Where is Real Estate SEO Headed
By Rob Dalton, Big Island Vacation Rental Guru
(Waikoloa Vacation Rentals)
I have been doing the SEO for our vacation rental company for the past 20 years and the complexity of it has grown enormously to the point that I am not sure where it is headed.On Site Keywords and Meta DataSEO seemed to really start out pretty simple. What your website was about, what your domain was, what your URL was, and what your title and meta description was seemed to really directly effect your rankings. You could make a simple change to the title of a given page and you would see your rankings increase.As people began buying all the relevant domains and keyword stuffing everything Google moved on to........Links, links, and more linksWhat sites and how many were linking to your website had a drastic effect on your rankings. People begin to buy links from anyone and everyone....