$100 Bills Don't Sell for $125
By Chris Griffith, Bonita Springs Listing Specialist - Agent
(Downing-Frye Realty, Bonita Springs, FL)
Another listing consultation behind me - I start with a phone interview in certain communities at this point. What is a "certain community"? It's a community with ample inventory and comparable sales that are under the original purchase prices. Typically, neighborhoods of production build in the last 2-3 years. I give a brush over of the market, inventory, and market movement before I even step foot in a home. The last thing I want to do is stand in someone's living room, tell them the truth and get beheaded. I find the phone is more neutral territory, as opposed to the actual home and all of it's emotional attachments. Seller's will sometime need to defend the value of their home as if I'm personally degrading it and attacking it's worth.You can't reinvent the wheel. Again, I r...
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