Admin
David Barr (Berkshire Hathaway HomeServices Florida Realty)

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Ambassador
3,213,489
Tammy Lankford,
Lane Realty Eatonton, GA Lake Sinclair, Milledgeville, 706-485-9668 - Eatonton, GA
Broker GA Lake Sinclair/Eatonton/Milledgeville

This is my last 30 days and it works for me.  4 contracts as a direct result currently.

Mar 12, 2016 04:15 AM
Rainer
94,155
Val Evans
Scottsdale, AZ

Social media is all about engagement. As a realtor you just can't continually plaster sh*t against the wall and hope it sticks. You have to continually converse with your audience and keep them engaged in topics that are of interest to them, not you, them!

Mar 12, 2016 12:43 AM
Rainmaker
1,101,059
Candice A. Donofrio
Next Wave RE Investments LLC Bullhead City AZ Commercial RE Broker - Fort Mohave, AZ
928-201-4BHC (4242) call/text

It's kind of like upgrading an older home in a sea of newer ones. You have to upgrade it not to bring a greater return on your investment, but to be competitive with the ones that are shinier and brighter. By the same token, if you don't participate in social media, you may be lost in a sea of shinier and brighter things. Does it give you an automatic edge? No.

Mar 12, 2016 12:27 AM
Ambassador
3,763,935
Patricia Kennedy
RLAH@properties - Washington, DC
Home in the Capital

I've gotten new clients and referrals from ActiveRain and my web site.  But I often think if I dropped it all, I'd spend more face time in front of buyers and sellers - at least older ones.

Mar 12, 2016 05:34 AM
Rainmaker
581,230
DEANNA C. SMITH CERTIFIED MOBILE NOTARY
Certified Mobile Notary Signing Agent - Smith Mountain Lake, VA
Highest Ranked Certified Mobile Notary in Virginia

I have gotten NEW clients and NEW agents through my social media networking activities so until "they" come up with something better;

I'll continue to use it. 

Mar 12, 2016 02:12 AM
Rainmaker
2,249,294
Michael J. Perry
Fathom Realty - Lancaster, PA
Lancaster, PA Relo Specialist

The numbers don't lie ! I see SM only as a way of touching people you might otherwise be ignoring . Trying to maintain top of the mind awareness (Mike Perry = real estate)

Mar 12, 2016 01:38 AM
Rainmaker
1,513,143
Raymond E. Camp
Ontario, NY

If you put a business card size ad in the local paper and it took eight months to get a call and results in a good commission does that mean it is not good!

If your name is not out there they have no chance of finding you.

Mar 12, 2016 12:52 AM
Rainmaker
1,466,257
Michael Setunsky
Woodbridge, VA
Your Commercial Real Estate Link to Northern VA

David Barr I have a tendency to agree with you. The public is bombarded with social media. Then again someone, as you stated may stumble upon something you've posted.

Mar 12, 2016 12:24 AM
Rainer
321,664
Melissa Jackson REALTOR
Trinity Premier Properties - Azle, TX
Helping You Make The Right Move

Yes social media sites work to get your name and information out to many more buyers /sellers than newspapers.  I shre in groups, people do notice. 

Mar 12, 2016 01:19 PM
Rainmaker
917,626
Mark Don McInnes, Sandpoint-Idaho
Sandpoint Realty LLC - Sandpoint, ID
North Idaho Real Estate - 208-255.6227

It seems the people who really focus on SM are successful.  I have never liked Facebook and my lack of people knocking on the door, from FB reflects that.  I stay in AR because I enjoy the people and worth more to me than watching 1/2 hour or hour of sitcoms in the evening.  I agree with you that the saturation point is here and a select few will prosper.  Same exists with face to face, a select few who commit to it and do it faithfully will be the ones succeeding.  Mark

Mar 12, 2016 01:11 PM
Rainmaker
1,538,464
Ryan Huggins - Thousand Oaks, CA
https://HugginsHomes.com - Thousand Oaks, CA
Residential Real Estate and Investment Properties

I think it depends on the product David.  Homes, heck no.  It gets interest but the home and the agent sell the product.  For knick-knacks, body armor, diet plans, firearm accessories... I'd say yes.  I've bought all those things through adverts on social media.

Mar 12, 2016 11:02 AM
Rainmaker
2,521,780
Bob "RealMan" Timm
Ward County Notary Services - Minot, ND
Owner of Ward Co Notary Services retired RE Broker

I am on AR because I enjoy it and it only takes a few clicks to send it over to SM so I do it. 

Mar 12, 2016 08:21 AM
Rainmaker
152,917
Chrissi Chapman Topoleski
Coldwell Banker Realty - Woodbridge, VA
Helping agents live an exceptional life!

I just went over my social media receipts for last year and wow! I spent alot of money and got a zero return on it. I will keep using it, but am not spending advertising dollars until I can get a program that works. I need to follow Joy Bender's advice.

Mar 12, 2016 02:10 AM
Rainmaker
3,988,138
Debbie Reynolds, C21 Platinum Properties
Platinum Properties- (931)771-9070 - Clarksville, TN
The Dedicated Clarksville TN Realtor-(931)320-6730

We are over saturated and everyone wants to convince us to buy into their program. It gets tiring. 

Mar 12, 2016 01:55 AM
Rainmaker
1,262,352
Sam Shueh
(408) 425-1601 - San Jose, CA
mba, cdpe, reopro, pe

For real estate SM has some impact to inform or reinforce their presence. The reviews, Tru, Z, Yelp, Google all help as strangers want to know if you have lots of complaints.  The least liked agent review-wise in our area, is the top agent doing several $100sM yearly. She has the card-listings.

Mar 12, 2016 12:39 AM
Rainmaker
921,504
Annette Lawrence , Palm Harbor, FL 727-420-4041
ReMax Realtec Group - Palm Harbor, FL
Making FLORIDA Real Estate EZ

Social Media DOES work to sell product.

It does not work for everybody.

If effort is not made to position yourself, the product and the audience. it can not work. Like all things, to work well, a bit of experience, research and effort is required. Buying ads and ranking is NOT the same thing.

Mar 12, 2016 12:33 AM
Rainmaker
4,738,337
Michael Jacobs
Pasadena, CA
Pasadena And Southern California 818.516.4393

Interesting question and answers.   

Mar 12, 2016 09:55 PM
Rainmaker
3,074,389
Tony and Suzanne Marriott, Associate Brokers
Serving the Greater Phoenix and Scottsdale Metropolitan Area - Scottsdale, AZ
Coldwell Banker Realty

parked and reading

Mar 12, 2016 08:54 PM
Rainmaker
2,759,862
TeamCHI - Complete Home Inspections, Inc.
Complete Home Inspections, Inc. - Brentwood, TN
Home Inspectons - Nashville, TN area - 615.661.029

 Interesting statistics. I do not track my online  statistics. Perhaps I should.

Mar 12, 2016 05:29 PM
Rainmaker
634,582
Kathleen Luiten
Resort and Second-Home Specialist - Princeville, HI
Kauai Luxury Ocean Home Sales

It works with millennials. But it does take styling and has to fit the culture of that forum. 

Mar 12, 2016 05:19 PM
Rainmaker
1,650,442
Inna Ivchenko
Barcode Properties - Encino, CA
Realtor® • GRI • HAFA • PSC • Short Sale • Probate

Well, I gently remind members of all my network what I'm doing for living. As you mentioned, it is free and help us to reach out. Everyone is Googling everyone these days.

Mar 12, 2016 12:39 PM
Rainmaker
1,231,853
Mary Yonkers
Alan Kells School of Real Estate/Howard Hanna Real Estate - Erie, PA
Erie/PA Real Estate Instructor

Thanks for question & discussion back & forth in the comments

Mar 12, 2016 08:00 AM
Rainmaker
922,414
Olga Simoncelli
Veritas Prime, LLC dba Veritas Prime Real Estate - New Fairfield, CT
CONSULTANT, Real Estate Services & Risk Management

Glad to see it works for some people.

Mar 12, 2016 06:58 AM
Rainmaker
537,185
Robert Havana
Park and Protect- Alberta Real Estate License Parking - Calgary, AB
Alberta Real Estate License Parking

i have made sales directly because of social media, so I say it works.

Mar 12, 2016 05:22 AM
Rainer
231,279
Mike Rock
Complete Design - Granite Bay, CA
Granite Bay Luxury New Construction...For Less

i am not a big fan of what social media does for product....but... real estate is different than.. many other items

Mar 12, 2016 04:45 AM
Rainmaker
3,986,473
William Feela
WHISPERING PINES REALTY - North Branch, MN
Realtor, Whispering Pines Realty 651-674-5999 No.

I don't feel there is any really right or wrong answer

Mar 12, 2016 04:36 AM
Rainer
223,950
LUXURYSOCALREALTY COMPASS La Jolla
Compass - La Jolla, CA
San Diego Partner - The Private Client Network

I'm noticing some Pinterest pins are actually starting to show up on page one of google with certain longtail keywords.  

For my FB business page I'm targeting page likes and posts to my farm that I spent up front for 2016, "don't ask how much" for mailings with smartzip.  These are the 4 filters I'm using

1. Zip Code

2. Homeowners

3. Value of home owned

4. Likely to move

My intentions are to bridge the offline mailings with the online presence.  Instead of bus benches, grocery store carts or receipts, or the grocery store sanitary wipes for your cart stand. 

Mar 12, 2016 02:22 AM
Rainmaker
5,199,702
Will Hamm
Hamm Homes - Aurora, CO
"Where There's a Will, There's a Way!"

You have to work it to make it work.

Mar 12, 2016 01:22 AM
Rainmaker
1,157,841
FN LN
Toronto, ON

Yes, it can work.

Mar 12, 2016 12:49 AM
Ambassador
5,167,153
Jeff Dowler, CRS
eXp Realty of California, Inc. - Carlsbad, CA
The Southern California Relocation Dude

Depends on the product, and the buyer - it's a tool

Mar 12, 2016 12:42 AM
Rainmaker
6,004,291
Joan Cox
House to Home, Inc. - Denver Real Estate - 720-231-6373 - Denver, CO
Denver Real Estate - Selling One Home at a Time

My analytics has organic searches as the top percentage as well.

Mar 14, 2016 02:01 AM