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Real Estate Sales and Marketing

Do the old-school real estate marketing methods still work? Is a postcard campaign worth the money? How about cold calling or buying real estate leads?


Those are good questions and fortunately you've come to the right place for answers. ActiveRain's 300,00+ real estate industry professional chat about these topics and many more on a daily basis right here on the following pages.


If you're looking for more information on how to use social media and blogging to promote your business, you'll find it here. Lead generation and lead conversion ideas – you'll find those here too.


Everything a real estate professionals needs to know about marketing his or her business can be found in this section of every agent's favorite social networking site, ActiveRain.

Recent blogs on Real Estate Sales and Marketing
By John Moran, For Your Place At The Beach
(Keller Williams Realty's At The Beach Team)
17729 Front Beach Road 1404E, Panama City Beach, FL 324131 Bedroom,  2 BathroomsSq ft: 884For more details surrounding the sale of this property please contact the following:John Skinner Jr, Realtor/Listing Specialist Keller Williams Realty Emerald Coast36008 Emerald Coast Parkway, Suite 201Destin, FL 32541Destin - Okaloosa Island-Miramar Beach-30A-Panama City BeachE-Mail: John@pcbsell.comWebsite: www.AtTheBeachTeam.comJohn Skinner JrOffice: 850-654-3325Mobile: 850-543-5763
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By John Moran, For Your Place At The Beach
(Keller Williams Realty's At The Beach Team)
15817 Front Beach Road 1-603, Panama City Beach, FL 324131 Bedroom,  2 BathroomsSq ft: 841For more details surrounding the sale of this property please contact the following:John Skinner Jr, Realtor/Listing Specialist Keller Williams Realty Emerald Coast36008 Emerald Coast Parkway, Suite 201Destin, FL 32541Destin - Okaloosa Island-Miramar Beach-30A-Panama City BeachE-Mail: John@pcbsell.comWebsite: www.AtTheBeachTeam.comJohn Skinner JrOffice: 850-654-3325Mobile: 850-543-5763
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By John Moran, For Your Place At The Beach
(Keller Williams Realty's At The Beach Team)
Listing Details: 164825 Front Beach Road 1904, Panama City Beach, FL 32413MLS #: 773004Price: $569,900Beds: 2Baths: 2Sq feet: 1,249 Call John Skinner (850) 543-5763 to see if this property is still available.PRIME Upper-Floor Gulf-Front Unit at Sunrise Beach! Welcome to Sunrise Beach Unit 1904—ideally positioned on a high floor in this deluxe 25-story Gulf-front resort. Enjoy breathtaking, unobstructed views of the emerald waters and sugar-white sands of the Emerald Coast from this beautifully upgraded 2-bedroom, 2-bath condo with an additional bunk room that lives like a 3-bedroom. This turnkey, rental-ready unit is sold fully furnished with stylish, beach-inspired décor. Inside, you'll find an open and spacious floor plan with raised ceilings and hard surface flooring throughout. The ...
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By Richard Weeks, REALTOR®, Broker
Cancelled listings this week are high.  Whats going on?Here is the north Texas real estate market update for May 8 2025New properties for sale 710Back On Market 111Price Decrease 1086Price increase 80Active kick out 15Active option contract 360Active contingent  63Pending listings 397Sold listings 332Expired listings 51Cancelled listings 153Withdrawn listings 14Temporary off market listings 69Coming soon listings 129
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By Kelly Broaddus, 100+ Northern AZ Homes Sold in 2021!
(eXp Realty)
See original blogUpscale Living in Flagstaff: Remodeled Golf Course Home Surrounded by Ponderosa Pines   3 BD | 4.5 BA | $ 2,600,000  Luxury Living Among the Pines: A Flagstaff Golf Course RetreatDiscover the perfect blend of luxury, nature, and recreation in one of Flagstaff’s most coveted non-gated communities. Nestled beneath a canopy of towering Ponderosa pines, this newly remodeled residence delivers upscale mountain living at its finest—offering stunning golf course views, top-tier finishes, and a daily connection to nature with a roaming herd of elk passing by.A Resort-Style Experience at HomeFrom the moment you arrive, it’s clear this property is something special. The expansive Trex decking invites you to unwind under the trees or entertain in style beneath a large pergola. Sur...
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By Kelly Broaddus, 100+ Northern AZ Homes Sold in 2021!
(eXp Realty)
See original blogExperience Elevated Living: Ranch Home with Mountain Views & Open Floor Plan in Flagstaff   3 BD | 2.5 BA | $ 995,000  🌄 Light, Views, and Tranquility: Discover This Ranch-Style Flagstaff RetreatIf you’ve been dreaming of a home that offers peace, comfort, and breathtaking views—all wrapped into one—this charming single-level ranch-style home in Flagstaff is calling your name.Step inside and feel the warmth of a space designed to connect you with the natural beauty that surrounds it. With an open and airy layout, the home is flooded with natural light from oversized windows. The living room window is perfectly positioned to frame jaw-dropping views of the San Francisco Peaks, making every morning feel like a mountain retreat.✨ Bright Living, Inside and OutThe interior f...
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By Rhonda Gustitus, Real Estate's A Dream With Rhonda Gustitus Team!
(The Rhonda Gustitus Team)
✨ Modern Comfort Meets Natural Beauty in Venice, Florida! 🏡Why wait to build when you can move in NOW to this stunning 3-bedroom, 3-bathroom home with a 2-car garage in the gated community of Antigua at Wellen Park? 💫🌳 Backed by a private preserve, you'll enjoy serene views full of Florida’s natural beauty—no rear neighbors, just peaceful greenery and wildlife. 🦋🌺🪴 From the pavered driveway and front porch to the professional landscaping with palm trees and flowering shrubs, this home has curb appeal for days!🍽️ Inside, the open-concept layout offers a spacious kitchen with:✅ Solid wood cabinets✅ Quartz countertops✅ Stainless steel appliances✅ Large island with pendant lighting✅ Walk-in pantry💡 Recessed lighting and tile flooring flow throughout the home, while impact-rated windows and ...
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By Peter Mohylsky,, Call me at 850-517-7098
(Property Management International-Destin)
There’s something about spring that makes new beginnings feel extra exciting.  The calendrer keeps on moving, Are you considering moving this spring?  🌷If a fresh start in a new home is on your mind, I’d love to help you make it happen.From charming cottages to modern retreats, your perfect place is out there waiting to be discovered. Ready to spring into action?Let’s find your dream home together!#thehelpfulagent #home #houseexpert #house #listreports #househunting #happyhome #a050725 #realestate #realtor #realestateagent #dreamhome
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By Richard Weeks, REALTOR®, Broker
New listings and price decreases continue to dominate the daily numbers..Here is the north Texas real estate market update for May 7 2025New properties for sale 627Back On Market 118Price Decrease 917Price increase 52Active kick out 13Active option contract 401Active contingent  62Pending listings 482Sold listings 398Expired listings 49Cancelled listings 159Withdrawn listings 18Temporary off market listings 72Coming soon listings 126
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By Derek Vaughan, Your Real Estate Friend
(SouthPasadenaHomes.com)
I just listed an amazing property for sale here in South Pasadena, California at 1559 Diamond Avenue. The city is known for the preservation of historic homes - so it's not unusual to see a well preserved property from 1911 come to the South Pasadena real estate market here.What is unusual is to find a property - any property - with a usable and virtually untouched span of land reaching across an entire city block. The lot measures 13,150 square feet. To give that some context, I am currently in escrow on another property in South Pasadena that is a 2 bedroom, 2 bath home of 978 square feet on a lot that is just over 3,000 square feet. So you could fit 4 of those smaller properties onto just this single lot!Further, the lot is gently sloping and it's in the flat and most developed part ...
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By Joe Jackson, Clintonville and Central Ohio Real Estate Expert
(Keller Williams Capital Partners Realty)
This blog offers a thoughtful look at the evolving business landscape and the key considerations that come with growth. I appreciate how it encourages reflection on strategy, innovation, and adaptability as success builds. A great read for staying grounded and forward-thinking during times of positive change!  Is your head always in the business?  How often do you think about your business?  Is there ever a time when too much thinking is done about your business?  First question is answered with “yes;” second question is answered with “as often as possible;” and the third question is answered with “no.” I did a variety of tasks today and they all required stopping into a number of different places.  With every stop, the first thought that came to mind was to wonder who would be there fo...
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By John Moran, For Your Place At The Beach
(Keller Williams Realty's At The Beach Team)
Listing Details: 895 Santa Rosa Boulevard 206, Fort Walton Beach, FL 32548MLS #: 951865Price: $474,000Beds: 2Baths: 2Sq feet: 1,074Call Courtney Ledezma (850) 608-0677 to see if this property is still available. Few places can capture the magic of the Emerald Coast and the beaches of Okaloosa Island...this lovely two bedroom condo at SeaCrest does. Enjoy the good life at SeaCrest condos which went through a major exterior renovation in 2022 with all new windows, sliding glass doors, and exterior paint! This unit is sited in a prime location in the building on the 2nd floor, closer to the beach, which it exudes sophistication and embodies an eminently livable floor plan and effortless style with bamboo flooring, upgraded kitchen, new hot water heater in 2022, updated furnishings/decor, g...
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By Peter Mohylsky,, Call me at 850-517-7098
(Property Management International-Destin)
Home security is a top priority for some homeowners!  Not necessarily all.  🏡🔐Simple DIY upgrades like smart doorbells, live stream cameras, and keyless locks can add protection and peace of mind.  They must meet your requirements but that does not mean all folks will share your thoughts.  Whether you're buying, selling, or settling into your dream home, security matters.What’s your must-have home security feature?Are you more interested in the neighborhood  or are you going to build a fortress in a not so nice neighborhood.   Drop your favorites in the comments!⬇️#thehelpfulagent #home #houseexpert #house #listreports #homeowner #hometips #a050625 #realestate #realestateagent #realtor #investment #happyhomeowners #dreamhome  
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By Richard Weeks, REALTOR®, Broker
Strong new listing numbers, also some good closed listings..Here is the north Texas real estate market update for May 6 2025New properties for sale 540Back On Market 120Price Decrease 902Price increase 53Active kick out 24Active option contract 418Active contingent  91Pending listings 520Sold listings 436Expired listings 62Cancelled listings 180Withdrawn listings 20Temporary off market listings 58Coming soon listings 110
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By Roy Kelley
(Retired)
A bio brings you to life as a person. Because a well-written bio lets your personality shine through, it helps potential clients see you as someone they will like and trust.    Of course it can, but should you use it?  If you need a resume’ rather than a bio, I’d say yes, go ahead and use AI. That's because a resume' is factual, and usually very dry reading. Human resources departments use them to learn about a potential employee's experience, credentials, and business achievements. But a bio is different. A bio is personal. As the 3rd-most visited page on a service provider’s website, it is an agent’s most powerful marketing tool.  A bio brings you to life as a person. Because a well-written bio lets your personality shine through, it helps potential clients see you as someone they wil...
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By Peter Mohylsky,, Call me at 850-517-7098
(Property Management International-Destin)
Tips from an expert.  Back in 2008, when the market tanked, I began using social media. It was free, and money was tight for most agents, as many had not expected what happened. I met a young Real estate mogul and started attending Real Estate Bar Camps, where I learned about a place called Active Rain.   There, I learned about finding a Niche and writing blogs on the Internet. They gave classes on how to write a market report and what people would be interested in. There was a guy Jeff Dowler, CRS who wrote market reports all the time, and I would read his in awe. Another person I learned from was the one who wrote incredible market reportsMichael Jacobs.   Some people say that market reports are boring, well, not to the public. You will receive many calls from buyers and sellers based...
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By John Moran, For Your Place At The Beach
(Keller Williams Realty's At The Beach Team)
8600 E Co Highway 30A 250, Inlet Beach, FL 324613 Bedrooms,  3 BathroomsSq ft: 1,634For more details surrounding the sale of this property please contact the following:Courtney  Ledezma, Realtor/Listing Specialist Keller Williams Realty Emerald Coast36008 Emerald Coast Parkway, Suite 201Destin, FL 32541Destin - Okaloosa Island-Miramar Beach-30AE-Mail: CourtneyLedezma@atthebeachteam.comWebsite: www.AtTheBeachTeam.comCourtney LedezmaOffice: 850-654-3325Mobile: 850-608-0677
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By R. Michael Brown, Communication that increases sales!
(R. Michael Brown LLC Digital Marketing & Public Relations)
Get more Attention, Engagement, Followers, Leads and Sales with Smarter, Simpler Content Marketing  You don’t need another social post with zero engagement. You need a system that turns your listings, expertise, and local knowledge into a lead engine.I’m R. Michael Brown — digital marketing leader formally behind My State MLS, Pulte Homes, dozens of brands that have skyrocketed their traffic, engagement, and sales — AND the former managing editor for South Florida Agent and Houston Agent Magazines.My 8-step real estate content system is designed to help you: Get attention to your product, service, company, brand, brokers, and agents. Build trust and visibility in your market with thought leadership. Attract and convert serious buyers and sellers. Grow your email list, website traffic, a...
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By John Moran, For Your Place At The Beach
(Keller Williams Realty's At The Beach Team)
1324 Miracle Strip Parkway Unit 507 Fort Walton Beach, FL 325481 Bedroom,  2 BathroomsSq ft: 971For more details surrounding the sale of this property please contact the following:Gil Erikson, Realtor/Listing Specialist Keller Williams Realty Emerald Coast36008 Emerald Coast Parkway, Suite 201Destin, FL 32541Destin - Okaloosa Island-Miramar Beach-30AE-Mail: GilErikson@atthebeachteam.comWebsite: www.AtTheBeachTeam.comGil EriksonOffice: 850-654-3325Mobile: 850-174-2122
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By John Moran, For Your Place At The Beach
(Keller Williams Realty's At The Beach Team)
Listing Details: 1002 Highway 98 Unit 717 Destin, FL 32541MLS #: 951705Price: $639,000Beds: 2Baths: 2Sq feet: 955Call Alyssa Barnett (850) 225-1734 to see if this property is still available. IT'S ALL ABOUT THE VIEW!! Incredible opportunity to own a 2 bed/ 2bath condo at Pelican Beach! Located directly on the famed beaches of Destin...enjoy sun-splashed days of swimming and relaxing before coming home to this super spacious 2 bedroom condo with incredible Gulf views. This beach inspired condo offers a large master suite with GULF views along with a private bathroom, spacious guest bedroom, guest bath, in unit laundry, and open kitchen/living room overlooking the gulf. This condo is turnkey, fully furnished, and rental ready! This unit has been fully renovated and updates of this unit in...
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