All Dressed up and No Buyers to Show!
By Sally Hardman
(Beachcomber Properties powered by eXp Realty)
One of the agents in our office listed her very lovely personal residence located in an extremely desirable neighborhood in the early summer with very few showings and little interest. Over the months, she made several small price reductions which really didn't seem to make the phone ring until she hit the "magic number" by dropping the price by approximately 22% off the initial pricing. When that price reduction hit our MLS system, all of a sudden she received 3 offers on the table for consideration and has accepted one of them due to close December 1st. We all know that in this market with lots of inventory to choose from, that pricing competitively is essential if the Seller is really serious about selling their property. This is not the time to experiment and "go fishing" by bait...
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