Kat Palmiotti, Helping your Montana dreams take root (406-270-3667, kat@thehousekat.com, Broker/REALTOR®)

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Lyn Sims
Schaumburg, IL
Real Estate Broker Retired

well, let's turn that around for a moment - how will you feel as a receiver of 6 posts a day? I know an agent that did 3 a day & I blocked him the 1st week. He hasn't asked my opinion but it was just too much.

I think every other day.

Nov 09, 2020 07:22 AM
Anna Banana Kruchten Phoenix Broker
HomeSmart Real Estate - Phoenix, AZ

FB is not my forte anymore....but it seems like 6 a day is kind of over the top.  It's annoying to me when the same person posts over and over each day. 

Nov 09, 2020 08:51 AM
Candice A. Donofrio
Next Wave RE Investments LLC Bullhead City AZ Commercial RE Broker - Fort Mohave, AZ
928-201-4BHC (4242) call/text

I will unfollow a business page that posts incessantly so fast. I post when I have a reason. PERIOD

Nov 09, 2020 08:31 AM
Jeff Dowler, CRS
eXp Realty of California, Inc. - Carlsbad, CA
The Southern California Relocation Dude

I post when I can, and when I have something to share. Could I do more? Probably. Interested to see what others have to say!

Nov 09, 2020 07:12 AM
Debe Maxwell, CRS
www.iCharlotteHomes.com | The Maxwell House Group | RE/MAX Executive | (704) 491-3310 - Charlotte, NC
The right Charlotte REALTOR!

Once or twice but, I am not the expert and if someone recommended you do that, if you have the time, try it, I guess, Kat.

It seems a bit over the top but, I do see others posting quite often and wonder how on earth they have the time.

I also see those who I know are busy with business, posting several times a day and I know it's not them! 

Those are just my thoughts on mass-posting - for what they are worth! 

Nov 09, 2020 07:09 AM
Chris Ann Cleland
Long and Foster Real Estate - Gainesville, VA
Associate Broker, Bristow, VA

I'm not an expert on this stuff, but I will tell you, I get tired of seeing posts over and over from people  Once a day, to me, should be sufficient.

Nov 09, 2020 06:34 AM
Carol Williams
Although I'm retired, I love sharing my knowledge and learning from other real estate industry professionals. - Wenatchee, WA
Retired Agent / Broker / Property Manager

Love your "lifestyle" focus Kat.  You've done a great job of integrating into the Montana lifestyle and making a name for yourself in the real estate world. 

Nov 09, 2020 09:19 AM
Kathleen Daniels, Probate & Trust Specialist
KD Realty - 408.972.1822 - San Jose, CA
Probate Real Estate

I only post once a week to my FB business page. I post on my FB Business page what I post on my WordPress site. I do not use FB with any expectation of obtaining business. It is merely for social media presence and branding. 

My WP site is the engine that drives my business. 

Nov 09, 2020 07:04 AM
Don Baker
Lane Realty - Eatonton, GA
Lake Sinclair Specialist

not my thing, but my broker goes with no more than 3 a day ever.  Generally just a few a week.  People don't want overwhelming business in their feed and will unfollow.

Nov 09, 2020 11:40 AM
Jerrill Ewing
N & J Lake Properties, LLC - Eatonton, GA

that seems a bit much.  If a business was in my FB feed 6 times a day I think I'd unlike that page.

Nov 09, 2020 11:45 AM
Lynnea Miller
Bend Premier Real Estate - Bend, OR
Premier Real Estate Service in Central Oregon

The way Facebook has revamped their algorithms, the best way of being seen is via ads.  We post all new listings, all solds, and share our blogs - plus stories and videos.  We run ads on the new listings. We probably do post around 6 times a day. 

Nov 09, 2020 06:48 AM
Ryan Huggins - Thousand Oaks, CA
https://HugginsHomes.com - Thousand Oaks, CA
Residential Real Estate and Investment Properties

I don't think Facebook draws much business anymore, especially if you're trying organic growth of your page.  6x a day is insane and these are probably the same people saying you should post about your family, pets, food you ate and the size of your dog's excrement.  Facebook is all about the $$ so advertising is the only way they really let work.  For your business page to work, you need to focus on engagement more.  Posting 6 times a day will do you more harm if you get a 5% view/click/like rate on your posts.  1 post a day with a 15% rate will do much better.  Making it so that 50%+ interact is even better.  It's far better to have a few good followers than a bunch of purchased or fake followers that don't interact.


Best yet to interact in groups specific to the industry you're focusing on and not be a pushy salesman but let it happen organically.


A page focused on rural life, probably aren't going to have much of an audience on facebook.  Maybe Pinterest or networks built around the rural lifestyle already.

Nov 09, 2020 09:17 AM
Annette Lawrence , Palm Harbor, FL 727-420-4041
ReMax Realtec Group - Palm Harbor, FL
Making FLORIDA Real Estate EZ

What do you have the most of, "Time or money?"
Organic FB engagement takes time. LOTS OF TIME. 
Not just time to post your content but even more time to read others content and adding insightful, meaningful commentary that compels the reader to say, "I need to know more about this genius Kat Palmiotti."
Advise you have been given is solid. Investing heavily in a website or blog that has no traffic is consensual delusion.
Imagine every person on your FB friends list posts six times a day....What a wonderful experience that would be."
The first question seeking an answer is, "What is the purpose?"  It should be list building. 
Starting from a blank slate I would advise creating a page with fabric. Followed by 'Paid' feeder systems that lead to your irresistible offer. Structure so the 'lead capture/conversion' does not occur on FB. 
Once your list reaches 6,000 you can let up on the accelerator of paid feeders. When it reachess to critical mass identifyed by your business plan goals, you really won't need anything else other than your list.
The most effective marketing tools on FB are Messenger and the ability to add your mail list.  The latter I believe to be a fatal mistake, handing over your contact list with emails to FB who will tract everybody's everything.  Be aware FB COULD append a FACT CHECK to your email or squach it completely if FB finds the words included not meeting its standards.  They are doing today what we would have thought impossible last year.

Nov 09, 2020 06:50 AM
Will Hamm
Hamm Homes - Aurora, CO
"Where There's a Will, There's a Way!"

Hello Kat,  I will be interest in what otheres have to say on this suggest.  I need to do a better job on my Facebook buesiness page.


Nov 09, 2020 09:08 AM
John Juarez
The Medford Real Estate Team - Fremont, CA

I use FB for keeping in touch with family and friends...not for business.

Nov 09, 2020 08:04 AM
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy


We wish you well with you FB page.  None of our clients use it except as a presence.  A

Nov 09, 2020 07:58 AM
Roy Kelley
Retired - Gaithersburg, MD

Post when you have something your readers will find interesting.

Nov 09, 2020 07:53 AM
Tammy Lankford,
Lane Realty Eatonton, GA Lake Sinclair, Milledgeville, 706-485-9668 - Eatonton, GA
Broker GA Lake Sinclair/Eatonton/Milledgeville

my personal opinion is 1 daily.  And that 4 of them be business.... listings, sales, links to blogs etc.  And 3 of them be light hearted humor or real estate humor of some kind.

Nov 09, 2020 02:24 PM
Jeff Pearl
RE/MAX Distinctive / LIC in VA - Lovettsville, VA
Full Service Full Time Realtor

I think once a day is too much. Make sure your fb Business Manager is set up correctly.


Nov 09, 2020 01:59 PM
Abby Stiller
SW Florida (239) 284-8637

I will say one post per day is enough. I know fb consumes lots of time, it's like a part time job.

Nov 09, 2020 01:40 PM
Susie Kay
Ultra Real Estate Dallas Fort Worth - Plano, TX
North Dallas Specialist

I'm not the expert on fb but I would think that 6 times a day is too much. I post when I have the time.  However, to answer your question, I think posting once a day is more than enough.  I used to post more regularly on fb and boost the post.  But I have never received a serious lead or client.  There's probably more to it than just posting and boosting.  Thanks for the question, I'm sure I can learn more from others.

Nov 09, 2020 06:34 PM
Eva B. Liland Century 21 Doug Anderson
Century 21 Doug Anderson - Lancaster, CA
Glad to be of Service 661-714-1643

Better is to do a Youtube video twice a week about your rural lifestyle and do it consistently. Check out a book written by Karin Carr, she moved across the country and did not know anybody. Long story short, she know has more than enough from her Youtube videos.

Youtube for real estate agents

Nov 09, 2020 06:05 PM
Wanda Kubat-Nerdin - Wanda Can!
Red Rock Real Estate (435) 632-9374 - St. George, UT
St. George Utah Area Residential Sales Agent

I post one on my blogging page and I post a listing occasionally on my private page.

Nov 09, 2020 05:18 PM
Rocky Dickerson
Realty One Group - Las Vegas, NV
Superior Service!

Kat Palmiotti  I think 6 times a day sounds like a person is needy of attention which would make me want to block them from showing on my feed. I am impressed by your depth of knowledge in your marketplace. I think you do an amazing job  on AR and don't you post 1 to 2 times a day here? Just my personal opinion.

Nov 09, 2020 05:12 PM
Scott Godzyk
Godzyk Real Estate Services - Manchester, NH
One of the Manchester NH's area Leading Agents

I like 1 a day and sometimes 1 in morning and 1 in the evening. Otherwise you could annoy those you want to attract if you post too many

Nov 10, 2020 05:19 AM
Andrew Mooers | 207.532.6573
Northern Maine Real Estate-Aroostook County Broker

So many platforms to weed, feed, water. If you are promoting the rural healthy country way of living, three times a day just like the number of meals many consume.

The post can be a rural setting image that says more than words, a video clip of you are there in Mayberry snippet. That plants the seed wouldn't it be nice to live here full time? Is this what has been missing, aren't you hungry for more Kat Palmiotti .

Little things. Post those with a line or two instead of volumes of read read for audience and search engine bots. Just my humble .02 .

maine photo

 maine photo


Nov 10, 2020 03:19 AM
Doug Dawes
Keller Williams Realty Evolution - Topsfield, MA - Georgetown, MA
Your Personal Realtor®

I'm not sure but I've been told no more than 3. I think it depends on who you talk to

Nov 10, 2020 07:36 AM
Brenda Mayette
Miranda Real Estate Group, Inc. - Glenville, NY
Getting results w/ knowledge & know-how!

Six?! Heck no!! 1 - 2 max.  I have found that the less stats I share and the more I share about life as an agent or the stories behind my clients' purchases and sales, the better the interaction.  The key is to be consistent.  And don't worry so much about the volume of likes.  Rest assured that people ARE watching.  :)    Search #agentbrenda on Facebook & Insta and I'd love to connect on yours too. 

Nov 10, 2020 04:38 AM
Wayne Martin
Wayne M Martin - Chicago, IL
Real Estate Broker - Retired

Facebook never caught my attention enough to give it any thought. Good luck!

Nov 10, 2020 04:01 AM
Bob Crane
Woodland Management Service / Woodland Real Estate, KW Diversified - Stevens Point, WI
Forestland Experts! 715-204-9671

Sounds like something I should work on.

Nov 09, 2020 09:55 PM
1st Choice Realty & Associates - Elk Grove, CA
Realtor Elk Grove Sacramento Seller Buyer Investor

I post this 5 days a week to both my personal and business pages, with a light hearted caption(takes 2 mins) new listings or real estate videos also go on both pages, and the rest of my content is about my Golden Retriever Jackson, advocating for the Alzheimer's association,food I'm cooking or desserts I create. I connect with folks , not hard sell them, but make no mistake, it's consistency and posting .1-3 times EVERY day..shareable

Nov 12, 2020 11:48 PM