Andy Fulton (Market Leader)

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Fred Griffin Florida Real Estate
Fred Griffin Real Estate - Tallahassee, FL
Licensed Florida Real Estate Broker

    Call them.  No script needed.  Just be yourself and talk to them.

    The key is you need to respond lightning-fast, because they are probably contacting other brokers and agents.  You need to be the first broker that they talk with.

Dec 13, 2018 03:44 PM
Debe Maxwell, CRS
Savvy + Company (704) 491-3310 - Charlotte, NC

It's just like getting a lead from your website - respond immediately, offer your assistance, ask questions and BE YOU! You don't need scripts - being yourself works SO much better than any script the coaches push on you!

Dec 13, 2018 09:47 PM
Michael Jacobs
Pasadena, CA
Pasadena And Southern California 818.516.4393

Hmm. Your profile appears that you should be telling us. No offense. This is about making connections and the method will vary as you know. Face-to-face has been the most effective but there are lots of other opinions "out there".

Dec 13, 2018 03:19 PM
Barbara Todaro
RE/MAX Executive Realty - Happily Retired - Franklin, MA
Previously Affiliated with The Todaro Team

I don't buy leads.... I make the phone ring.... and the key to creating a good first impression is to respond QUICKLY.... within a minute or two, return that call...

Dec 13, 2018 03:51 PM
Bob "RealMan" Timm
Ward County Notary Services - Minot, ND
Owner of Ward Co Notary Services retired RE Broker

The most effective way to respond would be to do so QUICKLY and PERSONALLY not anything that would be interpreted as "canned" Andy Fulton .

Dec 13, 2018 04:31 PM
Maria Sapio
Keller Williams of Central PA - Carlisle, PA
Real Estate Agent- Carlisle, PA.

If I receive an inquiry, regardless of where it came from, I respond just as quickly as possible. No script... I just have a conversation.

Dec 13, 2018 04:14 PM
Diana Zaccaro Broker Associate
Tropical Beachside - Cocoa Beach, FL
"The Accidental Blogger" Cocoa Beach, Florida

I don't buy leads from any source but when I respond to inquiries from other sources, I don't use a script...just active listening.

Dec 13, 2018 10:20 PM
John Meussner
Mortgages in AZ, CA, CO, DE, FL, GA, IN, MD, MN, MT, NC, NJ, NV, OK, OR, PA, SC, SD, TN, TX, UT, VA, WI - Fair Oaks, CA
#MortgageMadeEasy Fair Oaks, CA 484-680-4852

Identifying where you found them definitely let's them know you're not just a telemarketer, so I like to include that info.


When I was using Zillow long form leads as a lender, I would call and say something like "Hi, this is John, I'm the local preferred lender with Zillow and they reached out to let me know about home financing questions" and then took the script from there ---- made it a very warm intro.


My biggest recommendation for those leads is to make sure you have a CRM and really on-point follow up in place so that for the people that aren't ready immediately (most of them won't be), they don't slip through the cracks.

Dec 13, 2018 09:58 PM
John Juarez
The Medford Real Estate Team - Fremont, CA

We have a team member whose job is to follow up on leads from ZTR and others. He has a script that is customized to the source. Follow up needs to be faithful, steady, and relentless.

Dec 13, 2018 04:48 PM
Kat Palmiotti
eXp Commercial, Referral Divison - Kalispell, MT
Helping your Montana dreams take root

No, I have no script. No matter where my leads come from, I call immediately, and listen to what they say. Then I'll know what to do next.

And they don't care that you may have received their name from Zillow. If you said, "I saw you were looking for help with 123 Main Street" that would be more effective than saying you were responding to their Zillow inquiry. Most people don't remember which house they clicked "send me more info"

Dec 13, 2018 04:42 PM
Kathleen Daniels, Probate & Trust Specialist
KD Realty - 408.972.1822 - San Jose, CA
Probate Real Estate Services

I do not buy leads and I don't cold call or script.  I wish you all the best. 

That is highly effective for me. 

Dec 13, 2018 03:38 PM
Doug Dawes
Keller Williams Evolution - 447 Boston Street, Suite #5, Topsfield, MA - Topsfield, MA
Your Personal Realtor®

Call them and qualify them. If no number to them

Dec 14, 2018 06:32 AM
Brenda Mayette
Miranda Real Estate Group, Inc. - Glenville, NY
Getting results w/ knowledge & know-how!

Call them.  QUICKLY.

Then follow up CONSISTENTLY. 

Dec 14, 2018 04:26 AM
Nina Hollander, Broker
Coldwell Banker Realty - Charlotte, NC
Your Greater Charlotte Realtor

What Fred Griffin said.

Dec 14, 2018 04:23 AM
Richard Weeks
Dallas, TX
REALTOR®, Broker

No idea, I don't uses those services.

Dec 14, 2018 04:14 AM
Inna Ivchenko
Barcode Properties - Encino, CA
Realtor® • GRI • HAFA • PSC Calabasas CA

I try to answer as soon as possible. After that I'll follow up two times. If no answer, I'm moving on. 

Dec 13, 2018 10:31 PM
Scott Godzyk
Godzyk Real Estate Services - Manchester, NH
One of the Manchester NH's area Leading Agents

They are getting so mamy emails it is all about calling an dbeing first. No script needed. Be you, ask questions, give answers and dont be pushy 

Dec 13, 2018 04:33 PM
Wayne Martin
Wayne M Martin - Chicago, IL
Real Estate Broker - Retired

I do not purchase leads, but if I did I would contact them by phone to establish contact!

Dec 14, 2018 04:10 AM
Bob Crane
Woodland Management Service / Woodland Real Estate, KW Diversified - Stevens Point, WI
Forestland Experts! 715-204-9671

I have a lot of scripts, but no need for one to deal with paid leads.

Dec 13, 2018 08:48 PM
William Feela
Realtor, Whispering Pines Realty 651-674-5999 No.

First off, marketing yourself so that people call you Makes coverting leads real easy and very profitable

Dec 13, 2018 05:41 PM
Peter Testa
Nationwide Homes - Danbury, CT

Contact them right away!

Dec 14, 2018 07:11 AM
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

What Fred Griffin said...

Dec 14, 2018 07:08 AM
Ricardo Mello
Manhattan Miami Real Estate - Manhattan, NY
Manhattan & Miami Real Estate Agent

I have my own email follow up template Andy!


Dec 14, 2018 06:20 AM
Gita Bantwal
RE/MAX Centre Realtors - Warwick, PA
REALTOR,ABR,CRS,SRES,GRI - Bucks County & Philadel

Good luck.

Dec 13, 2018 04:59 PM
Michael J. Perry
KW Elite - Lancaster, PA
Lancaster, PA Relo Specialist


Dec 14, 2018 06:11 AM
Realtyna Inc
Realtyna - Newark, DE
WordPress Real Estate - IDX, RESO Web API, CRM

be unique cuz they are getting calls from all other agents in the area, too :) 

Dec 14, 2018 05:40 AM
Annette Lawrence , Palm Harbor, FL 727-420-4041
ReMax Realtec Group - Palm Harbor, FL
Making FLORIDA Real Estate EZ

Ahh, a test of 'What do experienced real estate agents know....or think they know."

Zillow: Hi I'm a unscrupulous crook and want to help you find/sell a house.

Realtor: HI, I'm Annette. The report you requested on is ready. What address would you like it sent to?

Other: Hi, I'm Annette. What did you think of the report summary? There are a few inexpensive things you can do that will change the projection dramatically. When can we meet to review those details?"

MarketLeader: "Your home evaluation was sent to 123 main street. What is your impression of the report." "I was never on the Internet!" "SO sorry to disturb you. Do you know who Anonymous is?"

I have found starting the conversation with "How about that rain?" actually does soften the introduction.

I personally find it important to know what triggered the citizen inquiry. Having a cause makes the call something other than a cold call which is in essence a Internet Lead who has not recollection of what they did on the internet last night. For example if the 'cause' was my offer of the local 'subsadance' map, that will prove helpful in the opening sentence.

If there is no identifiable  PURPOSE/SCRIPT associated with the lead, this IS a cold call. Too often that was my experience with MarketLeader. The agents has no assurance what created the lead and the citizen is equally clueless.

Dec 14, 2018 05:26 AM
Evelina Tsigelnitskaya
SIB Realty - Sunny Isles Beach, FL

Yes, call them.

Dec 14, 2018 08:24 PM
Sam Shueh
(408) 425-1601 - San Jose, CA
mba, cdpe, reopro, pe

Often they send it to more than one agent. So the faster you return call the better. 

Dec 14, 2018 12:33 PM
Ryan Huggins - Thousand Oaks, CA - Thousand Oaks, CA
Residential Real Estate and Investment Properties

You need to be first to reach them.  Other than that, just see what their needs are and how you can help.

Dec 14, 2018 10:43 AM
Valeria Mola
SIB Realty - Miami, Sunny Isles Beach - Sunny Isles Beach, FL
305-607-0709 SIB Realty Condos for Sale and Rent

Yes, call them.

Dec 14, 2018 10:43 AM
Rose Mary Justice
Synergy Realty Pros - Dandridge, TN
Synergy Realty Pros

Call immediately if possible.  My understanding from is that you are not the only notification they send out.  They also send notification to the List Agent, even though you are the one paying for the leads.

So if you cannot be on top of this, your money goes down the drain.  

Be yourself and make the call.

Dec 14, 2018 07:47 AM
Gabe Sanders
Real Estate of Florida specializing in Martin County Residential Homes, Condos and Land Sales - Stuart, FL
Stuart Florida Real Estate

Call, email, and continue if you want them bad enough.

Dec 14, 2018 07:33 AM
Will Hamm
Hamm Homes - Aurora, CO
"Where There's a Will, There's a Way!"

good luck with that, some people have luck with them sand others will not spend the money.

Dec 18, 2018 02:54 PM
Joan Cox
House to Home, Inc. - Denver Real Estate - 720-231-6373 - Denver, CO
Denver Real Estate - Selling One Home at a Time

Respond quickly.

Dec 18, 2018 07:33 AM
Anthony Kirlew
Group 46:10 Network @ eXp Realty - Gilbert, AZ
Helping You Make Fiscally Sound Real Estate Deals!

If you are going to work web leads of any kind, the best advice I can give is to respond quickly. Many times people fill out multiple forms online or call multiple agents and go with the first one they connect with. If you wait too long, and don't get a call back they may have already found an agent.

Dec 17, 2018 06:25 PM