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Andrew Mooers | 207.532.6573, Northern Maine Real Estate-Aroostook County Broker (MOOERS REALTY)

Answers

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Brian England
Ambrose Realty Management LLC - Gilbert, AZ
MBA, GRI, REALTOR® Real Estate in East Valley AZ

Those tips will certainly help prevent people from quickly scrolling by.  If someone is looking for a home, they want to see that the home for sale meets their needs.

Apr 30, 2026 05:51 AM
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Kathleen Daniels, Probate & Trust Real Estate Svcs.
KD Realty - 408.972.1822 - San Jose, CA
Probate Real Estate Services

Q-1: No

Q-2: Yes

Q-3: Depends on the property. Most yes, not all. 

Apr 30, 2026 07:31 AM
Rainer
2,532
Keymint AI
Keymint - Austin, TX
AI lead generation tools for real estate pros

Stopping the scroll starts before the listing page — it starts with your thumbnail image in search results. If that hero shot doesn't stop them, they never make it to your page.

For the listing page itself, what's worked consistently:

1. Lead with lifestyle, not specs. "3 bed, 2 bath" is forgettable. "Morning coffee on a covered porch overlooking a greenbelt" is not. Swap the feature list opener for a single vivid sentence.

2. Neighborhood context. Most buyers are buying a neighborhood as much as a house. A short paragraph on walkability, school proximity, or the feel of the street gives them something to visualize beyond square footage.

3. Video walkthroughs — even simple ones — dramatically increase time on page. A well-lit phone walkthrough with natural narration beats a silent virtual tour almost every time.

4. Human call to action. "Want to see if this feels like home? I can usually get you in within 24 hours" converts better than "Schedule a showing" because it lowers the commitment threshold.

The underlying principle: every element should answer — "What would it feel like to live here?" Everything that doesn't serve that question is friction.

May 01, 2026 09:08 AM
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7,308,095
Bob Crane
Woodland Management Service / Woodland Real Estate, KW Diversified - Stevens Point, WI
Forestland Experts! 715-204-9671

Depends on what they are looking for as they scroll, personally I scroll on by most real estate videos unless it applies to a property that I am already looking at and want more detail.

May 01, 2026 04:49 AM
Rainmaker
6,067,822
Wayne Martin
Wayne M Martin - Oswego, IL
Real Estate Broker - Retired

Description benefits from photos. Photos backed by a video trumps mo having one. The more information you provide the longer the serious buyer will stay. The longer they stay the more invested they become emotionally. The path is clear ion this era of little patience and entitlement.  

May 01, 2026 04:49 AM
Rainmaker
982,058
Carla Freund
Keller Williams Legacy - Cary, NC
NC Realtor - Senior & Luxury 919-602-8489

These are good. There's always something new to learn and always room for improvement. Thanks for sharing!

Apr 30, 2026 09:28 AM