Admin
Joan Cox, Denver Real Estate - Selling One Home at a Time (House to Home, Inc. - Denver Real Estate - 720-231-6373)

Spam prevention
Submit
Ambassador
5,487,088
Debe Maxwell, CRS
Savvy + Company (704) 491-3310 - Charlotte, NC
The RIGHT CHARLOTTE REALTOR!

Years ago but, unfortunately most people won't look at the top 3 spots, knowing those are ads (and now it STATES it beside the link).

Oct 12, 2018 10:07 AM
Rainmaker
759,702
Lynnea Miller
Bend Premier Real Estate - Bend, OR
Premier Real Estate Service in Central Oregon

Yes. And have had many sales as a result of them.

Oct 12, 2018 10:16 AM
Rainmaker
6,003,901
Joan Cox
House to Home, Inc. - Denver Real Estate - 720-231-6373 - Denver, CO
Denver Real Estate - Selling One Home at a Time

I do have a web site that does well with SEO, and I personally work on it to be sure it ranks.   BUT, always looking at different ways to garner new business.

Oct 12, 2018 10:46 AM
Rainmaker
1,598,552
Valeria Mola
SIB Realty - Miami, Sunny Isles Beach - Sunny Isles Beach, FL
305-607-0709 SIB Realty Condos for Sale and Rent

No. 

I am OK without it. 

Oct 12, 2018 12:12 PM
Rainmaker
2,071,135
Evelina Tsigelnitskaya
SIB Realty - Sunny Isles Beach, FL

Joan, they are LARGE. 

I don't pay.

Oct 12, 2018 12:11 PM
Rainmaker
2,521,653
Bob "RealMan" Timm
Ward County Notary Services - Minot, ND
Owner of Ward Co Notary Services retired RE Broker

Yes I have and it generated an unbelievable number of "clicks" but NO business Joan Cox 

Oct 12, 2018 11:35 AM
Rainmaker
5,312,483
Nina Hollander, Broker
Coldwell Banker Realty - Charlotte, NC
Your Greater Charlotte Real Estate Broker

I have not, Joan... have you?

Oct 12, 2018 10:25 AM
Rainmaker
317,321
Dario Ferreira
Attleboro, MA
Internet Marketing & SEO

That's a good strategy if you have the money to do it - large companies have.

Most people, to this day, do not realize that the top spots are paid ads, so all they know is company x is all over page 1.

Oct 12, 2018 10:05 AM
Ambassador
3,213,389
Tammy Lankford,
Lane Realty Eatonton, GA Lake Sinclair, Milledgeville, 706-485-9668 - Eatonton, GA
Broker GA Lake Sinclair/Eatonton/Milledgeville

I have used google ad words for years very successfully.  

Oct 12, 2018 02:05 PM
Rainmaker
809,308
Kasey & John Boles
Jon Gosche Real Estate, LLC - BoiseMeridianRealEstate.com - Boise, ID
Boise & Meridian, ID Ada/Canyon/Gem/Boise Counties

Yes, but it's expensive and you need to have in place the people and tools to follow up. -Kasey

Oct 12, 2018 11:43 AM
Rainmaker
4,738,287
Michael Jacobs
Pasadena, CA
Pasadena And Southern California 818.516.4393

I haven't 

Oct 12, 2018 10:30 AM
Rainmaker
5,483,447
Wayne Martin
Wayne M Martin - Oswego, IL
Real Estate Broker - Retired

Nope, never  have!

Oct 12, 2018 10:24 AM
Rainmaker
1,713,581
Joe Pryor
The Virtual Real Estate Team - Oklahoma City, OK
REALTOR® - Oklahoma Investment Properties

Yes but you have to choose carefully. Generics like your city with real estate are too expensive and not productive. Get specific.

Oct 12, 2018 03:33 PM
Rainer
509,499
Susie Kay
Ultra Real Estate Dallas Fort Worth - Plano, TX
North Dallas Specialist

Not me Joan Cox but I'm all ears.  Thanks for your question.

Oct 12, 2018 03:27 PM
Rainmaker
2,249,294
Michael J. Perry
Fathom Realty - Lancaster, PA
Lancaster, PA Relo Specialist

no

Oct 12, 2018 10:12 AM
Rainmaker
1,258,819
Doug Dawes
Keller Williams Evolution - 447 Boston Street, Suite #5, Topsfield, MA - Topsfield, MA
Your Personal Realtor®

No I have not Joan

Oct 12, 2018 08:43 PM
Rainmaker
5,584,639
Barbara Todaro
RE/MAX Executive Realty - Happily Retired - Franklin, MA
Previously Affiliated with The Todaro Team

no.... our business does not demand that.... we have our own contacts who feed us business.... I market for listings monthly.... I'm happy with the sites I use and the offline marketing  I do...

Oct 12, 2018 02:55 PM
Ambassador
6,687,322
Bob Crane
Woodland Management Service / Woodland Real Estate, KW Diversified - Stevens Point, WI
Forestland Experts! 715-204-9671

No, is it effective?

Oct 12, 2018 02:29 PM
Rainmaker
1,429,168
Joyce M. Marsh
Luxury Home Couture - Daytona Beach, FL
Joyce Marsh Homes & Design

I placed ads years ago but the ROI was disappointing. I focus more now on my sphere and am more interested in quality over quantity.  

Oct 12, 2018 02:02 PM
Rainmaker
823,356
Abby Stiller
TOP SELLING REALTY - Cape Coral, FL
SW Florida (239) 284-8637

No

Oct 12, 2018 01:30 PM
Rainmaker
1,231,853
Mary Yonkers
Alan Kells School of Real Estate/Howard Hanna Real Estate - Erie, PA
Erie/PA Real Estate Instructor

No and not aware of agents in western PA using them effectively.

Oct 12, 2018 01:03 PM
Rainmaker
1,650,442
Inna Ivchenko
Barcode Properties - Encino, CA
Realtor® • GRI • HAFA • PSC • Short Sale • Probate

No.

Oct 12, 2018 12:06 PM
Rainmaker
1,870,453
Lyn Sims
Schaumburg, IL
Real Estate Broker Retired

Yes and? They can spend their money I guess any which way they want. Is it smart?

Oct 12, 2018 11:14 AM
Rainmaker
557,136
Greg Cremia
Shore Realty of the Outer Banks - Nags Head, NC

The term "expensive" is relative to the results. Everyone here would gladly pay 30% on the back end for a referral lead so why not spend that same money upfront and control your income instead of waiting for a referral. It is really about your return on your investment. Your ROI will depend on how you set up your account and how you work the leads but the potential is there.

Oct 13, 2018 04:27 AM
Ambassador
2,708,028
Fred Griffin Florida Real Estate
Fred Griffin Real Estate - Tallahassee, FL
Licensed Florida Real Estate Broker

Not in a long time.

Oct 12, 2018 08:22 PM
Rainmaker
684,752
Diana Dahlberg
1 Month Realty - Pleasant Prairie, WI
Real Estate in Kenosha, WI since 1994 262-308-3563

I have done them off and on but never saw the ROI ... have you?

Oct 12, 2018 07:37 PM
Rainmaker
692,431
Steffy Hristova
HomeSmart Elite Group Tempe AZ Tel: 602.710.8161 - Tempe, AZ
Tempe AZ Realtor - Your Home Close to Your Work!

Yes, I tried them. There were some leads but nothing closed.

Oct 12, 2018 06:23 PM
Rainmaker
827,875
Steve Higgins
RE/MAX Kelowna - Kelowna, BC

No I haven't.

Oct 12, 2018 05:54 PM
Ambassador
3,430,182
Kathleen Daniels, Probate & Trust Specialist
KD Realty - 408.972.1822 - San Jose, CA
Probate Real Estate Services

No. 

 

Oct 12, 2018 05:08 PM
Rainmaker
1,443,778
John Juarez
The Medford Real Estate Team - Fremont, CA
ePRO, SRES, GRI, PMN

Not personally now does our Team marketing embrace that avenue.

Oct 12, 2018 04:39 PM
Rainmaker
5,115,938
Richard Weeks
Dallas, TX
REALTOR®, Broker

I have not.

Oct 12, 2018 04:27 PM
Rainmaker
4,434,227
Gita Bantwal
RE/MAX Centre Realtors - Warwick, PA
REALTOR,ABR,CRS,SRES,GRI - Bucks County & Philadel

No.

Oct 12, 2018 03:00 PM
Rainmaker
8,151,237
Roy Kelley
Retired - Gaithersburg, MD

Not that I recall.

Oct 12, 2018 11:09 AM
Ambassador
2,324,089
Carol Williams
Although I'm retired, I love sharing my knowledge and learning from other real estate industry professionals. - Wenatchee, WA
Retired Agent / Broker / Prop. Mgr, Wenatchee, WA

No, in the days when I was blogging for business we didn't need to buy ads to rank.  We were ranked based on merit.  I miss those days.

Oct 12, 2018 10:55 AM
Rainmaker
1,262,352
Sam Shueh
(408) 425-1601 - San Jose, CA
mba, cdpe, reopro, pe

The ADs gets the grease. Organic grown depends on SEO service. Our site is not one of them. Conditions have somewhat changed. Amazon got more ads followed by Social Media site like FB. Goog is not getting as much sales this year. 

 

 

Oct 12, 2018 10:33 AM
Ambassador
5,167,142
Jeff Dowler, CRS
eXp Realty of California, Inc. - Carlsbad, CA
The Southern California Relocation Dude

No I haven't and not sure it's worth the money.

Oct 12, 2018 08:18 PM
Rainmaker
3,986,473
William Feela
WHISPERING PINES REALTY - North Branch, MN
Realtor, Whispering Pines Realty 651-674-5999 No.

I have not

Oct 12, 2018 06:47 PM
Rainmaker
5,774,100
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

No.

Oct 12, 2018 10:53 AM
Rainer
479,915
Realtyna Inc
Realtyna - Newark, DE
WordPress Real Estate - IDX, RESO Web API, CRM

I am late to the party, but... Google Ad Words CAN be a good tool IF used correctly. 
Google is a business, in it for the money like anyone else. The platform is difficult on purpose, because they want you to keep spending your money in hopes their ads will eventually work. 

 

If you know the right strategies and have the time to research how to really benefit from Google's ad system, you can run well converting ads at a pretty fair rate. 

 

I will add, Facebook ads are probably easier/more beneficial for real estate professionals... at least in the beginning

Oct 18, 2018 05:43 AM
Rainmaker
1,045,965
Dave Martin (703) 585-4687
Fairfax Realty - Fairfax, VA
Making Realty Dreams a Reality #WeWillGetYouHome

I haven't yet Joan Cox I would be curious to hear the results of your investigation and what you decide/results etc. Thanks 

Oct 17, 2018 07:55 PM
Rainmaker
2,230,207
Anthony Acosta - ALLATLANTAcondos.com
Harry Norman, REALTORS® - Atlanta, GA
Associate Broker

I do not. 

Oct 13, 2018 06:07 AM
Rainmaker
151,733
Julie Larson Realtor® Sarasota FL 941-284-9826
White Sands Realty Group FL | 941-284-9826 | Serving Sarasota, Manatee & Charlotte Counties - Sarasota, FL
When you're thinking of moving...ThinkSuncoast.com

No, I haven't paid for a Google ad. But, I've certainly paid for Facebook ads!!!

Nov 02, 2018 07:47 PM
Rainer
5,052
Jim Turner
Pro Agent Solutions - Denver, CO
Real estate technology for agents and brokers

We have been very successful with Google Ads. It is a complex platform with many configurations and it takes a lot of time and focus to dial it in to get good conversions. I would only use Google Ads if you already have goal/conversion tracking turned on in Google Analytics and integrated with Google ads so you can track conversion rates and cost per lead.

Oct 16, 2018 07:24 PM
Ambassador
1,093,355
John Meussner
Catalyst Mortgage - Fair Oaks, CA
#MortgageMadeEasy Fair Oaks, CA 484-680-4852

Nope, just on FB.  I've gotten on page 1 of google for a lot of things though through organic SEO

Oct 15, 2018 08:54 AM
Rainmaker
1,538,464
Ryan Huggins - Thousand Oaks, CA
https://HugginsHomes.com - Thousand Oaks, CA
Residential Real Estate and Investment Properties

No.  Like several others, I skip those paid positions.

Oct 13, 2018 09:27 AM
Rainmaker
4,360,002
John Pusa
Glendale, CA

Joan Cox  I did, and generated a few leads.

Oct 13, 2018 09:13 AM
Rainmaker
921,504
Annette Lawrence , Palm Harbor, FL 727-420-4041
ReMax Realtec Group - Palm Harbor, FL
Making FLORIDA Real Estate EZ

I did Google ads.

I have never witnessed money burn so fast!

However, I HAVE PURCHASED, based on ads. Yep, the first 25 times I skipped right over them but somehow they eventually got past the RIS and BOOM I clicked and purchased.

It is exactly the same as stuffing a citizens mailbox....we keep doing it until they surrender. The difference is the Mailbox has about a 5% rate of response while the Google ad has a .006 response rate. The pile of cash needs to be bigger when harvesting low yield populations.

Oct 13, 2018 05:58 AM
Back to Top
Ask a Question

Our real estate Q&A site is a place where real estate professionals can ask their peers questions so we can all learn and grow as a community.

Members of our community can ask, answer, like, and subscribe to questions. Visitors to our site can read the questions and answers that were marked as “public” by the author.

Recent Questions
View All Questions arrow_forward