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Rainer
4,898
Chanel René
Keller Williams - Huntington Beach, CA
Realtor & Marketing Idea Generator

I exclusively use Wordpress for all my websites. Clean, sleek designs, very customizable, lots of free plug-ins available. I've been building websites in Wordpress for about 5 years now... I've tried Wix and a few other sitebuilders, but Wordpress is my go-to. 

You could use the same template for multiple agents, with minor customizations for each, get the most bang for your buck!

~C

Oct 07, 2015 07:55 AM
Ambassador
6,393,179
Bob Crane
Woodland Management Service / Woodland Real Estate, KW Diversified - Stevens Point, WI
Forestland Experts! 715-204-9671

Placester

Oct 16, 2018 07:19 PM
Rainer
7,615
Josh Brown
Alpha Agent - Portland, OR

Like any good marketing advice, the answer is "It depends."

There are so many options with so many varying capabilities, and when you adopt one capability you often forfeit another.

In the real estate industry it is even more complicated because besides the generic/ubiquitous options like Wordpress, Wix, Squarespace, etc. you also have all of the real estate-specific options (Market Leader, Boomtown, Real Estate Webmasters, Real Geeks, Placester and the list goes on-and-on).

To cut to the chase, however...I recommend Wordpress in almost every scenario.

Wordpress powers over 23% of the internet so it is stable and reliable and not going anywhere.

Unlike many real-estate specific solutions (especially options offered by franchises as a value-add), with a good theme, Wordpress will always be up-to-date, responsive, and ready for all of the inevitable changes of the internet. 

Wordpress is open source, meaning it will integrate with just about anything you throw at it. And if an integration doesn't exist you can bet someone will be making one very soon. This flexibility alone is the most important feature of Wordpress. Want to add pop-ups to increase conversion? You have almost unlimited free and paid options. Want to integrate with an analytics platform? You got it. Want to add social media buttons and interactive widgets? Click. Click. Done.

Since Wordpress integrates so well with everything you will rarely fall behind. Sure it's not always a perfect all-in-one solution, but with a little elbow grease a Wordpress site can hang with the best feature sets any all-in-one can throw at it and better yet, integrate with any new amazing technology sure to come your way that the all-in-ones can't keep up with.

In conclusion...digital marketing will be ever changing. Pick a platform that adapt fast.

 

Oct 13, 2015 03:03 AM
Rainer
231,224
Mike Rock
Complete Design - Granite Bay, CA
Granite Bay Luxury New Construction...For Less

i was using weebly, i still do for parts i am trying "i houseweb" there are many agents here using it. i havent been on here long enough to judge

Oct 07, 2015 02:28 PM
Rainmaker
1,502,998
Ryan Huggins - Thousand Oaks, CA
https://HugginsHomes.com - Thousand Oaks, CA
Residential Real Estate and Investment Properties

I built my own, hosted on a GoDaddy platform running Word Press.  I've been happy with it and would recommend it, if you have the skills or desire to do the work.

Oct 07, 2015 12:12 PM
Rainmaker
634,482
Kathleen Luiten
Resort and Second-Home Specialist - Princeville, HI
Kauai Luxury Ocean Home Sales

I use my brokerage-provided personal website, plus WordPress for blogs.

Oct 07, 2015 10:07 AM
Rainmaker
2,443,250
Evelyn Johnston
Friends & Neighbors Real Estate - Elkhart, IN
The People You Know, Like and Trust!

Wordpress for me.

Oct 07, 2015 09:38 AM
Rainmaker
3,988,007
Debbie Reynolds, C21 Platinum Properties
Platinum Properties- (931)771-9070 - Clarksville, TN
The Dedicated Clarksville TN Realtor-(931)320-6730

I use Market Leader and am happy enough with it. I wish it had more flexibility than it does but it is clean and gets people to sign up.

Oct 07, 2015 09:10 AM
Rainer
140,764
Maureen Fukumoto
Help-U-Sell Realty Pro - Mililani, HI
Maureen

Wordpress is my choice.  I no longer have time to maintain the site so I hire out the maintenance work.  Tammy Emineth is an AR member and she did a great job setting it up for me and advising me on plugins.

Oct 07, 2015 08:45 AM
Rainmaker
1,771,867
Noah Seidenberg
Coldwell Banker - Evanston, IL
Chicagoland and Suburbs (800) 858-7917

I have a few including Market Leader provided by my CB office.

Oct 07, 2015 07:56 AM