In the snack market, granola is a popular food due to its versatility and convenience as a quick snack or breakfast option. It is made from ingredients like oats, honey, sugar, and dried fruits which can lose their freshness and taste if not properly stored and packaged.
If you are a business producing granola products, you know that moisture can affect the taste of granola by turning its oats, fruits, and sugar soft and reducing its crunch.
To maintain the freshness and crunchiness of your granola, it is important to have proper packaging and shipping solutions.
Let us see some professional packaging options that will help you keep your granola in shape to satisfy your customers and keep them coming back for more.
Flexible Pouches for Granola Packaging
Easy-to-open, resealable packaging is becoming increasingly popular for granola and other snacks as consumers prefer fuss-free and convenient snack packaging options. Granola doy packs have become a popular choice for granola packaging because of their versatility and functionality. They offer benefits that make them well-suited for the granola market.
According to a study by Freedonia Group, demand for flexible pouches in candy and snack food packaging is estimated to increase by 3.8 percent annually through 2022 to $3.4 billion.
Stand-up pouches with zippers or sliders are a popular choice as they provide air-tight protection, ensuring the granola stays fresh, tasty, and crunchy by protecting it from moisture and contamination. With these customizations, the consumer can reseal their bag between consumptions.
These stand-up pouches made up of laminated films also reduce and eliminate product damage during shipping. Compared to alternative packaging solutions, flexible pouches are an inexpensive choice and an excellent option to protect the quality of granola.
In conclusion, stand-up pouches are a versatile, cost-effective, and sustainable option for granola packaging. They offer a number of benefits that make them well-suited for the granola market and are a great way to make your brand stand out in the increasingly competitive snack food market.
What About Secondary Packaging?
Granola bars require different packaging than loose granola, as they need to be protected before and after shipment. Secondary packaging, such as folding cartons or point-of-purchase displays, are a good option for granola bars as they offer additional protection and containment. They also provide visuals that help increase sales.
Point-of-purchase displays are also easily reconfigured and can be easily stacked and moved around retail storefronts. This type of packaging solution is specially designed for granola bars to protect them from external factors that can cause damage, ensuring that the granola bars reach the customer in perfect condition.
Tertiary Packaging for Granola
Tertiary packaging is the third layer of protection that is added to primary and secondary packaging to keep granola safe throughout shipment.
Tertiary packaging is typically made of corrugated materials and can be secured with tape, stretch film, shrink wrap, and strapping.
A total solution provider will offer a cost-effective, custom solution for all of your packaging needs, including a comprehensive custom solution that begins with the proper packaging to protect the granola during shipping and handling to the retail store with the point of purchase displays.
It is crucial to choose a granola packaging provider that will reduce material costs and lessen your carbon footprint while keeping your product fresh, tasty, and with minimal damage.