Special offer
Chris Webb, Tucson's Social Media Expert  (Nova Home Loans)

Spam prevention
Rainmaker
1,107,863
Sharon Parisi
United Real Estate Dallas - Dallas, TX
Dallas Homes

Real Estate the Rome Way,  written by our own Margaret Rome, Baltimore Maryland .

Dec 26, 2014 03:05 AM
Rainer
145,025
Zack King
Keller Williams - Woodland Hills, CA
The Pet Friendly, Eco-Friendly Realtor

How about The Millionaire Real Estate Agent by Gary Keller

Dec 26, 2014 01:32 AM
Rainer
10,987
Heidi Tourangeau
Keller Williams Realty East Valley - Tempe, AZ

While I agree there is no right or wrong answer, I do believe the book that has had the most impact on me this year, was The One Thing by Gary Keller...not a new concept, by far, however an excellent read!!

Dec 26, 2014 01:04 AM
Ambassador
823,741
Brad Andersohn
Retired Executive Director of Education at eXp - Boulder Creek, CA
ActiveBrad - 707.646.1876

There is a book that no one has mentioned yet and it has some great tips regarding working with people, living a prosperous life, and it has some great quotes and suggestions that are motivating and very inspirational.

It has too many authors to list, and is still the #1 most read and viewed book in the world of all time. It's available in many styles, versions, and copies, but is not necessarily an easy read.

It has nothing to do with real estate but then again many of the principles and concepts can be applied to your everyday action items and can positively affect how you deal with the various people who cross your path each day.

It comes in a readable or audible format and is also available in almost every hotel nightstand I've ever stayed at. I'm sure by now you know the book I'm talking about and the only reason I share this is because I love one of the quotes in the books that says, "Do to others as you would have them do to you!"

So read, live, laugh and love like never before,
everybook listed here will open more doors.  :-)

Jan 07, 2015 02:32 AM
Rainmaker
826,944
Lanre-"THE REAL ESTATE FARMER" Folayan
Samson Properties - Bowie, MD
I don't make promises.I deliver results.SOLD HOMES

Some really good books that I have read this year include

 

  • 7 levels of Communication by Michael J.Maher
  • The One Thing by Gary Keller 
  • The Power of Focus by Hewitt and Canfield(Two of three authors)
  • E-Myth Revistied by Michael Gerber.
  • The Charge by Brendan Burchard.
Dec 27, 2014 05:11 AM
Rainer
66,199
Chris Webb
Nova Home Loans - Tucson, AZ
Tucson's Social Media Expert

Gabe Sanders , what a great point! Some people are great at hard sales and cold calling, while others are better at building and nurturing relationships. This is where I believe proper mentorship comes in. For best success in real estate you need someone who understands your style and will coach and train you to best use your style. With this coaching and training comes a collection of books. This is why I would like to see some of the answers people have. 

Dec 26, 2014 12:14 AM
Rainmaker
5,772,575
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

It is business related, it is called Good To Great, and the first sentence is "good is the enemy of the great"  A

Dec 26, 2014 12:28 PM
Rainer
10,112
Gabriel Heck
Top Dollar Real Estate Team - Seattle, WA
And the winner is still How to Win Friends and Influence People. A classic, often overlooked in favor of newer fancier books, particularly ones with large brokerages, but still timely.
Dec 26, 2014 06:27 AM
Rainer
3,548
Jim Darcangelo
Keller Williams Boston Northwest - Concord, MA
Realtor

Haven't found a Gary Keller book that I don't like.  Great stuff.  "Shift" resonates with me, as it strips everything down to the basics.

Dec 26, 2014 01:52 AM
Rainmaker
5,104,931
Nina Hollander, Broker
Coldwell Banker Realty - Charlotte, NC
Your Greater Charlotte Realtor

I like "21 Things I Wish My Broker Had Told Me." Also "The Power of Focus" and "Work By Referral."

Dec 27, 2014 07:29 AM
Rainer
428,933
Chris Lima
Turtle Reef Realty - Port St Lucie, FL
Local or Global-Allow me to open doors for you.

I live and work by the Raving Fans philosophy and although it's not a Real Estate book it certainly applies in any industry.  I think that sometimes we may forget that we are part of a customer service industry first and sales is secondary. 

Dec 26, 2014 07:30 AM
Rainer
2,918
Nancy Marshall
Atlanta Fine Homes Sotheby's International Realty - Alpharetta, GA
Atlanta's Premier RE Sales & Appraisal Team

The Miracle Morning for Real Estate Agents by Hal Elrod, Michael Maher, Michael Reese and Jay Kinder, The One Thing, by Gary Keller and so many more that I have read.  I did begin my career with the MREA by Gary Keller and his subsequent books, Shift.

 

Dec 26, 2014 07:18 AM
Rainer
11,420
Grace Kreykenbohm
Dexter Associates Realty - Vancouver, BC
The Know-How and Trust you want.

Found Millionaire Agent/Keller Williams helpful with Systemizing the business and Sell with Soul by Jennifer Allan. Sell With Soul reminds the Reader that One can Enjoy the Real Estate Business.

Dec 26, 2014 07:15 AM
Rainmaker
41,686
Andrew Ostrander
Ostrander Real Estate Group - Phoenix, AZ
Ostrander Real Estate Group

"The One Thing" by Gary Keller because it goes beyond Real Estate into how we can apply it to our daily life and priorities.  I am also impressed with how many love it who are not agents.  Finally, how cool that so many recognize "Millionaire Real Estate Agent" (MREA) as being helpful to all agents and not just KW.  Happy Holidays to all.  :)

Dec 26, 2014 06:27 AM
Rainer
43,976
Linda George, Real Estate Broker/Owner
Morningstar Properties - Fort Pierce, FL
St Lucie County FL Real Estate,Waterfront, Acreage

"Millionaire Real Estate Agent" by Gary Keller--as many above me have stated- and an oldie, but a goodie-"Awaken the Giant Within" by Anthony Robbins.

Dec 26, 2014 02:25 AM
Rainer
49,847
Jackie Adams
Idaho Falls, ID
Jackie Adams

The best book for me for 2015 is going to be Miracle Morning for Real Estate Agents by Hal Elrod.  I've already been doing the Miracle Morning by Hal Elrod and now there is one out for Real Estate agents.  Read them both.  All the Hal Elrod books are good.  I'm enjoying the Miracle Morning habit.

Dec 26, 2014 01:59 AM
Rainmaker
87,360
Melania & Jim Saltarella
Atlanta Communities - Marietta, GA
Experience the Magic!

Great question, and some great answers.  I too recommend Michael Maher's Seven Levels of Communication.  Real Estate Marketing on Facebook by Chris Moore and John Cote is pretty good for those who want to get results on social media.  

Dec 26, 2014 01:52 AM
Rainer
3,627
Esther Templin
Fort Lauderdale, FL
The Templin Team undersands the value of YOU!

Millionaire Real Estate Agent, Gary Keller. 

Dec 26, 2014 01:44 AM
Rainmaker
553,199
Edward Gilmartin
CRE - Boston, MA

Probably a book with all the phone numbers of people you know now or knew well in the past

Dec 26, 2014 01:39 AM
Rainmaker
280,599
Jeanne Gregory
RE/MAX Southwest - Sugar Land, TX
The most important home I sell is YOURS!

Think and Grow Rich by Napolean Hill and the Total Money Makeover by Dave Ramsey.  It's not about how much you make, but how much you keep!

Dec 26, 2014 01:29 AM
Rainer
6,746
Edith Raney
Raney Realty, Raney Continuing Education Online - Denton, TX

More Ah Ha, Less Blah Blah by Ken Brand.  Awesome quick start or quick refresh your business.  Also includes alot of tech points.  #1 Bestseller on Amazon in past few years.

 

Dec 26, 2014 01:13 AM
Rainmaker
3,833
Ruben Concepcion
Keys Financial Corporation - Key West, FL
NMLS#271193

The Little Red Book of Selling

Dec 26, 2014 12:57 AM
Rainmaker
4,800,082
Gabe Sanders
Real Estate of Florida specializing in Martin County Residential Homes, Condos and Land Sales - Stuart, FL
Stuart Florida Real Estate

Chris Webb , I don't believe there is a best book.  So much depends on your style, your brokerage, and the location and type of real estate you want to service.

Dec 26, 2014 12:05 AM
Rainer
34,985
Don Vasquez
Weichert, Realtors - Burlington, NJ
MBA, Realtor - Burlington Township New Jersey 08016

I believe the title was Selling Real Estate with Soul.

Dec 27, 2014 09:56 PM
Rainmaker
1,141,082
Beth and Richard Witt
New York, NY
The best Retired Brokers !!!!

I've read them all and the One Thing would be on my must read list however How To Win Friends And Influence People has to be #1.... 

Dec 26, 2014 08:41 AM
Rainer
20,781
Cindy Williams
Keller Williams Realty - Clemmons, NC
Opening doors to your investment in a new future

How to Win Friends and Influence People was a HUGE eye opener for me. Personal development helps me keep my sanity LOL. 

Dec 26, 2014 08:23 AM
Rainmaker
2,443,250
Evelyn Johnston
Friends & Neighbors Real Estate - Elkhart, IN
The People You Know, Like and Trust!

I read MREA and all of Gary Keller's books, they were great, but Michael J. Maher 's 7L changed the way I did business.  It was like coming home!

 

Dec 26, 2014 08:10 AM
Rainer
417,511
Thomas F. Scanlon
Borgida & Company P. C., CPA's - Manchester, CT
CPA, CFP

Good question.

The Emyth is an excellent book for all small business owners.It talks about the importance of having a process and following this process.

 

Cheers!

 

 

Dec 26, 2014 05:58 AM
Rainmaker
856,055
Mark Don McInnes, Sandpoint-Idaho
Sandpoint Realty LLC - Sandpoint, ID
North Idaho Real Estate - 208-255.6227

Great question Chris!  Looks like by book marking this post I will have most of my reading list for the year.  I see "The One Thing" was mentioned.  I would say so as well.  Not just for Real Estate.  Can be applied to anything or portion of ones life even though written by Gary Keller.  Mark

Dec 26, 2014 04:24 AM
Rainer
415,550
Gary Meek
Living in Sacramento Team - Roseville, CA
(916) 995-9385

I have read the MREA and it is good for the new agent.  Shift is a good read if your market is changing, a good supllement is Who Moved my Cheese.  We are not employees as agents but we need to pay attention.  I just finsihed reading the Compund Effect by Darren Hardy and the One Thing by Keller.  Both are amazing books.  I have just started Think and Grow Rich today, but I hear it is the foundation for many other books that are out there.   Books are great ways for us to rejuvinate ourselves.  They give us fresh perspectives.  But Unless we take the ideas we gather and apply them, the information just sits in our brains and collects dust.  Focus on what you want, read the books that will help keep the focus of what you want and then continuously apply the ideas, make corrections, adjust and apply again.   

Dec 26, 2014 03:00 AM
Rainer
7,102
Valerie Brinker
Truckee, CA

The Greatest Salesman in the World, by Og Mandino.

Dec 26, 2014 02:51 AM
Rainer
66,199
Chris Webb
Nova Home Loans - Tucson, AZ
Tucson's Social Media Expert

Several of you are saying MREA, and I have seen a few for The Seven Levels of Communication by Michael Maher. 

 

Dec 26, 2014 01:58 AM
Rainer
29,372
Rick Rickert
Mesa, AZ
16 Years of Trustee Sale Experience.

I just wrote a book -  "Exit First - How to Make Extraordinary Profits at Ordinary Auctions."  Is it the best book in Real Estate? If you're an investor, or have investor clients, it should be quite useful to you.  You be the judge.
Get a copy of the first chapter instantly -  Click Here.

Watch the video after filling out the form and sign up for a hard copy, delivered free to your door!

 

Dec 26, 2014 01:54 AM
Rainer
108,682
Dawn & Charlie Tetro
PalmerHouse Properties & Associates - Johns Creek, GA
Real Service Real Results

Millionaire Real estate Agent is a must, but for step by step, I love Success as a Real Estate Agent for Dummies by Dirk Zeller.

Dec 26, 2014 01:51 AM
Rainer
1,700
Anny Jones
Chattanooga, TN

I read Gary Keller's Millionare Real Estate Agent even before I went to real estate school, I learned so much about the bussiness and how to stablish it. Another great book, specially for new agents is Darryl Davis's How To Become A Power Agent In Real Estate.

Dec 26, 2014 01:47 AM
Rainer
66,199
Chris Webb
Nova Home Loans - Tucson, AZ
Tucson's Social Media Expert

Thanks for the answer Edith Raney  ! Tech saavy agents will improve thier business in 2015.  For KW agents I would recomend Soci@l, which is a free PDF download in the KWU section of mykw.kw.com. 

Dec 26, 2014 01:20 AM
Rainer
44,995
Mike Ortiz
Littleton, CO
I Aim To Please

How to Win Friends and Influence People by Dale Carnegie is a timeless classic. There is even an updated version of this book for the technology age. Also, I have just finished reading "peoplework" by Austin Allison and Chris Smith. It was a quick easy read, but very informative for any business. 

Dec 26, 2014 01:05 AM
Rainmaker
472,114
JoAnn Moore
The Mortgage Market of Delaware - Georgetown, DE
Home Loans in Delaware

Chris, I like your question. It helps to start a good conversation and it helps all of us that enjoy reading with some suggestions. I gave a few books to some realtors along with some biscotti for Christmas. Reading some books about selling and marketing stimulate the mind and get the creative juices flowing.  

Dec 26, 2014 12:57 AM
Rainmaker
1,251,755
Kristin Hamilton CA REALTOR
Berkshire Hathaway California Realty - Beaumont, CA
(909) 557-6966- Specialize 55+ Communties Banning

Hi Chris Webb 

I liked reading the book "The One Thing" by Gary Keller.

Jan 30, 2015 11:20 AM
Rainmaker
1,251,755
Kristin Hamilton CA REALTOR
Berkshire Hathaway California Realty - Beaumont, CA
(909) 557-6966- Specialize 55+ Communties Banning

Hi Chris Webb 

I think a good book was "The One Thing" by Gary Keller.

Jan 30, 2015 11:18 AM
Rainmaker
207,655
Paige Walker
Paige Walker - Pineville, LA
Real Estate Guru - Alexandria Pineville LA

I would say:

7 Habits of Highly Effective People - Stephen Covey

The Millionaire Real Estate Agent - Gary Keller

Jan 23, 2015 09:35 AM
Rainmaker
4,434,127
Gita Bantwal
RE/MAX Centre Realtors - Warwick, PA
REALTOR,ABR,CRS,SRES,GRI - Bucks County & Philadel

I have read The Millionaire Real estate agent. I need to buy ' the One Thing.'

Dec 28, 2014 08:51 PM
Rainmaker
324,953
Barbara Calwhite
Keller Williams Realty of Southwest Missouri - Joplin, MO
417-438-7387 Specializing in Relocation

Gary Keller's The Millionaire Real Estate Agent and also Gary's The One Thing.  Put them together and you have a great plan!!

Dec 28, 2014 05:48 PM
Rainmaker
369,690
Jeanne Dufort
Coldwell Banker Lake Country - Madison, GA
Madison and Lake Oconee GA

Go-Givers sell more, by Bob Burg and John David Mann - excellent book that reminds us to focus on helping others acheive their goals, and in turn we'll get what we desire.

Of course, MREA was the first "most useful" book I found about the business of real estate.

Dec 27, 2014 12:35 PM
Rainmaker
4,434,127
Gita Bantwal
RE/MAX Centre Realtors - Warwick, PA
REALTOR,ABR,CRS,SRES,GRI - Bucks County & Philadel

I am going to come back to this question to see the recoomendations by others and read those books. Great question. 

Dec 27, 2014 08:06 AM
Rainmaker
90,543
Debra Peters
Referral Realty - Manorville, NY
NY Real Estate Salesperson

Every Book by Dale Carnegie.  I don't believe there is one particular book that is best.  You have to love being in the business and have a passion for helpling others.  Books will help educate you, but you have to go out and interact with the public.

Dec 27, 2014 03:38 AM
Rainmaker
729,563
Laura Filip
Laura Filip Broker , Opening doors for All Seasons of Life - Whitesboro, TX
What can we do for you today?

Education is the first step to success and then action is needed to succeed. Take the action step and google the topics that best fit your personality and make it a great 2015 NO ON IN THE WORLD SELLS MORE REAL ESTATE THAN RE/MAX 

 one might take a look at what Dave Liniger stated in his book MY NEXT STEP  an extraordinary Journey of healing and hope. 

Dec 27, 2014 12:08 AM
Rainmaker
206,670
Chuck Mixon
The Keyes Company - Cutler Bay, FL
Cutler Bay Specialist, GRI, CDPE, BPOR

Sometime I want to just say the Florida Real Estate Handbook.  Some agents i don't think have read it once .... Sorry bad way to end the year but maybe that will bring in a good New Year!

Dec 26, 2014 08:14 AM
Rainmaker
1,712,676
Joe Pryor
The Virtual Real Estate Team - Oklahoma City, OK
REALTOR® - Oklahoma Investment Properties

Lot of books but let me hone in on a few. Going to Pieces without Falling Apart by Mark Epstein applies Buddhist teachings to psychology like understanding that ego is a false self. Both Focus and Emotional Intelligence by Daniel Goleman are great. Again, business change comes only when you have mental shifts. Blue Ocean Strategy is a book that helps you understand why you need to chart your own course and even a tired genre can come to life again with creativity. Don't swim in red water where all the sharks are. Finally Jobs by Walter Issacson is inspirational. Learn that there are times where you don't go where "experts" tell you to go. As Dylan sang, don't follow leaders beware of parking meters. Bit of whimsy there at the last. 

Dec 26, 2014 05:09 AM
Rainer
46,277
Nancy Middleton
Counselor Realty, Inc. - Excelsior, MN
Nancy Middleton, Counselor Realty, Minnetonka, MN

I read Keller's "Millionaire Real Estate Agent" years ago as well as The One Thing." I like that one for life in general, not just real estate. So many people think they are better and smarter than others, because they multi-task, and they don't do the best job in any of their multi-task efforts.

Dec 26, 2014 05:03 AM
Rainmaker
359,372
Debra B Albert, PA - Keyes Realty
Keyes Realty Treasure Coast, 34986 - Port St Lucie, FL
Ron and Debbie 772.708.3292

Gary Keller's - "Millionare Real Estate Agent"" Eye opening and a total business plan.  "The One Thing" rocks too, however the first one I keep reading and in fact had to take to Staples to have it bound in a spiral because it was falling apart.

Debbie

Dec 26, 2014 03:37 AM
Rainmaker
212,821
Mary Sheridan
Keller Willliams - 1033 Hamilton Place,Johnson City TN 37604 - Johnson City, TN
Creative Marketing, Buyer Agency 423-943-7655

I started to say, as others did, The Million Dollar Real Estate Agent by Gary Keller, then I thought I should mention The One Think, his latest.  This was recommended to me by my son-in-law who is a great salesman, but not in real estate.   It's good for everyone who needs help with prioritizing, goal-setting - which is all of us.   I have 35 years of real estate books, which I will be giving my daughter who is just starting out in real estate, but she'll need to prioritize - too much to learn.   I've been at this a long time - a number are autographed by the industry leaders who taught the courses a long time ago.   And does anyone still listen to tapes or should I discard them?  

Dec 26, 2014 03:30 AM
Rainer
66,199
Chris Webb
Nova Home Loans - Tucson, AZ
Tucson's Social Media Expert

Dawn Tetro, Fierce Conversations is a great book! I sometimes think people forget that we must be able to communicat in real estate more then sell. 

Dec 26, 2014 02:03 AM
Rainmaker
7,836,134
Roy Kelley
Retired - Gaithersburg, MD

I like the phone book suggestion.

Dec 26, 2014 02:01 AM
Rainer
166,435
Marshall Brown
Mid America Inspection Services, LLC - Fargo, ND
BSEE, CHI

Perhaps as important as which book is to make it "one" book. If you jump on each new trend as it passes through you will spend a lot of time just spinning your wheels and while they are just spinning you are not moving forward.

 

Best of luck in the New Year!

Dec 26, 2014 02:00 AM
Rainmaker
599,274
Nathan Gesner
American West Realty and Management - Cody, WY
Broker / Property Manager

I agree with Annie Jones on both of those books!

Dec 26, 2014 01:53 AM
Rainmaker
502,463
Lainie Ramsey
Homes By Lainie Real Estate Group - Pottsboro, TX
Lake Texoma Expert

I'm currently reading Fierce Conversations

Dec 26, 2014 01:32 AM
Rainer
13,588
Fred Van Allen Lincoln Park Pomona Real Estate
First Team Real Estate CHRISTIE'S - Pomona, CA
Green, Classic Architecture and Vintage Homes

Thanks for the  book ideas!   Keep 'em coming.  I am reading right now Stop Telling Start Selling by Linda Richardson.

Dec 26, 2014 01:29 AM
Rainer
66,199
Chris Webb
Nova Home Loans - Tucson, AZ
Tucson's Social Media Expert

Great Books all! Mike Ortiz Dale Carnegie has several books I would recommend! Heidi Tourangeau  I like the concept of Keller's One thing, especially his domino example. Mike Carlier great answer about the phone book!!! 

Dec 26, 2014 01:15 AM
Rainmaker
523,897
Mike Carlier
Lakeville, MN
More opinions than you want to hear about.

 Perhaps the phone book would be a good one.  One in seven is going to move this year. 

Dec 26, 2014 01:02 AM
Rainer
286,119
Kelly Cummings and Ryan Cummings
The Cummings Company - Mobile, AL
Your Real Estate Consultants For Life!!!
Real: A Path to Passion, Purpose and Profits in Real Estate by Dave Crumby. I enjoyed it
Dec 26, 2014 12:03 AM
Rainer
243,701
George Kiefer
The Kiefer Group - Austin, TX
Broker-Owner, GRI, CDPE, CLHMS in Austin Texas

If you had to pick only one book and you are judging the book by the amount of practical information it provides you to succeed as a real estate agent, then it would have to be 6 Steps to 7 Figures by Pat Hiban

Apr 17, 2015 12:14 AM
Rainer
1,354
Frankie Ann White
Frankie Ann White Mobile Notary - Gatesville, TX

experience

Apr 16, 2015 02:13 PM
Rainmaker
1,572,727
David Saks
Memphis, TN
Broker / Industry Analyst

"Out of Commission" by Joe Kerouac 

Hands Down Best !

Feb 07, 2015 11:20 PM
Rainer
35,711
Lynn V. Marino Realtor, RSPS, ABR
Stuart, FL
"Let me Cater to your Real Estate Needs"

Chris, I see you have brought a lot of us together. All great suggestions on books read. I stil love "The Millionaire Real Estate Agent" because it can help anyone in any business. The one thing is also fantastic. Gary Keller, Keller Williams Realty is very successful. That say's it all. Enjoy your day.

Jan 30, 2015 03:26 AM
Rainer
415,550
Gary Meek
Living in Sacramento Team - Roseville, CA
(916) 995-9385

Think and Grow Rich by Napolean Hill.  Probably the best book for life, outside of the Bible of course.

Jan 27, 2015 12:03 AM
Rainmaker
424,200
Julie A. Black
KAUAI DREAMS REALTY Kauai Real Property Specialist - Kapaa, HI
CLHMS, CRS, GRI, Realtor, Broker

I have read the Keller books but am now going to try Michael J. Maher 's 7L based on #61 @Evelyn Johnston comment.

Jan 24, 2015 09:01 AM
Ambassador
1,683,960
Florida Tolbert Team Keller Williams Advantage
Keller Williams Advantage III Realty in Lake Nona - Orlando, FL
Keller Williams Land Luxury Division Specialist

The Millionaire Real Estate Agent by Gary Keller is still the bible to creating the best real estate business ever. 

 

Jan 23, 2015 10:19 AM
Rainer
50,419
Nora Sims
Northern Shadows Realty, Inc. - Sedona, AZ
helping folks like you since 1978!

Thank you for posing the question, Kris. I had a lot going on in my life at the time your post came, but it stuck in my mind, and I promised myself I would find the books mentioned. Days went by and I couldn't find your post. This morning, I went to clean out my in-box, and wala! 

I've made a list and will start the process of reading the recommended books right away. My thanks goes to everyone that made their suggestions.

Jan 14, 2015 01:30 AM
Ambassador
823,741
Brad Andersohn
Retired Executive Director of Education at eXp - Boulder Creek, CA
ActiveBrad - 707.646.1876

Chris - no argument here!!  :-)

Jan 07, 2015 08:15 AM
Rainer
66,199
Chris Webb
Nova Home Loans - Tucson, AZ
Tucson's Social Media Expert

Brad Andersohn I would argue it is the best business book out there. 

Jan 07, 2015 04:07 AM
Rainmaker
486,912
Gregory Manns, Palm Springs Area Realtor
HomeSmart Elite Group - Palm Springs / La Quinta, CA - Indio, CA
Palm Springs Area Realtor with HomeSmart Elite

Wonderful question! The Millionaire Real Estate Agent by Gary Keller and The Half-Lived Life by John Lee.

Jan 05, 2015 01:27 AM
Rainer
9,054
Connie St. James
Century 21 Cornerstone Realty - Auburn, CA

For real estate -- even after being in the business for more than 10 years -- I still refer to "Your First Year in Real Estate: Making the Transition from Total Novice to Successful Professional" by Dirk Zeller. 

 
Jan 03, 2015 03:05 AM
Rainmaker
112,714
Anita Allen
Levin Rinke Realty - 850-377-4410 - Pace, FL
Your Realtor for NW Florida, Pace/Milton/Pensacola

Great Question!  I will come back to find out more.  

Jan 01, 2015 03:48 PM
Rainer
55,296
Tabitha Rector-Richardson
Premier Homes Realty - Owings Mills, MD
Premier Homes Realty (443) 415-4215

A few books I've read and liked are:

The Real Estate Entrepreneur

Remarkable Women in Real Estate

The Power of Now

Dec 29, 2014 06:33 AM
Rainer
18,333
Megan Buckman
RE/MAX Platinum Services - Silverdale, WA

The Compound Effect and Raving Fans.

Dec 29, 2014 01:15 AM
Rainer
76,824
Renee Eubanks
Coldwell Banker Residential Brokerage - Prescott, AZ
Selling Real Estate One Home At A Time.

The Main Event by Joe Stumpf.

Dec 29, 2014 01:00 AM
Rainmaker
5,104,931
Nina Hollander, Broker
Coldwell Banker Realty - Charlotte, NC
Your Greater Charlotte Realtor

Forgot about "Endless Referrals" when i posted my first answser.

Dec 28, 2014 04:19 AM
Rainmaker
472,707
M.C. Dwyer
Melody Russell Team at eXp Realty of California, Inc. - Felton, CA
MC Dwyer-Santa Cruz Mountains Property Specialist

Thanks for posing the question! There are some awesome suggestions here to follow up on & read!

Dec 28, 2014 01:38 AM
Rainer
28,982
Steven Salfer
The Two For You -- Lannon Stone Realty - Bay View, WI
For All Your real Estate Needs.

The Book Of Five Rings

Excellent concepts for business and life.

Dec 28, 2014 01:10 AM
Rainmaker
351,513
Don Anthony
Don Anthony Realty ~ www.DonAnthonyRealty.com - Charlotte, NC
Charlotte & Triangle NC Discount Realtor

 Great post as I compile a list of more books to read.  I wasn't reading much at all until I was introduced to Hal Elrod's "Miracle Morning" a few months ago.  I read that book and he now has one for real estate agents specifically that was already mentioned.  Already mentioned also was "The E-Myth Revisited" by Michael Gerber which is an excellent book.  Not mentioned yet was a book I recently read and enjoyed by Brendon Burchard called "The Motivation Manifesto".  Finally, "When the Game is Over, It all Goes Back In the Box" by John Ortberg and "A Life Well Spent" by Russ Crosson are other non-real estate books that put it all in the proper perspective.

Dec 27, 2014 10:51 PM
Rainmaker
330,868
Mark Artesani
Keller Williams Realty - Fountain Valley, CA
Huntington & Newport Beach, Fountain Valley Homes

Chris, Great topic. Shift by Gary Keller was another good book.

Dec 27, 2014 10:46 PM
Rainmaker
786,080
Claude Labbe
RLAH / @properties - Washington, DC
Realty for Your Busy Life

Great question; some answers spoke of Michael Maher/7L which I didn't know about.

I would have otherwise suggested those already suggested above. Maybe also the first Robet Kiyosaki book, Rich Dad, Poor Dad.

Dec 27, 2014 12:05 PM
Rainmaker
597,572
Nancy Laswick
United Real Estate - Phoenix, AZ
Your REALTOR® For The Valley Of The Sun

Lots of good suggestions in the comments, one of my favs is "How To Swim With The Sharks Without Being Eaten Alive" by Harvey Mackay

Dec 27, 2014 11:24 AM
Rainmaker
1,084,061
Ginger Harper
Coldwell Banker Sea Coast Advantage~ Ginger Harper Real Estate Team - Southport, NC
Your Southport~Oak Island Agent~Brunswick County!

I like the reading material of Floyd Wickman.  He seems to help me focus..

There are some good recommendations in these answers.

Dec 27, 2014 09:53 AM
Rainer
305,560
Tammy Adams ~ Realtor / Podcaster
Maricopa Real Estate Co - Maricopa, AZ
A Maricopa Agent who Works, Lives & Loves Maricopa

I like this question. I am always looking for books (especially audiobooks) that take me to the next level. Even if you get one thing from them they are fantastic. I love everything Gary Keller has written and recommend. I have some new ones mentioned here I haven't read so I am going to check them out. 

Dec 27, 2014 05:07 AM
Rainer
33,149
michael zuren
Schmidt Mortgage Company - Willoughby, OH

Real Estate Success: Creating the ultimate sales agent. The book includes interviews from active real estate agents. Newly licensed real estate agents would benefit from the knowledge of the agents interviewed in the book. The book has an outline of a business plan and marketing plan. It also discusses how to avoid pitfals and rookie mistakes. Personal empowerment, family balance, and work ethics are also covered in the book.

 

Dec 26, 2014 11:27 PM
Rainer
96,187
Jamie R. Bell
Bell Realty Group at Berkshire Hathaway HomeServices NEP - Glastonbury, CT
Your Central CT Realtor

Wow, some really good suggestions. I want to re-think how I do business even after 11 years. It is time for a little change, so Thank you Chris Webb for this quick blog that included so many good options. 

Happy New Year!

Dec 26, 2014 11:19 PM
Rainer
66,199
Chris Webb
Nova Home Loans - Tucson, AZ
Tucson's Social Media Expert

Ron & Alexandra Seigel Good to Great is such a great read. I was once on a real estate team that needed to read the chapter on getting the wrong people off the bus!

For those who have not read MREA, I would suggest it. I used the principles in that book for not just real estate, but my marketing company and other  businesses I have started. Great book to get your mind on the business of real estate. 

 

Thank you all for the suggestions! 

Dec 26, 2014 10:58 PM
Rainmaker
1,574,666
Gary L. Waters Broker Associate, Bucci Realty
Bucci Realty, Inc. - Melbourne, FL
Eighteen Years Experience in Brevard County

All great suggestions.  Not sure I could narrow it down to one book though!

Dec 26, 2014 08:37 PM
Rainmaker
566,484
Jordon Wheeler
The Jordon Wheeler Group - Fairburn, GA
J W Group Real Estate Sales and Service

Hi Chris Webb 

I have read MREA a few times.  I am currently reading 'The Richest Man Who Ever Lived' by Steven Scott.  So far one of the best books I have ever read.

Best of GREAT success to you always!

Dec 26, 2014 12:22 PM
Rainer
4,748
Marco LaPadura
Charles Rutenberg Realty Inc. TeamMD - Whitestone, NY

Interesting question The One by G.Keller seems to be the very popular.I've read T.M.R.E.   My personal preferance is old school sales teachings ie. Napoleon Hill, Zig Ziglar,Tom Hopkins, but the one book I fall back on time after time is The Greatest Salesperson in the World By ug Madano for me it's the best. Also anything by Geofrey Gitomer The Little Red Book On Selling is a must read. it is inspiring and will teach you a lot about what it means to be a salesperson Downloading the Strangest Secret by Earl Nightingale is also worth a listen.

Dec 26, 2014 11:09 AM
Rainmaker
4,319,419
Praful Thakkar
LAER Realty Partners - Andover, MA
Andover, MA: Andover Luxury Homes For Sale

Hands down - Gary Keller's MREA - the red book also known as 'Millionaire Real Estate Agent' which changed the mindset of all real estate agents.

Dec 26, 2014 09:30 AM
Rainer
37,802
Flavia Brown
310-702-6335 - Manhattan Beach, CA
Realty One Group United

Gary Keller's books are great! Another good read with helpful tips is 
Takin' Care of Business -- Brian Buffini & Joe Niego.

Dec 26, 2014 09:08 AM
Rainer
66,199
Chris Webb
Nova Home Loans - Tucson, AZ
Tucson's Social Media Expert

Mark Don McInnes, Sandpoint , Ann Wilkins , Andrew Ostrander    – The One Things does help with the concept of multitasking, or should I say the misconception of multitasking. I am a believer in focusing your attention, especially when learning something or doing something different. In real estate each deal has the potential to change at a moment’s notice and we must remain focused on what the transaction is telling us is needed. If you don’t,  you will have a problem. In the ever changing world this is a lesson that helps in every area of our lives which is why the book is so transcended

Dec 26, 2014 09:05 AM
Rainer
4,399
Kim Stanley
Friends & Neighbors Real Estate - Goshen, IN
The People you Know, Like and Trust!

When I joined my Brokerage I was given an autographed book called 7L by Michael J Maher.  I have already read it a couple of times. Very helpful.

Dec 26, 2014 08:52 AM
Rainmaker
613,494
Eve Alexander
Buyers Broker of Florida - Tampa, FL
Exclusively Representing ONLY Tampa Home Buyers

Chuck #61...I read the Florida Real Estate Handbook 3x and I do "get" what you are saying.

Eve

Dec 26, 2014 08:19 AM
Rainmaker
217,825
Yvette Chisholm
Long & Foster Real Estate, Inc. - Rockville, MD
Associate Broker - Rockville, MD 301-758-9500

In the metro DC area I would suggest "Inside the Sell". By Wydler Bros. Unique and accurate market and agent perspective. Answers question in correct and concise manner.

Dec 26, 2014 05:01 AM
Rainer
178,654
Ann Wilkins
Golden Gate Sotheby's International Realty - Oakland, CA
Oakland, Berkeley, Piedmont CA

All great books.  Coming from the Left (West) coast, I will get touchy feely. Older book but "The Secret" impacted me as you realize so much of being successful is based on your own attidudes and that the law of attraction really is quite powerful.  Also "What You Think of Me is None of My Business"  Terry Cole-Whittaker.  I fought the concept of the book as I've always been a people pleaser and the concept didn't seem to fit with real estate sales.  However, another powerful book about self awareness and how being a more authentic person will improve life, business and relationships.

Dec 26, 2014 04:17 AM
Rainmaker
1,107,863
Sharon Parisi
United Real Estate Dallas - Dallas, TX
Dallas Homes

Chris Webb I had not thought about that aspect of ebooks.  Good point!

Dec 26, 2014 04:03 AM
Rainer
66,199
Chris Webb
Nova Home Loans - Tucson, AZ
Tucson's Social Media Expert

Great Point Mary Sheridan , there is a great book called Time Traps that I recommend to everyone on the point of prioritizing one's life. 

Dec 26, 2014 03:37 AM
Rainmaker
1,107,863
Sharon Parisi
United Real Estate Dallas - Dallas, TX
Dallas Homes

Chris Webb You are so right.  Writing books and teaching require us to dig deeper into topics.  E-books must be extra challenging as you have to anticipate questions that readers may have and address all the topics in detail.

Dec 26, 2014 03:34 AM
Rainer
557,375
Kimo Jarrett
Cyber Properties - Huntington Beach, CA
Pro Lifestyle Solutions

Real Estate Investing Simplified

Dec 26, 2014 02:58 AM
Rainer
66,199
Chris Webb
Nova Home Loans - Tucson, AZ
Tucson's Social Media Expert

Great point Marshall Brown,  I agree that we need to remain focused on one book, however if you segment your topics reading several books can work. It is similar to watching several TV series.

Dec 26, 2014 02:06 AM
Rainmaker
810,731
Evelyn Kennedy
Alain Pinel Realtors - Alameda, CA
Alameda, Real Estate, Alameda, CA

Chris:

All great information about books I need to read, and soon.  Thanks for the questions.

Dec 26, 2014 02:03 AM
Rainer
66,199
Chris Webb
Nova Home Loans - Tucson, AZ
Tucson's Social Media Expert

Thanks for sharing Rick Rickert, are there any other authors here?  

Dec 26, 2014 02:00 AM
Rainer
66,199
Chris Webb
Nova Home Loans - Tucson, AZ
Tucson's Social Media Expert

So would jab, jab, jab, right hook be a good suggestion Roy Kelley

Dec 26, 2014 12:49 AM
Rainmaker
7,836,134
Roy Kelley
Retired - Gaithersburg, MD

Most of the good books are out of date. The technology is changing more rapidly than the books are being written. You now obtain better information online by specific topics.

Dec 26, 2014 12:38 AM
Ambassador
6,393,404
Bob Crane
Woodland Management Service / Woodland Real Estate, KW Diversified - Stevens Point, WI
Forestland Experts! 715-204-9671

MREA, One Thing, MREI, so many others that are great also.

Aug 26, 2019 05:51 PM
Ambassador
5,230,068
Debe Maxwell, CRS
Savvy + Company (704) 491-3310 - Charlotte, NC
The RIGHT CHARLOTTE REALTOR!

I'm also a fan of Raving Fans. 

Jan 21, 2019 04:14 PM
Rainmaker
544,014
Dave Halpern
Dave Halpern Real Estate Agent, Inc., Louisville, KY (502) 664-7827 - Louisville, KY
Louisville Short Sale Expert

Gary Keller's Millionaire Real Estate Agent is a foundational book. It is mandatory, whether you are a Keller Williams agent or not.

Aug 14, 2018 09:12 PM
Rainmaker
3,071,489
Tony and Suzanne Marriott, Associate Brokers
Serving the Greater Phoenix and Scottsdale Metropolitan Area - Scottsdale, AZ
Haven Express @ Keller Williams Arizona Realty

parked and reading

Jun 24, 2018 07:15 AM
Rainmaker
3,988,007
Debbie Reynolds, C21 Platinum Properties
Platinum Properties- (931)771-9070 - Clarksville, TN
The Dedicated Clarksville TN Realtor-(931)320-6730

The One Thing creates focus but I have read many that delivered a good message or two.

Jan 04, 2017 08:18 PM
Rainer
27,808
Jim McCord
Keller Williams Pinnacle Group - Cincinnati, OH
#1 Best Selling Author & Real Estate Coach

The One Thing by Gary Keller...

May 05, 2015 07:46 AM
Rainer
55,060
Jairo Arreola #SOLDBYVETERAN
PRG Real Estate - San Jose, CA
VA Home Loan Specialist - SF Bay Area

What a great list. I will definitely get to reading.  Great question!

Feb 13, 2015 05:22 AM
Rainer
115,755
Joe Kerouac
Madison, NJ
Real estate agent and writer

David Saks - You just made my day! 

Thanks for reading my book.  To have it mentioned with so many other great suggestions meant a ton to me.

Feb 09, 2015 03:02 AM
Rainer
299,554
Steven Pahl
Keller Williams Tampa Properties - Tampa, FL
Real Estate Consultant Tampa, FL 813-319-6423

MREA, "The Millionaire Real Estate Agent", follow the models and you will become one. 

Feb 02, 2015 12:54 PM
Rainer
66,199
Chris Webb
Nova Home Loans - Tucson, AZ
Tucson's Social Media Expert

Thank you all for your answers!!! I think this is the place to review if you are not sure what to read. If this post has given you an idea about what to read and you read it, please post a review. 

 

Thank you again! 

Dec 28, 2014 11:18 PM
Rainer
66,199
Chris Webb
Nova Home Loans - Tucson, AZ
Tucson's Social Media Expert

Ann Wilkins  – I completely understand the concept you are writing about. I had a great KW coach a few years ago named David Jones who said to me “would you rather be liked or respected?” This also plays into the concept of valuing your time, which several agents do not do.

Yvette Chisholm  – I read some of the reviews of Inside The Sale on Amazon, it looks like it would be right up my alley, I may have to take a further look at it soon. Thanks for sharing.

Mike & Eve Alexander & Chuck Mixon  – I had one of the most successful agents tell me years ago that if more people read what the state department of real estate wrote we would all be better off. I completely understand what you are saying. 

 

 

 

Dec 26, 2014 09:01 AM
Rainer
66,199
Chris Webb
Nova Home Loans - Tucson, AZ
Tucson's Social Media Expert

Sharon Parisi not as challenging for that reason, in fact you can republish newer editions as you come across new ideas.

For example, I used to be an advocate for real estate agents using only their Facebook Business pages, yet now we are seeing more success with personal to personal communication on Facebook. So my latest edition of Facebook would have reflected this change. 

 

Dec 26, 2014 03:46 AM
Rainer
66,199
Chris Webb
Nova Home Loans - Tucson, AZ
Tucson's Social Media Expert

Sharon Parisi I will have to check it out. I am working on my second eBook now. This year, I have committed to writing an eBook for each workshop we will be putting on. So far we have 6 workshops in the first quarter. My eBooks will be technical for marketing real estate brands across different social media and networking sites. Writing is such a great way to develop expertise. 

Dec 26, 2014 03:22 AM
Rainer
66,199
Chris Webb
Nova Home Loans - Tucson, AZ
Tucson's Social Media Expert

It is a great list Pamela Seley, REALTOR® and you make an excellent point about some of the books not being real estate. I agents who treat their real estate job as a business are more successful. 

Linda George, Real Estate Broker/Owner you are the first to bring Tony Robbins to the table, great author! 

Gary Meek I have the compound effect on CD and listen to it regularly. It works in every area of life, not just in business.  

Dec 26, 2014 03:17 AM