I have a property for sale in the Hamptons. I would like to advertise it in New York City. What are the best places to advertise? Is there one paper better then another?

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Kalen Raynor, Real Estate Broker, Owner (Ponquogue Point Properties Inc.)

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Rainmaker
5,583,328

Barbara Todaro

RE/MAX Executive Realty - Happily Retired - Franklin, MA

Previously Affiliated with The Todaro Team

I would assume the NY Times.... but I'd splatter the Internet with that property information with plenty of "money shots" that are eye catching,...."the eye buys".....

Feb 16, 2016 12:10 AM

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2

Nina Hollander, Broker

Charlotte, NC
Women of Westchester W...

West Harrison, NY

Ambassador
1,457,269

Susan Emo

Sotheby's International Realty Canada - Brokerage - Kingston, ON

Kingston and the 1000 Islands Area

I get a good response from WSJ and NYT online but never have I received a message from the Print versions, ever!

Feb 15, 2016 11:59 PM

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2

Nina Hollander, Broker

Charlotte, NC
Susan Emo

Kingston, ON

Rainmaker
4,800,132

Gabe Sanders

Real Estate of Florida specializing in Martin County Residential Homes, Condos and Land Sales - Stuart, FL

Stuart Florida Real Estate

My guess is that those looking for properties in the Hamptons will not go to NYC magazines to seek them out, but rather those serving the Hamptons.

Feb 16, 2016 02:35 AM

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1

John Crosby

Marblehead, MA

Rainmaker
564,720

Women of Westchester Working Together

Women of Westchester Working Together - West Harrison, NY

Women helping Women get ahead

This depends on objective and budget. For sure NYT has right audience, but I'm guessing expensive.

I totally agree w/ Beth Atalay 's suggestion to do a targeted FB ad. You could also consider Westchester County (or the higher ends of Westchester as many will have (or want to get) a 2nd house in Hamptons.

Feb 16, 2016 12:58 AM

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John Crosby

Marblehead, MA

Rainmaker
4,901,858

Richard Weeks

Dallas, TX

REALTOR®, Broker

In our market print advertising is a waste. I am not familiar with NYC market.

Feb 16, 2016 12:00 AM

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1

Nina Hollander, Broker

Charlotte, NC

Rainer
279,354

John Crosby

Real Property, Inc. - Marblehead, MA

I quess the first question you may want to consider is what is the purpose of the advertisement?

Feb 15, 2016 11:57 PM

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1

Women of Westchester W...

West Harrison, NY

Ambassador
5,061,034

Jeff Dowler, CRS

eXp Realty of California, Inc. - Carlsbad, CA

The Southern California Relocation Dude

NY Times and maybe the Wall Street Journal - they have a big RE section on the weekend I think. WSJ has a Facebook group

Feb 15, 2016 11:42 PM

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1

Nina Hollander, Broker

Charlotte, NC

Rainmaker
1,712,030

Beth Atalay

Cam Realty and Property Management - Clermont, FL

Cam Realty of Clermont FL

Targeted FB ad.

Feb 15, 2016 11:42 PM

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1

Women of Westchester W...

West Harrison, NY

Rainmaker
1,157,791

FN LN

Toronto, ON

I would assume that the New York Times would be a good spot. People around the world read it.

Feb 15, 2016 11:31 PM

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1

Nina Hollander, Broker

Charlotte, NC

Ambassador
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Bob Crane

Woodland Management Service / Woodland Real Estate, KW Diversified - Stevens Point, WI

Forestland Experts! 715-204-9671

Could start your own Hamptons FB page.

May 19, 2019 09:16 PM

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Rainer
223,831

LUXURYSOCALREALTY COMPASS La Jolla

Compass - La Jolla, CA

San Diego Partner - The Private Client Network

Take a look at adwerx unsure if the mileage reaches far enough

Feb 18, 2016 11:25 PM

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Rainer
8,770

Kalen Raynor

Ponquogue Point Properties Inc. - Hampton Bays, NY

Real Estate Broker, Owner

Thank you all for your advice! Some of these ideas are great. I appreciate it.

Feb 17, 2016 04:37 AM

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Ambassador
3,742,070

Patricia Kennedy

RLAH@properties - Washington, DC

Home in the Capital

The Wall Street Jounral has a wonderful online real estate section. We advertise out upper brackets stuff there.

Feb 16, 2016 12:04 PM

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Rainmaker
1,506,163

Ryan Huggins - Thousand Oaks, CA

https://HugginsHomes.com - Thousand Oaks, CA

Residential Real Estate and Investment Properties

Sounds like you have great answers here. The WSJ and NY Times. If the New Yorker is still around that may work. Also consider the "Playbill" pamphlet that theater goers get. We have some realtors advertising themselves and their "Lake Sherwood" ($10+million homes, exclusive community, country club/golf course/etc.) listings in the local playbill.

Feb 16, 2016 10:49 AM

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Rainmaker
5,772,587

Ron and Alexandra Seigel

Napa Consultants - Carpinteria, CA

Luxury Real Estate Branding, Marketing & Strategy

Kalen,

Where do the top agents in the Hamptons advertize their listings? I would also have great photography, blog about the listing, and probably advertize in the New York Times, Wall Street Journal. A

Feb 16, 2016 05:47 AM

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Ambassador
3,383,384

Chris Ann Cleland

Long and Foster Real Estate - Gainesville, VA

Associate Broker, Bristow, VA

Does anyone look at print for houses anywhere anymore? I would think blog posts and online brochures would be the way to go.

Feb 16, 2016 05:40 AM

Upvote

Rainer
420,003

Caroline Gerardo

Licensed in 20 states - Newport Beach, CA

C. G. Barbeau the Loan Lady nmls 324982

New York Times Great Homes and Destinations, Wall Street Journal, Bloomberg online ad, although China has slowed down there are still billionaires there looking for investments Juwai, SouFun, ListHub, koubei to name a few- look also to Australia, Germany...

Feb 16, 2016 01:35 AM

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Rainmaker
5,113,121

Nina Hollander, Broker

Coldwell Banker Realty - Charlotte, NC

Your Greater Charlotte Realtor

It used to be the New York Times, but I haven't sold real estate in NYC since 1998. Wall Street Journal is another option, obviously.

Feb 16, 2016 01:11 AM

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Rainmaker
634,532

Kathleen Luiten

Resort and Second-Home Specialist - Princeville, HI

Kauai Luxury Ocean Home Sales

WSJ, NYT, maybe The New Yorker mag.

Feb 16, 2016 12:28 AM

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Rainmaker
797,457

Liz Wallace

Century 21 Sherlock Homes - Rockville Centre, NY

Broker C21 Sherlock Homes, Rockville Centre, LI, N

NY Times

Feb 15, 2016 11:48 PM

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Rainmaker
4,272,934

Paul S. Henderson, REALTOR®, CRS

Fathom Realty Washington LLC - Tacoma, WA

South Puget Sound Washington Agent/Broker!

What is your budget?

Feb 15, 2016 11:46 PM

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Rainer
42,670

Fred Hafdelin

Weichert Realtors - Mountain Lakes, NJ

The Wall Street Journal WSJ.COM

Feb 15, 2016 11:41 PM

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I would assume the NY Times.... but I'd splatter the Internet with that property information with plenty of "money shots" that are eye catching,...."the eye buys".....
I get a good response from WSJ and NYT online but never have I received a message from the Print versions, ever!
My guess is that those looking for properties in the Hamptons will not go to NYC magazines to seek them out, but rather those serving the Hamptons.
This depends on objective and budget. For sure NYT has right audience, but I'm guessing expensive.

I totally agree w/ Beth Atalay 's suggestion to do a targeted FB ad. You could also consider Westchester County (or the higher ends of Westchester as many will have (or want to get) a 2nd house in Hamptons.
In our market print advertising is a waste. I am not familiar with NYC market.
I quess the first question you may want to consider is what is the purpose of the advertisement?
NY Times and maybe the Wall Street Journal - they have a big RE section on the weekend I think. WSJ has a Facebook group
I would assume that the New York Times would be a good spot. People around the world read it.
Take a look at adwerx unsure if the mileage reaches far enough
Thank you all for your advice! Some of these ideas are great. I appreciate it.
The Wall Street Jounral has a wonderful online real estate section. We advertise out upper brackets stuff there.
Sounds like you have great answers here. The WSJ and NY Times. If the New Yorker is still around that may work. Also consider the "Playbill" pamphlet that theater goers get. We have some realtors advertising themselves and their "Lake Sherwood" ($10+million homes, exclusive community, country club/golf course/etc.) listings in the local playbill.
Kalen,

Where do the top agents in the Hamptons advertize their listings? I would also have great photography, blog about the listing, and probably advertize in the New York Times, Wall Street Journal. A
Does anyone look at print for houses anywhere anymore? I would think blog posts and online brochures would be the way to go.
New York Times Great Homes and Destinations, Wall Street Journal, Bloomberg online ad, although China has slowed down there are still billionaires there looking for investments Juwai, SouFun, ListHub, koubei to name a few- look also to Australia, Germany...
It used to be the New York Times, but I haven't sold real estate in NYC since 1998. Wall Street Journal is another option, obviously.