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Real Estate Sales and Marketing

Do the old-school real estate marketing methods still work? Is a postcard campaign worth the money? How about cold calling or buying real estate leads?


Those are good questions and fortunately you've come to the right place for answers. ActiveRain's 300,00+ real estate industry professional chat about these topics and many more on a daily basis right here on the following pages.


If you're looking for more information on how to use social media and blogging to promote your business, you'll find it here. Lead generation and lead conversion ideas – you'll find those here too.


Everything a real estate professionals needs to know about marketing his or her business can be found in this section of every agent's favorite social networking site, ActiveRain.

Recent blogs on Real Estate Sales and Marketing
By Peter Mohylsky, Destin BeachPro, Call me at 850-517-7098
(PMI. Destin)
517 Augusta Way #11001, Miramar Beach, FL Click here to Get Directions$775000 3 Beds - 2 Baths - Photos Maps & Local Schools Print Advantages of a condo but lives like a single family home. No shared walls with neighbors, Numerous updates in this unit. Current floor plan is nothing like originally built. Must see kitchen & bath updates, VPF flooring, ceiling fans and recessed lighting. New roof in 2021. New HVAC system in 2020. Being sold furnished with a few exclusions. Golf cart is available for sale separately. Follow This Home
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By John Moran, For Your Place At The Beach
(Keller Williams Realty's At The Beach Team)
Listing Details: 11807 Front Beach Road 1-808, Panama City Beach, FL 32407     MLS #: 755563Price: $614,900Beds: 2Baths: 2 Sq feet: 1,135 Call John B. Skinner Jr. (850) 543-5763 to see if this property is still available.Welcome to Grand Panama Tower I unit 808! The pinnacle of Gulf front living, this immaculate, fully furnished, 2bedroom, 2 bath, + bunk nook floorplan at Grand Panama is a must see. It is the perfect place for those seeking the ultimate in convenience, comfort, and resort-style living, making it the perfect retreat for anyone looking to enjoy the best that Panama City Beach has to offer. The prime 8th floor location allows for unsurpassed views of the Gulf of Mexico and the beach from both inside the condo and outside on the generous private balcony. This super clean an...
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By Kukun's VP of Analytics Franklin Carroll, Elite client engagement tools and proptech
(Kukun, Inc.)
Please join me and my colleagues next Tuesday, April 23rd at 1PM EDT (10AM PDT), for a deep dive into our market forecasts and MLS reporting as well as a presentation of our Kukun Portal and how it can help you sell more during these difficult times. Meet me, our CEO Raf Howery, and our chief economist, John Schuler, and have your real estate market questions answered. Please register here: Zoom Registration LinkAnd, if you aren't able to make it, please visit us at www.kukun.ai
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By Richard Weeks, REALTOR®, Broker
Here is the north Texas real estate market update for  April 16 2024.New properties for sale 473Back On Market 112Price Decrease 628Price increase 195Active kick out 14Active option contract 445Active contingent 83Pending listings 659Sold listings 487Expired listings 65Cancelled listings 129Withdrawn listings 3Temporary off market listings 68Coming soon listings 125
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By John Moran, For Your Place At The Beach
(Keller Williams Realty's At The Beach Team)
Listing Details: 590 Santa Rosa Boulevard UNIT 406, Fort Walton Beach, FL 32548MLS #: 937136Price: $570,000Beds: 1Baths: 2Sq feet: 802 Call Gil Erikson 850-714-2122 to see if this property is still available.This condo is your ticket to the fabulous beach lifestyle. Panoramic view of the beautiful Gulf of Mexico coastline. Plenty of room for the family with halls bunks and a sleeper sofa, you can also cash in $$$$ on vacation rentals. Gulf side pool, fitness room, and many other great amenities. Lots of fun restaurants and attractions in the area. There is also multi level covered parking. Tile floors, granite kitchen counter and stainless appliances. Buyer to verify information.   Click here to see additional photos and details of this property
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By John Moran, For Your Place At The Beach
(Keller Williams Realty's At The Beach Team)
Listing Details: 775 Gulf Shore Drive UNIT 2046, Destin, FL 32541MLS #: 940798Price: $387,000Beds: 1Baths: 1Sq feet: 708 Call Gil Erikson 850-714-2122 to see if this property is still available.!! SELLER EAGER FOR OFFER !! Don't be shy. This lovely condo is your ticket to the fabulous beach life style. Located on the canal with a great view. This condo has the larger 1 bedroom floor plan. Beach access is just across the street. Make vacation memories with the family and you can also cash in $$$ on vacation rentals. Currently has approximately 80% occupancy. Sleeps up to 5 people with a sleeper sofa and roll-away bed. Great amenities include tennis, beach access, marina, on site restaurant, executive golf course, and many fun attractions in the area. There are multiple pools and a 24/7 g...
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By John Moran, For Your Place At The Beach
(Keller Williams Realty's At The Beach Team)
Listing Details: 114 Carillon Market Street 410, Panama City Beach, FL 32413MLS #: 947284Price: $359,900Beds: 1Baths: 1 Sq Feet: 530 Call Alyssa Barnett 916-710-3744 to see if this property is still available. Great opportunity to own a serene beach getaway in the exclusive Carillon Beach Inn! Unit 410 is located on the 4th floor with serene views of Lake Carillon and glimpses of the Gulf of Mexico! This unit has been renovated and fully upgraded! Upgraded features of this unit include luxury LVP flooring, quartz countertops, stainless steel appliances, cooktop, shiplap and coastal furnishings. Turn key and rental ready! This unit is ideal for a beach getaway or investment property. Enjoy astonishing sunrises and sunsets from the balcony overlooking Lake Carillon. Carillon Beach Inn is ...
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By John Moran, For Your Place At The Beach
(Keller Williams Realty's At The Beach Team)
Listing Details:5115 Gulf Drive 1704, Panama City, FL 32408     MLS #: 755759Price: $475,000Beds: 1Baths: 2 Sq feet: 883 Call John B. Skinner Jr. (850) 543-5763 to see if this property is still available.BEST OF THE BEST IN SEYCHELLES! COMPLETELY UPGRADED TO SUIT THE OWNER'S DISCERNING TASTE! Incredible value for this renovated, turnkey 1BD/2BA at Seychelles! Close in time to capture high $ rental income. Quarterly HOA dues cover all utilities even power! Owners have spared no expense in updating and maintaining this special condo. Kitchen features new quartz countertops, oversized granite sink, brand new stainless appliances (fridge, convection range, microwave, Bosch dishwasher). Master and second bathrooms boast custom tile walk-in showers, high-end frameless glass shower doors, quar...
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By Karen Schimpf, When Your Bank Says No, I CAN Get Your Deal CLOSED
(Commercial Capital Ltd.)
In Simon and Garfunkel's "The Sounds of Silence," penned 60 years ago, lies a profound reflection of our modern communication. Today, as we grapple with a culture of surface-level interaction and fear-driven silence, the song's message resonates with urgency.In a moment of reflection, I realized the danger of our collective silence. With a pivotal election approaching, the reluctance to engage openly deepens societal divides. But avoiding conflict only allows it to fester.While I may not halt the march toward conflict alone, I commit to fostering genuine connections. Let's prioritize dialogue and listening, challenging our own perspectives for true understanding and progress.Read the full article here: https://applycommercialloans.com/the-sounds-of-silence/Contact Information:Karen Schi...
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By Scott Garrison, Top ORLANDO AREA Realtor…this Realtor WORKS!
(Re/Max Town & Country Realty)
     Although the majority of prospective Orlando area buyers (55%) are aware of the current challenging market, most of them (54%) still intend to stick to their current objectives or expedite the Central Florida real estate process!     According to Bank of America's 2023 Homebuyer Insights Report, many enthusiastic local homebuyers in Central Florida, particularly those in their 40s and younger, are moving forward with their plans to purchase homes even though they think the market is biased in favor of sellers.     Over half of those who were considering buying a home in the Orlando region who responded to the study (55%) said they thought the market was more competitive than it was the previous year. However, just as many (54%) said they wanted to buy sooner rather than later.     ...
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By Richard Weeks, REALTOR®, Broker
Here is the north Texas real estate market update for  April 15 2024.New properties for sale 163Back On Market 49Price Decrease 159Price increase 20Active kick out 14Active option contract 200Active contingent 40Pending listings 206Sold listings 55Expired listings 19Cancelled listings 20Withdrawn listings 0Temporary off market listings 30Coming soon listings 57
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By Leanne Smith, The Grit and Gratitude Agent
(Dirt Road Real Estate)
Successful salespeople understand this simple sales truism:Sales is belly to bellySince mankind’s earliest buying or selling interactions, two individuals met face to face, belly to belly to purchase or to sell something.No where is this sales truism more accurate than in the sale of real estate properties. With the emphasis on technology including AI, real estate teams, this sales truism is being lost in all of these discussions.I can’t imagine allowing the most expensive transaction in anyone's lifetime to be handled 100% through a website with no truly personal interaction.  Texts and emails are communication tools, but lack being truly personal.Nor can I imagine trusting a “team” of people to handle my real estate transaction. I believe most people want to personally interact with t...
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By Boko Media, Texas Real Estate Photography Experts
(Boko Media)
Good quality apartment photography is the key to making your community stand out in a crowded market. Whether you're advertising upscale condos, cozy studios, or student housing, captivating visuals can make all the difference in attracting potential tenants.At Boko Media, we understand the power of stunning imagery. We specialize in capturing the essence of multi-family housing through photography and video, elevating your listings to new heights. With our expertise and dedication, we can help you showcase the unique features and amenities of your properties, enticing prospective tenants to take the next step.Why Choose Professional Apartment Photography?First impressions matter, especially in the competitive world of real estate. High-quality photography can make your apartments shine...
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By Boko Media, Texas Real Estate Photography Experts
(Boko Media)
In the bustling realm of Austin's commercial real estate market, where competition is fierce and opportunities abound, leveraging visual media services can significantly elevate the game for both agents and property owners. In this blog post, we delve into the importance of incorporating professional photography and drone imagery into marketing strategies to enhance online visibility and capture the attention of prospective clients.Austin Commercial Real Estate PhotographyIn a digital age dominated by visual content, captivating imagery holds immense power in attracting potential tenants and buyers to commercial properties. High-quality photography plays a pivotal role in showcasing the unique features and selling points of each property. From vibrant retail spaces on South Congress to ...
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By Kukun's VP of Analytics Franklin Carroll, Elite client engagement tools and proptech
(Kukun, Inc.)
There’s no doubt that a thriving real estate firm relies on generating leads. This can happen through solid networking within the industry, time-tested lead-generation methods, and modern online marketing and advertising techniques. In this blog, we’ll explore real estate lead generation ideas – both online as well as offline. And, some whacky, unconventional methods. So, stay tuned in.  Having trouble keeping up with the sales volume you want? Find out how we can help you sell more homes through lead generation and client retention. Visit us at www.kukun.ai What is lead generation? How does it affect real estate agents and brokers? Lead generation is all about finding new potential clients to grow your real estate business. Remember that more leads mean more clients and hence stronger ...
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By Richard Weeks, REALTOR®, Broker
Here is the north Texas real estate market update for  April 14 2024.New properties for sale 279Back On Market 69Price Decrease 240Price increase 20Active kick out 11Active option contract 186Active contingent 42Pending listings 210Sold listings 115Expired listings 28Cancelled listings 25Withdrawn listings 0Temporary off market listings 32Coming soon listings 62
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By Lawrence "Larry" & Sheila Agranoff. Cell: 631-805-4400, Long Island Condo and Home Specialists
(The Top Team @ Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Lawrence "Larry" & Sheila Agranoff REALTORS®, SELL Long Island Homes.Right Now, homes on Long Island have strong buyer demand with buyers actively searching for the right home to become available. Buying a home is in high demand now, but inventory is very low. NOW, is the PERFECT time to get your L.I. home SOLD! Don't Wait Call us NOW to get your home L.I. Home Listed and get it SOLD! Lawrence & Sheila AgranoffCell: 631-805-4400
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Here is the north Texas real estate market update for the week ending  April 13 2024.New properties for sale 3637Back On Market 600Price Decrease 3446Price increase 613Active kick out 109Active option contract 2238Active contingent 372Pending listings 2472Sold listings 2118Expired listings 185Cancelled listings 543Withdrawn listings 43Temporary off market listings 299Coming soon listings 727
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By Richard Weeks, REALTOR®, Broker
Here is the north Texas real estate market update for  April 13 2024.New properties for sale 848Back On Market 120Price Decrease 553Price increase 95Active kick out 13Active option contract 292Active contingent 49Pending listings 420Sold listings 527Expired listings 30Cancelled listings 97Withdrawn listings 5Temporary off market listings 51Coming soon listings 105
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By Kukun's VP of Analytics Franklin Carroll, Elite client engagement tools and proptech
(Kukun, Inc.)
Please join us to see a demo of the Kukun Agent-Client Portal.  https://us06web.zoom.us/j/84471088924?pwd=d3INOpJp7uDCmGt9ezik5LGchoL4np.1https://us06web.zoom.us/j/84471088924?pwd=d3INOpJp7uDCmGt9ezik5LGchoL4np.1
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