Albert Clark, Helping Agents Get and Stay Relevant

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Rainmaker
2,057,186
Anthony Acosta - ALLATLANTACONDOS.COM
Harry Norman, REALTORS® - Atlanta, GA
Associate Broker

Parked and reading.

May 07, 2016 08:30 AM
Rainmaker
5,573,163
Barbara Todaro
RE/MAX Executive Realty - Retired - Franklin, MA
Previously Affiliated with The Todaro Team

Homeowners care about nothing other than getting their homes sold for top dollar in the shortest period of time....

May 07, 2016 03:08 AM
Rainmaker
3,070,584
Tony and Suzanne Marriott, Associate Brokers
Serving the Greater Phoenix and Scottsdale Metropolitan Area - Scottsdale, AZ
Haven Express @ Keller Williams Arizona Realty

what Anthony Acosta said...

May 07, 2016 11:37 PM
Rainmaker
870,021
Pete Xavier
Investments to Luxury - Pacific Palisades, CA
Outstanding Agent Referrals-Nationwide

I've been an legislative advocate in the past and think it's great to be up on the issues regarding home ownership, but as far as advertising, I wouldn't use it personally, I would however mention it in my profile.

I think it's best to be a genuine advocate for homeowners achieving top dollar for their home or as a buyers' advocate protecting the buyers' best interest in all aspects of their purchase...this is the type of advocacy I would use for marketing IMHO.

May 07, 2016 11:27 AM
Ambassador
3,119,464
Kathleen Daniels, Probate & Trust Specialist
KD Realty - 408.972.1822 - San Jose, CA
Probate Real Estate

Homeowners do not care. It is all about them, their needs, what they want - when the want it. 

May 07, 2016 05:58 AM
Rainmaker
2,807,178
Dick Greenberg
New Paradigm Partners LLC - Fort Collins, CO
Northern Colorado Residential Real Estate

Hi Albert - I think you have an interesting concept, and I see plenty of ways that an agent could use it as a branding tool, as long as their advocacy was real and they put some effort into it. Home ownership is a pocketbook issue, and we generally touch only a small part of that.

May 07, 2016 05:53 AM
Rainmaker
1,748,738
Lyn Sims
Schaumburg, IL
Real Estate Agent Retired

I don't believe that this can be worded for the clients perspective. If it sounds like a 'I do this, I do that' - that's what all realtors do & people are tired of hearing it.

May 07, 2016 05:13 AM
Ambassador
5,612,369
Bob Crane
Woodland Management Service / Woodland Real Estate, EXP - Stevens Point, WI
Forestland Experts! 715-204-9671

Interesting, will check this out.

Jun 13, 2017 05:36 PM
Rainmaker
4,193,750
Will Hamm
Hamm Homes - Aurora, CO
"Where There's a Will, There's a Way!"

Interesting,  I need to see what people are saying about this.

May 12, 2016 02:05 AM
Rainmaker
6,857,178
Roy Kelley
Realty Group Referrals - Gaithersburg, MD

These issues do not have broad interest among home buyer prospects.

May 08, 2016 10:12 PM
Rainmaker
3,986,000
William Feela
WHISPERING PINES REALTY - North Branch, MN
Realtor, Whispering Pines Realty 651-674-5999 No.

You may find some but most home owners don't care how their agent works to get the home sold

May 08, 2016 01:14 PM
Rainmaker
530,446
Greg Cremia
Shore Realty of the Outer Banks - Nags Head, NC

What you call "advocacy" is referred to by the public as another big pac that is looking out for nar and not the public. You would have to pry my contact list out of my cold dead hands before i would let you spam my clients with your political agenda.

May 07, 2016 10:30 PM
Rainmaker
1,659,305
Sandy Padula and Norm Padula, JD, GRI
HomeSmart Realty West - Carlsbad, CA
Presence, Persistence & Perseverance

In this consumer-centric business, I doubt you will experience the homeowner involvement you would deem an indication of success. Plus, if you are looking for agents to sign their clients into the database, it is not going to happen for several reasons, among them - fear of interference, and the need to keep clients focused on their chosen agent as a source of all information. Clients already source too much net-based information and much of it erroneous that creates problems for us to properly service the needs indicated.

May 07, 2016 09:54 PM
Rainmaker
934,423
Jennifer Mackay
Counts Real Estate Group, Inc. - Panama City, FL
Your Bay County Florida Realtor 850.774.6582

Buyers and sellers care nothing about what we do - they want their house bought or sold and move on.

May 07, 2016 09:23 PM
Ambassador
4,315,625
Praful Thakkar
LAER Realty Partners - Andover, MA
Andover, MA: Andover Luxury Homes For Sale

Albert Clark - this is the best way to go - learned from Buffini & Company ....

May 07, 2016 03:24 PM
Ambassador
3,986,910
Debbie Reynolds, C21 Platinum Properties
Platinum Properties- (931)771-9070 - Clarksville, TN
The Dedicated Clarksville TN Realtor-(931)320-6730

I don't see the client being overly interested in this as they seem to be only thinking about their immediate real estate need. I can see that this could be TMI for the general public even though the detailed, analytical ones might be glad to know your stance.

May 07, 2016 11:16 AM
Rainmaker
4,799,651
Gabe Sanders
Real Estate of Florida specializing in Martin County Residential Homes, Condos and Land Sales - Stuart, FL
Stuart Florida Real Estate

Only to the extent that the issue in question will affect their bottom line, is what I'm guessing.

May 07, 2016 05:14 AM
Rainer
8,744
Albert Clark
Scranton, PA
Helping Agents Get and Stay Relevant

Annette, thanks for the quick feedback. We already have Homeowner Content that we write fresh,  and e-deliver every two weeks on behalf of our agents ( 6,000)  We have a unique and exclusive delivery system (HomeActions.net)  and you are right, give them what they want..  We do..  live example     HERE

 So if a piece of legislation in your state house was going to cause increased costs for new Homeowners ( example) .. or  making selling  cost more... You don't think Homeowners want to know whats coming down the pike?  AND They can click and fire off a note to their elected officials?  We wil have that ability as we know where all these homeowners are and whom to contacts. My final point is, and Ok for you disagree.. would the agent come off as someone who cares more than JUST about the deal?  We can and have tracked open rates on our articles that are "legislative"  in nature and you would be shocked at the engagement. 

 

Given the Trump impact, don't you think more will want to be aware of issue's related to Homeownership... taxation, Home Finance, 

 

Thanks again Annette!

 

Al

May 07, 2016 03:12 AM
Rainmaker
908,413
Annette Lawrence , Palm Harbor, FL 727-420-4041
ReMax Realtec Group - Palm Harbor, FL
Making FLORIDA Real Estate EZ

The homeowner does not care about the AGENT advocating. Our (agent) breast-beating has resulted in homeowner deafness.

Would such advocacy differentiate the agent?

No. The reason for the 'No' is understanding how this information will be required to be presented from a marketing company. The end product will be more box stuffing that has lost the voice of the agent. The consumer, homeowner has not expressed, through action, any desire for this information.  You do know we already receive this information.

To differentiate the agent and engage the homeowner offer what the homeowner REALLY wants and will use, that an agent can actually use for an important task they perform, creates something to talk about and has remarkable mobility.

Now, marry your publication to the 'what they want' tool and you've got yourself a true winner.

But, I have no doubt many agents will subscribe, hopefully with a vision for how they can exploit this initiative and be beneficial to their business. Most will not.

HINT: the consumer does not want more information they want more control.

 

May 07, 2016 02:52 AM