Diana Dahlberg, Real Estate in Kenosha, WI since 1994 262-308-3563 (1 Month Realty)

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Debe Maxwell, CRS
Savvy + Company (704) 491-3310 - Charlotte, NC

Hi Diana Dahlberg!

In a nutshell, if your profiles are public, those you know or have served (your SOI) will follow you. Not all of them are on FB, not all of them are on Twitter, etc. but, MOST all of them are on one of the social forums. If you consistently post and pay attention to them, they'll remember you! 

Jun 18, 2017 08:27 PM
Sally Lawrence
Advantage Real Estate - Tehachapi, CA
Broker, CHS, e-Pro, SFR, REALTOR®

Great question Diana!  My business is all referral but I use social media to educate and stay in touch with prospects and past clients.  I can't say that I have actually closed transactions as a result of social media, but it is a part of my overall strategy.

Jun 18, 2017 09:33 PM
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy


It definitely has generated calls.  In terms of percentage of business compared to personal contacts and referrals, it is not a large generator of business.  We do better through face to face, personal introductions, etc.  A

Jun 18, 2017 09:28 PM
Bob Crane
Woodland Management Service / Woodland Real Estate, KW Diversified - Stevens Point, WI
Forestland Experts! 715-204-9671

Sure beats putting an add in the paper.

Yes, it has been a good thing for most of us.

Jun 18, 2017 07:54 PM
Sandy Padula & Norm Padula, JD, GRI
HomeSmart Realty West & Florida Realty Investments - , CA
Presence, Persistence & Perseverance

It reinforces tht we are <Liked> more often than not. And, don't we all want to be liked? 

Jun 19, 2017 06:01 AM
Michael Jacobs
Pasadena, CA
Pasadena And Southern California 818.516.4393

I consider ActiveRain social media and I know that participation here has generated leads.   When I hear "I found you online" I know this is the source even though AR is typically not stated.   It is used in conjunction with other marketing efforts.  

Jun 19, 2017 04:10 AM
Debbie Gartner
The Flooring Girl - White Plains, NY
The Flooring Girl & Blog Stylist -Dynamo Marketers

Pinterest has been the best for me.  I recently wrote a pinterest tutorial

Jun 19, 2017 03:31 AM
Endre Barath, Jr.
Berkshire Hathaway HomeServices California Properties - Beverly Hills, CA
Realtor - Los Angeles Home Sales 310.486.1002

Diana, I receive referrals from AR members, because of what I demonstrate in my writings...in turn I receive buyers and sellers because of the subject matter I write about, and mostly  local investors, international high net worth individuals reach out to me for the same reason and the list goes on and on...Endre

Jun 18, 2017 11:46 PM
Inna Ivchenko
Barcode Properties - Encino, CA
Realtor® • GRI • HAFA • PSC Calabasas CA

As you know I market massively, but as a solo media it does not get me any results. Only if you go above and beyond, bring it to a personal level, than you get business. 

Jun 18, 2017 10:56 PM
LLoyd Nichols
Premier Florida Realty of SWFL - Fort Myers, FL
Southwest Florida Homes By The Sea

It has been mostly positive, specially when I do more local blogs.There are so much choices out there that we have to pick and choose what to use. Its been mostly positive but have to say that sometimes just talking to someone in person is hard to beat. Perhaps mixing it up is the way. 

Jun 18, 2017 08:00 PM
Dr. Karen Lewis, Broker 954-2489149
Align Right Realty K1 Group - Fort Lauderdale, FL
No Compromise When it Comes to Our Clients!

Hi Diana, It has not worked for me..Probably because I hadn't worked it..That's key and I think if I just sit down and work it, it may work..I had a group page on fb and I posted five to six posts everyday, I get some leads but none did not turn into closed sales and if I had kept working it I am sure..And to add there is just so many avenues you can take with social media...You just have to figure out which ones work for you..

Jun 19, 2017 05:36 AM
Steven Nickens
Hawaii Life Real Estate Brokers - Wailea, HI
R(S)GRI ABR, Maui Real Estate Hawaii

I find that a lot of Realtors don't embrace social media, which is  a good thing for those that do. Like becoming the local expert through social media is a win win.

Jun 19, 2017 07:55 PM
Dorie Dillard Austin TX
Coldwell Banker Realty ~ 512.750.6899 - Austin, TX
NW Austin ~ Canyon Creek and Spicewood/Balcones

I'm in total agreement with Debe Maxwell, CRS!!

Jun 19, 2017 06:33 PM
Anthony Acosta - ALLATLANTAcondos.com
Harry Norman, REALTORS® - Atlanta, GA
Associate Broker

It has worked out great...

Jun 19, 2017 05:33 AM
Brenda Mayette
Miranda Real Estate Group, Inc. - Glenville, NY
Getting results w/ knowledge & know-how!

I work primarily by referral & FB keeps me in front of people...  It reminds them what I do.  It also helps keep sellers happy when they see their house pop up in a newsfeed.

Jun 19, 2017 05:19 AM
Barbara Todaro
RE/MAX Executive Realty - Happily Retired - Franklin, MA
Previously Affiliated with The Todaro Team

it all began with ActiveRain making my phone ring....and I ran with it from there....I post on 6 sites almost everyday....

Jun 19, 2017 04:54 AM
Nina Hollander, Broker
Coldwell Banker Realty - Charlotte, NC
Your Greater Charlotte Realtor

Most of my business is repeat and referral, so I'm simply there on social media for street cred, but every so often I do get a client from it.

Jun 19, 2017 03:57 AM
Roy Kelley
Retired - Gaithersburg, MD

It has impacted the name recognition factor.

Jun 19, 2017 03:30 AM
Joe Pryor
The Virtual Real Estate Team - Oklahoma City, OK
REALTOR® - Oklahoma Investment Properties

It has extended my reach beyond local geography.

Jun 19, 2017 03:25 AM
Debbie Reynolds, C21 Platinum Properties
Platinum Properties- (931)771-9070 - Clarksville, TN
The Dedicated Clarksville TN Realtor-(931)320-6730

I believe it supports other things we do. People like getting to know you through social media but if you don't have other good data they quickly leave.

Jun 19, 2017 07:48 PM
Beth Atalay
Cam Realty and Property Management - Clermont, FL
Cam Realty of Clermont FL

I consider ActiveRain a social media platform, I think it's the best. We learn, share, generate leads. FB is the second one on my list, do run ads to generate both buyer and seller leads. I don't however rely on SM for 100% of my business.

Jun 19, 2017 11:20 AM
Ryan Huggins - Thousand Oaks, CA
https://HugginsHomes.com - Thousand Oaks, CA
Residential Real Estate and Investment Properties

I've gotten quite a few leads, some of which have been good.  Have yet to get a house sold through it though.

Jun 19, 2017 09:56 AM
Gita Bantwal
RE/MAX Centre Realtors - Warwick, PA
REALTOR,ABR,CRS,SRES,GRI - Bucks County & Philadel

I only use active rain.

Jun 19, 2017 08:43 AM
Kathleen Daniels, Probate & Trust Specialist
KD Realty - 408.972.1822 - San Jose, CA
Probate Real Estate Services

I am connected to many of my clients on FB.  That is about it. I can't say that is it working for me in terms of business.  I am not connected with my repeat and referral clients ... they remember me more from my light-hearted email that goes out every 3 weeks. 

Jun 19, 2017 07:37 AM
Kasey & John Boles
Jon Gosche Real Estate, LLC - BoiseMeridianRealEstate.com - Boise, ID
Boise & Meridian, ID Ada/Canyon/Gem/Boise Counties

I do very little with social media and business except for active rain. -Kasey

Jun 19, 2017 07:10 AM
Thomas J. Nelson, REALTOR ® e-Pro CRS RCS-D Vets
Big Block Realty 858.232.8722 - La Jolla, CA
CEO of Vision Drive Realty - Coastal San Diego

For events yes, attendance up.

For sales, if you count ActiveRain as social media, yes.

Facebook, not directly from the public, but it's hard to isolate where folks find me sometimes when they say " Ugh, I dunno, online somewhere?" when I ask "How did you find me or were you referred?" But Facebook yes, Realtor to Realtor.

Jun 19, 2017 06:53 AM
Fred Griffin Florida Real Estate
Fred Griffin Real Estate - Tallahassee, FL
Licensed Florida Real Estate Broker

       Originally, my main website was the hub; my social media sites were the spokes on the wheel that brought people to that hub.

   But then, they just started coming in from the Internet Presence that I had created on social media.  "Hi, Fred, I saw you on the Internet..."

Jun 19, 2017 06:34 AM
Mary Yonkers
Alan Kells School of Real Estate/Howard Hanna Real Estate - Erie, PA
Erie/PA Real Estate Instructor

Absolutely! Unless 99% of your business is repeat/referrals you need a presence on social media. Many good examples in the answers before mine.

Jun 19, 2017 05:57 AM
Gabe Sanders
Real Estate of Florida specializing in Martin County Residential Homes, Condos and Land Sales - Stuart, FL
Stuart Florida Real Estate

It really is a supplement to the overall marketing plan.

Jun 19, 2017 05:36 AM
Annette Lawrence , Palm Harbor, FL 727-420-4041
ReMax Realtec Group - Palm Harbor, FL
Making FLORIDA Real Estate EZ

Hmmm, social media worked for me?

Last week a showed houses to a couple who read a blog or saw a video or who know what, for a plan promoted over 5 years ago. The fact that once on the Internet it there FOREVER proved beneficial in this case.

Pillar posts published on another platform still makes the phone ring.

I can not attribute any business to AR or FB or PT or TW or G+ but do use them to feed the pillars. 

The horse you feed will be the one that finishes the race.

Jun 19, 2017 05:11 AM
Tony and Suzanne Marriott, Associate Brokers
Serving the Greater Phoenix and Scottsdale Metropolitan Area - Scottsdale, AZ
Haven Express @ Keller Williams Arizona Realty

Only Active Rain

Jun 19, 2017 04:49 AM
Jeff Pearl
RE/MAX Distinctive / LIC in VA - Lovettsville, VA
Full Service Full Time Realtor

Social media doesn't generate a lot of interest ( facebook pages for example), since fb holds your potential audience hostage until you pay to boost some of your posts. It's an ongoing process of testing.

Jun 19, 2017 04:24 AM
Dennis Swartz
Full Circle Property Management - Columbus, OH
MBA, GRI...experience counts!

It hasn't. In property management its one more way for crazies to vent!

Jun 19, 2017 04:02 AM
Praful Thakkar
LAER Realty Partners - Andover, MA
Andover, MA: Andover Luxury Homes For Sale

Diana Dahlberg - Facebook Ads have been beneficial for driving traffic at the open house.

Jun 18, 2017 09:51 PM
Katerina Gasset
The Gasset Group & Get It Done For Me Virtual Services - Provo, UT
Amplify Your Real Estate & Life Dreams!

IT works, it works, and then it works some more!!!! 

Gary V has a great segment that he did at Inman Connect last year where he tells real estate agents how they need to be in video , on FB and on IG. 

Facebook rocks for referrals from other agents, referrals from friends, and from direct business!!! FB Ads rock the house big time! 

It also helps to get more listings because the homeowners see how you are marketing your listings!!! Sellers LOVE to see their properties on FB and other social media. 

People have to hear from you and see your brand at least 21 times before they remember you. You even need to be in front of your friends. How many times in this industry have you heard some agent say that their freind listed with someone else ? They were most likely not assertive enough about what they do. 

Jun 20, 2017 04:38 PM
William Feela
Realtor, Whispering Pines Realty 651-674-5999 No.

I use AR and that is all and seems to be enough

Jun 19, 2017 05:05 PM
Shanelle Cahill
The Wyman Group - Kokomo, IN
Full Service Real Estate

So far I have not converted anyone from social media into a sale, but I am just getting into the social media platforms, and have only recently entered the real estate field. But the amount of people who now know I'm a realtor, solely because of Facebook, for example... there's just no way I could have contacted all of them without social media. Even if I don't see imediate results, I have to believe that being known as a Realtor by hundreds of people who I have some connection with is valuable, and totally worth the small investment in time. 

Jun 19, 2017 01:31 PM
Harry F. D'Elia III
WEDO Real Estate and Beyond, LLC - Phoenix, AZ
Investor , Mentor, GRI, Radio, CIPS, REOs, ABR

I have met some awesome people

Jun 19, 2017 12:24 PM
Will Hamm
Hamm Homes - Aurora, CO
"Where There's a Will, There's a Way!"

I really do not go on Facebook but I know people that are having great luck with it.


Jun 19, 2017 11:53 AM
Jeff Dowler, CRS
eXp Realty of California, Inc. - Carlsbad, CA
The Southern California Relocation Dude

It's been most effective for staying in touch with those who know me. I've had several signficant transactions generated from YouTube videos

Jun 19, 2017 08:08 AM
Sam Shueh
(408) 425-1601 - San Jose, CA
mba, cdpe, reopro, pe

Not effective. FB you post your listings and open houses. That is about it.

Jun 19, 2017 07:56 AM
Jennifer Mackay
Counts Real Estate Group, Inc. - Panama City, FL
Your Bay County Florida Realtor 850.774.6582


Maybe "you" but not me.

Jun 19, 2017 06:45 AM
Michael Setunsky
Woodbridge, VA
Your Commercial Real Estate Link to Northern VA

Diana Dahlberg You get what you put into it. I don't have much time for it.

Jun 19, 2017 06:18 AM
Scott Godzyk
Godzyk Real Estate Services - Manchester, NH
One of the Manchester NH's area Leading Agents

SOcial media can enhance what i do, but is a tool and can not be solely relied upon without doing anything else

Jun 19, 2017 06:09 AM
Wayne Martin
Wayne M Martin - Chicago, IL
Real Estate Broker - Retired

AR has served me well when necessary!

Jun 19, 2017 05:41 AM
Joan Cox
House to Home, Inc. - Denver Real Estate - 720-231-6373 - Denver, CO
Denver Real Estate - Selling One Home at a Time

Not sure if it does give me more exposure, but will never know unless we do!

Jun 22, 2017 09:42 AM
Toronto, ON

It depends on the specific niche.

Jun 20, 2017 09:45 AM
Nathan Gesner
American West Realty and Management - Cody, WY
Broker / Property Manager

I post to social media but I have not deliberaetly attempted to market and gain new business.

Jun 20, 2017 06:57 AM