Pine Pond Quiet neighborhood - Brown Addition A rare offering indeed in this area of McCurtain County.  A great place to build a home. It's only 3 or 4 miles to restaurants, shopping, schools, and medical clinics or the hospital.  Haworth school, Idabel School and Denison Elementary have school buses that come by property.This is a Bro...
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By Peter Mohylsky,, Call me at 850-517-7098
(PMI. Destin)
🏠✨Imagine stepping into your dream home every day—what style would it be?Leave a comment with your pick—I’d love to hear your dream choice!  There are lots of decisions based upon where you are currently living.  #thehelpfulagent #home #houseexpert #house #listreports #a111524 #realestate #investment #realtor #realestateagent #dreamhome
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Here is the north Texas real estate market update for the week ending November 16 2024..New properties for sale 3030Back On Market 589Price Decrease 4335Price increase 313Active kick out 58Active option contract 1453Active contingent  331Pending listings 1974Sold listings 1805Expired listings 380Cancelled listings 754Withdrawn listings 73Temporary off market listings 384Coming soon listings 400
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By Richard Weeks, REALTOR®, Broker
Here is the north Texas real estate market update for November 16 2024.New properties for sale 728Back On Market 114Price Decrease 783Price increase 59Active kick out 10Active option contact 209Active contingent contract 49Pending listings 311Sold listings 493Expired listings 93Cancelled listings 112Withdrawn listings 9Temporary off market listings 67Coming soon listings 69
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By Debra Leisek
( Bay Realty,Inc Homer Alaska)
 Homer Spit Winter View Just For You!Bay Realty Homer AlaskaSelling Real Estate in Homer Alaska Since 1974BayRealtyAlaska.com Facebook @BayRealtyAlaska For More Information Call 907-235-6183#AlaskaRealEstate #BayRealtyAlaska #HomerAlaskaRealEstateCelebrate Bay Realty 50 Year Anniversary!Bay Realty Offers You the Knowledge You Need to Sell, Rent or Buy Property on the Kenai Peninsula.  Information is Power and we give You the Power to make the Right Decision for YOU! Our area offers Beautiful Homes, Recreational Cabins, View properties, Private Remote Property, Beach And Waterfront Properties, Islands, Waterfalls, Bluff Homes and Bluff Land, River Property, Small Acreage, Large Acreage, Commercial Land and Business Opportunity. We Also Have a Bona Fide Property Management With a Longstan...
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By Will Hamm, "Where There's a Will, There's a Way!"
(Hamm Homes)
Football season and college and NFL is a weekend must, Lou Ludwig has great information in his blog. Motivational Power Quote   Life and Football is a Team Sport “One man can’t do it alone. Football is a team sport. A running back is only as good as his offensive line.” Greg Pruitt, football player   As I see it . . . . . . . Life and football is a team sport   Just like a running back in football needs a good offensive line to block for them.   A business needs a team around them to support their efforts.   A great football player without a team around them will find it very challenging to win the game. A good football team playing together with enthusiasm becomes a winning team.   A business with common goals where the team is on the same page will create a harmony of effort and will ...
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By Richard Weeks, REALTOR®, Broker
Here is the north Texas real estate market update for November 15 2024.New properties for sale 677Back On Market 114Price Decrease 848Price increase 72Active kick out 8Active option contact 206Active contingent contract 46Pending listings 293Sold listings 334Expired listings 51Cancelled listings 140Withdrawn listings 17Temporary off market listings 46Coming soon listings 76
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By Linda Peltz, It's The Sold That Counts
(eXp Realty)
There are various pitfalls that can complicate even the simplest of transactions. From dealing with unexpected repair requests to understanding complex short sales, it’s easy to feel overwhelmed without the right guidance. In recent discussion, seasoned realtor Nicholas Olvera and Linda Peltz realtor Clovis CA shares their expertise on avoiding the most common mistakes in real estate, offering practical advice from his years of experience. Whether you’re buying, selling, or simply exploring the market, Nicholas’s insights can help you steer clear of the hurdles that often catch people off guard and make informed decisions with confidence.   Understanding Short Sales and Their ImplicationsWhen the 2006 housing crisis hit, many homeowners found themselves overwhelmed by mortgage payments,...
Comments 2
By Jared Hill, ERA Brokers have locations all over the west.
(ERA Brokers)
Proven Strategies for Increasing Real Estate Listing VisibilityAs real estate moves deeper into the digital realm, achieving online visibility is essential for agents aiming to reach prospective buyers. Effective SEO strategies can give real estate listings the boost needed to rise above the competition, generate more inquiries, and maintain a strong market presence. Explore these essential SEO tactics designed to elevate property listings and capture buyer attention.Crafting Keyword-Rich Titles for ListingsBackspace Marketing well-optimized titles can significantly impact a listing's success. Titles that are both engaging and rich with relevant keywords tend to perform better in search results. By incorporating specific property details, such as location, type, and standout features, t...
Comments 2
By Lawrence "Larry" & Sheila Agranoff. Cell: 631-805-4400, Long Island Condo and Home Specialists
(The Top Team @ Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
What Is a Cul-De-Sac?A cul-de-sac is a street or road that ends in a rounded, closed-off area, often with a circular turnaround space. This type of street has only one entrance and exit, which means it doesn’t connect to other streets. The difference between this and a dead-end street, is that it has a circular formation. Because of the limited through-traffic, living in a cul-de-sac are thought to be quieter and safer, often preferred by families for the safer play areas and the sense of privacy they provide, and homebuyers may be willing to pay a premium for this convenience and safety feature.This past weekend Larry & I were showing houses to a family on The North Shore of Long Island, and as we approached the house in a cul-de-sac, the family were in agreement that this was the plac...
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By Richard Weeks, REALTOR®, Broker
Here is the north Texas real estate market update for November 14 2024.New properties for sale 486Back On Market 95Price Decrease 817Price increase 41Active kick out 5Active option contact 267Active contingent contract 55Pending listings 295Sold listings 347Expired listings 47Cancelled listings 165Withdrawn listings 11Temporary off market listings 72Coming soon listings 86
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By Lawrence "Larry" & Sheila Agranoff. Cell: 631-805-4400, Long Island Condo and Home Specialists
(The Top Team @ Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Welcome To The Ranches at Long Lake EstatesPort Jefferson Station Long Island   The Ranches is a 24-hour guard-gated Condo Community located off Old Towne Road in Port Jefferson Station Long Island in Zip Code 11776. You can reach The Ranches by Route 347 and a right to Old Towne Road. The community is surrounded by Nicole Drive, Constance Lane, Eve Ann Drive and Caroline Ct.   Opened in 1999, The Ranches were built with 1-, 2- and 3-bedroom Condos attached in groupings. There are upper and lower Garden Style units, Ranch units and 2 Story Duplex residences. Each unit has central air conditioning and gas heat. Amenities offered at The Ranches include the clubhouse, pool, tennis, gym, and play area. This is an all-age Condo complex only minutes from Route 347.   The pet friendly communit...
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By Rhonda Gustitus, Real Estate's A Dream With Rhonda Gustitus Team!
(The Rhonda Gustitus Team)
📍 Curry Cove – a 55+ gated paradise off Laurel Road, just minutes from Nokomis Beach! This updated 2 bed, 2 bath, 2-car garage villa is packed with upgrades to make Florida living a breeze. Not in a flood zone! 🌞🚫🌊✨ Property Highlights: Impact windows & new garage door 🚪💪 for peace of mind! Electric roll-down hurricane shutter at the front door for added security 🌪️. Brand new roof 🏠 and brick paver patio for outdoor relaxation! 🌿 Enclosed Florida Room 🌴 – a year-round retreat with A/C! RV & Boat Storage on-site 🛥️🚐! 🍽️ Gourmet Kitchen Delight: Sleek granite countertops, white wood cabinets, stainless-steel appliances, and a new faucet & microwave! 🍽️✨ Perfect for every home chef!💡 Modern Comforts & Style: Newer A/C (2017) 🧊 Updated electric panel & plumbing Waterproof vinyl plank floor...
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By Rhonda Gustitus, Real Estate's A Dream With Rhonda Gustitus Team!
(The Rhonda Gustitus Team)
Dreaming of relaxed, easy living in a tropical oasis? Look no further! 🏡 This spacious 2-story villa in the sought-after Fairway Villas community offers the perfect blend of comfort, convenience, and style.✨ Home Highlights: Open Layout 🌿 – Bright and airy great room, seamlessly blending living and dining areas, perfect for entertaining! 🎉 Modern Kitchen 🍽️ – Granite countertops, a breakfast bar for casual dining ☕, and equipped with all essentials (stove, dishwasher, and refrigerator). Convenient First Floor 🧺 – Inside laundry room with washer and dryer, plus a handy half bath for guests. Spacious Covered Lanai 🍹 – Vinyl windows for year-round enjoyment, perfect for sipping a cold drink and soaking up the Florida sunshine. 🌅 🛏️ Upstairs Retreat:Two large bedrooms provide a peaceful hav...
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By Rhonda Gustitus, Real Estate's A Dream With Rhonda Gustitus Team!
(The Rhonda Gustitus Team)
✨ Welcome to your dream home! With 1,700+ sqft of living space, this 3-bed, 2.5-bath beauty is packed with exceptional features and thoughtful details. Set on two oversized, fenced lots 🌳, there's space galore with a 2-car garage 🚗 and double concrete driveway—perfect for your RV, boat, and all your toys! 🚤🛻 Plus, hurricane shutters and double-pane windows keep you safe and secure. 🌬️🛠️ Highlights include: New Roof (2021) & no flood worries here! 🌧️ City water 💧 with a water softener & an irrigation well 🌱 3 Storage Sheds with electricity—ideal for hobbies or storage 🧰 Spacious Family Room (13x20) + Florida Room with a heated hot tub 🛀 Gourmet Kitchen: Granite countertops, stainless steel appliances, breakfast bar 🍳 🛋️ Interior Details You’ll Love:Walk through a charming screened foyer ...
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By Peter Mohylsky,, Call me at 850-517-7098
(PMI. Destin)
Planning to sell or refinance your home?Be mindful of prepayment penalties that some mortgages charge if you pay off your loan early.These should not be a surprise and should have been disclosed before you signed the mortgage documents.It’s important to review your loan terms to avoid any surprises when you’re ready to move forward.#thehelpfulagent #home #houseexpert #house #listreports #homeowner #investment #a111324 #realtor #realestateagent #realestate
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By Richard Weeks, REALTOR®, Broker
Here is the north Texas real estate market update for November 13 2024.New properties for sale 447Back On Market 95Price Decrease 715Price increase 54Active kick out 10Active option contact 275Active contingent contract 72Pending listings 390Sold listings 263Expired listings 24Cancelled listings 156Withdrawn listings 10Temporary off market listings 62Coming soon listings 60
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