I dont spend much, and I get a great bang for my buck.

Some of the most effective marketing I get from an open is the excuse it gives me to canvas the neighborhood and visit with the neighbors and others that stop in.

If you think that an open can be replaced with a virtual tour then you may be missing the point of an open house.

Virtual tours and landing pages are important, but they are not in the same part of the marketing mix that an open house resides.

My broker open houses cost me the food expense.
I do Not waste time on open to the non-approved lookyloo petty theft public.

Nothing. It was free to put in the local paper and I always used social media as well.

Zero.  Flyers are already there for the listing.  No food, not beverages (this is about the house, not feeding the homeless).  Advertisements through the MLS, Realbird and others.  Lots of attendance, those that are serious will leave their info and I follow up with them.

I usually run an advertisement in the paper, utilize social media, including RealBird and put out signs so not too much.  Sometimes, I will boost a FB post.

Zero to $3 for balloons.

When I have an open house I make use of the MLS, Social Media sites, my Brochures and I usually place an ad in the local Newspaper --- all this usually for under $50.  If there are refreshments, my sellers usually supply.

For an open house, there is only my personal time spent.

Posting to the mls starts the process of alerts being sounded on those buyers who have stated the preference on Zillow, Trulia, Redfin and so many other websites. This is focused marketing to those who are looking for the type of house that I am holding open.

I reall need to learn more about Real Bird

Not a penny except for time, effort and cost of printing.

Spend!!!??? LOL...   Virtual OH, Hadn't thought of that, good idea. Pictures and video really do not convey the real-world perspective of viewing in person

I always use Realbird and post my open houses, if done, there. Good suggestions. I do not provide food at open houses, just me, flyers and my knowledge about the property.

Brilliant! Love this idea!

It can vary from less than a hundred to almost a thousand depending on house and if it's a broker's open or public open.

Since I don't hold them, zip, zero, zilch. If I did hold them the biggest expense is the cost of my time...

I do use RB for my opens, as well as FB & Google and do spend money on marketing, food & beverage. The amount I spend depends upon the event - breakfast, brunch afternoon snacks...but, typically about $100.

Nothing, although sometimes balloons to tie outside.

I do not host open houses ... I do use Realbird marketing.  

No more open houses for me.