When the doorbell rang and I was greeted by the Georges Flowers’ delivery man I was so surprised.  The beautiful bouquet followed on the heels of a full day home staging job that took a ho-hum home and transformed it into a home that will showed so much better on the MLS, and for Open Houses and showings.       And while these the sellers showed their gratitude to this Madison WI home stager with bright colored petals, I too was grateful that they followed through on the owner’s obligations discussed in the home consultation report prior to our scheduled hands-on staging day.     I apply the Home Staging Resource’s “F-E-E-L  H-O-M-E” strategy during each home staging consultation.   The “O” of this strategy represents the Owner’s Obligation in preparing the home for the scheduled s... 08/05/2011

Experienced sellers can tell you the way they sold their Dane County Wisconsin home in 51 days was to get the price right--or very close to right. For some, the experience was earned over ten months or more; that's time spent learning what evidence has proven time and again in this new economy. Price matters. Research by a group of Restaino & Associates Realtors reviewed sales from across Madison, Middleton, Cross Plains, Monona and Cottage Grove. The trend is consistent: Get the price right and buyer's move in. Expectations seem to keep homes coming onto the market at prices not attractive to the buyers. The average first asking price to eventual sales price is 89% for this pool. But, once the price has been adjusted, the owners are accepting offers at an average of 95% of the asking p... 03/17/2011