If you're using a RE/MAX template it's not a "real" website... pretty much a page on the RE/MAX site. I'd then stick with Active Rain. Otherwise, you need your own website and/or blog to which to post and then copy to Active Rain.

Your RE/MAX templated site is not going to help you at all. You need to have a real website that you own and that has good SEO on it. I recommend getting your own exact match domain, host the domain on a hosting company site like Bluehost, then install Wordpress.org on your site, then build out your site with a blog and the rest of the pages Google expects. 

And ActiveRain is used for a backlink, so we post to our website first, then we link to that content from ActiveRain. You can also post on AR first and then link back to your website too. That is a very good technique now with all the algorigthm shifts. 

If you want to rank high on SERP - you must build out your own website with long form content, lots of good semantical keywords off of your main keyword phrase, lots of backlinks - it takes time, effort, and work. 

you should have your own wordpress site....owned by YOU not re/max.... 

post to that one first, and then to ActiveRain after you've posted to your own...

Scott, We've been with RE/MAX since 2002/2004.  The last thing you want is for your content to be on a site that you have zero control over.  You decide to leave RE/MAX for any reason and all that work needs moved/recreated.  Or if your franchise sells to another brokerage, again, all your work is gone. 

We typically blog here on AR and point to our Wordpress site, but periodically run a back up and export our posts to an XML file just in case something nuclear ever happens to this community and we need to recreate the pertinent posts.  Bill

Shout outs to "experts" on this topic:

 Katerina Gasset 

 Debbie Gartner 

 Peter Mark 

 Tammy Emineth 

 Anita Clark 

As others have posted, I have my own Wordpress site that I blog to first and then I post it on Active Rain.

Nina Hollander and Barbara Todaro are correct.  You should have your own website that you post to first.  After it's been indexed and is on Google, then you can post to active rain, remax and any other blog platform.  Always link back to the original post with a "canonical" link <a href="your original article" rel="canonical">Blog originally posted here</a>

Make sure those sites link to your website in the profiles as well.

I usually post on both AR and my website - but I'm parked and learning from others...
Thank you Scott Neasham for your question.

Good question Scott Neasham . I only post to AR and then redistribute to other social media sites.

Invest in yourself FIRST! 

Get your own real site and use that. Concentrate on directing all of your marketing efforts there. 

Here are my thoughts on this subject. Don't be fooled by the titles:
Don't Bother To Create A Website...   
Don't Bother To Create A Blog...   

I just post on AR and have my AR blog feed into my company website through an RSS feed.

You need your own site.

I podt to AR, social media sites and my website

Use ActiveRain and a blog site that you own and control.

You are on the right track, Scott. Great suggestions here from experienced AR member bloggers.

With all due respect, the blog posts you do have are too short hit and runs and before worrying about the platform you drive and post on... develop your blogging here on AR. Craft those longer, helpful posts, with related images salt and peppered in the paragraphs. And make it less remax remax remax... start to shine with longer, meatier and helpful worthwhile reads if you want to improve SERP results, lead generation. To take a larger market share bite out of the Newton Iowa real estate market.

Scott Neasham  I have always found better SEO on AR then on Re/Max  but I try to blog everywhere I can . I write my blog on AR and share it on all the different sites . Do what works best for you . Re/Max is not a blog site plus if you leave you loss all your content . You can copy your info there . I have been with Re/Max for 30 years and I would not make it my main blog platform --  To be honest Active Rain is worth every penny  been here since 2008  you will learn more here  from blogging pro's   FYI   ---Just Blog - Happy New Year

Your own webpage hiring SEO getting your name out there.

No matter what you do. No one can not beat Realtors.com, Zillow, Homes.com

Scott,

Nina Hollander said it perfectly.  You are more likely to get real and faster leads by coming up with a face to face program, than by ranking high in the cloud...One of our clients does not buy lead, does not write blog posts, but she markets "like she means it" to quote the very wise Barbara Todaro .  People are constantly coming up to her and validating her on her marketing, and they subsequently switch agents...A

Follow the advice of the guru Katerina Gasset without a doubt!

Katerina Gasset has you covered!

Hi Scott,

Wow!! Great comments..to answer your question especially from Nina Hollander and Katerina Gasset ...you get the gist.

Everywhere!

Happy Holidays. 

Nina Hollander has you covered with her answer.  Stick with AR until you have a site that belongs to you, then mix it up and post similar content to each.  

Use to get good google juice here but not anymore

You're not getting any benefits from blogging here unless you're a RainMaker.

So, I don't have much new advice to add to all the other comments you have received.. but.. yes, your own website... blog there, blog here, blog everywhere. Interlink. Create unique content. Read the plethora of SEO related blogs full of tips and tricks... I know I have posted a few, as well as many of these others in this thread :) 

Cyberspace while invisible and has no address should be visited frequently?

I would not know about a ReMax site, as I have purchased my own.

Why not both?

Leverage what works for you the best you can.  If you leave that company where will your business be?  I am a fan of owning my own site. 

Good luck.