ARE THE CLOUDS CLEARING - WILL THERE BE A POT'O'GOLD THIS YEAR?
By Sue Neff, Principal Broker, Jamestown, TN
(Tennessee Real Properties)
I'm sitting at the computer at 5:30 AM thinking about the 2010 season. Not that there is not an "on-going" season for listing and selling properties - just that you feel a need to reassess and roll out a new strategy this time of year. At Tennessee Recreational Properties LLC we're doing a new office website, revamped signs, new print ads and press releases. What should they look like. As I scour the competition, I am uninspired. Same old, same old. I get that feeling of ..." I need to come up with a 'zinger'approach". Maybe that won't be the key to success - maybe the "same old" tortoise approach is the answer. Oh, well....maybe more coffee is the answer...........
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