Great Concept - Incomplete Interface (by yourkickstart)
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YouTube is great idea for sharing videos, no question. But its application to commercial endeavors can be a bit - segmented. To fully take advantage of Google's YouTube (did you know that YouTube was a Google product?) you need to also create accounts and register with Google's Analytics, AdWords, AdSense, and Google Plus. In addition to wading through these less than user friendly services you need to connect your YouTube to Facebook and Twitter (and any other social media site that is a part of your network). The point is, there can be a lot of steps to take to setup your YouTube to maximize its efficiency - but this doesn't stop you from posting videos and letting social media nature take its course.
Normally I award Google Products 5 stars, but I have recently realized that not everyone is as tech savvy as I am and that a normal person isn't aware of and just doesn't want to deal with the vast array of extra work that some Google products require for them to reach their maximum efficiency. But then again, what more do you really need than the ability to post a video and share it around the world with the click of a button?