Entice me

By
Real Estate Agent with Realty One Group # S.0190863

That initial moment. A brief glimpse, and suddenly your pulse increases. Your temperature raises. You are excited and you want more. You want it now. Yeah, your curiosity is leading you closer. You feel the anitici . . . . . . . . . . . pation.

 

Yes, that is what you want in your blog posts.

 

What?  You thought I was talking about something else? No. I am talking about your blog posts.  Now granted, we have all been told that it is good to post here and then use the post as clickbait to get folks to see the rest on your website. It helps your business and how your website is regarded by Google.

 

However, some folks have gone too far. They create a blog post where 50 words are said with the person's name, address, phone number and where they sell real estate - but then they don't say ONE SINGLE THING about their headline. Instead, they want you to read the article elsewhere and so they just leave a CLICK HERE .

 

I, for one, have stopped clicking there. In fact when I see a number of those posts in a row, I stop clicking on that person's posts. Earlier this week Kathy Streib published a post about getting more comments on your posts. I mentioned this trend and she thought this subject may make a good post. So, here it is.

 

If you want to "tease" us and get us to click on your link, then for goodness sake, give us SOME piece of information that would entice us (no your business address does NOT entice me).

Posted by

For more information, EMAIL ME      
And see my latest information at:  

CLICK HERE to see what your home is worth
CLICK HERE to search for Las Vegas area homes

Comments (18)

Carol Williams
Although I'm retired, I love sharing my knowledge and learning from other real estate industry professionals. - Wenatchee, WA
Retired Agent / Broker / Property Manager

Hi Rocky,
Totally agree! There are a number of posts I have hoped were a candidate for Second Chance Saturday (based on their headline), but all they are is a link to a post somewhere else. 

PASS !

Sep 10, 2022 09:50 AM
Kathy Streib
Cypress, TX
Home Stager/Redesign

Hi Rocky- you did a great job with this!!!  Like I've said, if you don't want to take the time to give us some information, then I am choosing not to take the time to read or even click on the post. 

Sep 10, 2022 10:15 AM
Will Hamm
Hamm Homes - Aurora, CO
"Where There's a Will, There's a Way!"

Hello Rocky, I have to agree with you and I guess that is some of my blogs, I need to get better at blogging.

 

Sep 10, 2022 11:00 AM
George Souto
George Souto NMLS #65149 FHA, CHFA, VA Mortgages - Middletown, CT
Your Connecticut Mortgage Expert

Rocky the only blogs I will click on the "CLICK HERE", are those for the members who I regularly follow, otherwise I move on.  If it is clicks they are looking for they will not get them from me.

Sep 10, 2022 12:26 PM
Sheri Sperry - MCNE®
Coldwell Banker Realty - Sedona, AZ
(928) 274-7355 ~ YOUR Solutions REALTOR®

Hi Rocky,

You enticed me!  Great job with this.  I do not like it when there is nothing more than a great title and little else but a link.  This is lazy blogging.  In fact, it is not blogging at all. It is "click-bate." Have a memorable Saturday.

PS - I hope a few of those bloggers read this and, more importantly, get the hint! LOL

Sep 10, 2022 12:37 PM
Kathy Streib
Cypress, TX
Home Stager/Redesign

Sep 10, 2022 05:37 PM
Paul S. Henderson, REALTOR®, CRS
Fathom Realty Washington LLC - Tacoma, WA
South Puget Sound Washington Agent/Broker!

I try not to waste anybody’s time with my blog post and give them something to think about. Thank you for sharing your thoughts Rocky 🙂

Sep 10, 2022 08:54 PM
Roy Kelley
Retired - Gaithersburg, MD

Thank you very much, Rocky, for sharing your observations.

I usually do not click on the links.

It is best to share your message in the post.

Sep 11, 2022 05:36 AM
Wayne Martin
Wayne M Martin - Chicago, IL
Real Estate Broker - Retired

Good morning Rocky. If I have to click to get it, I switch and move on! You nailed it! Enjoy your day.

Sep 11, 2022 05:54 AM
Kat Palmiotti
406-270-3667, kat@thehousekat.com, Broker/REALTOR® - Kalispell, MT
Helping your Montana dreams take root

I very rarely click on anyone's "click here for more" even if they do include a few paragraphs first. But no information at all? That "rarely" becomes "never."

Sep 11, 2022 06:01 AM
Lawrence "Larry" & Sheila Agranoff. Cell: 631-805-4400
The Top Team @ Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803 - Plainview, NY
Long Island Condo and Home Specialists

I totally ignore those Rocky, and I just move on. A title can get me interested...an empty page wastes my time!

Sep 11, 2022 06:19 AM
Leanne Smith
Dirt Road Real Estate - Golden Valley, AZ
Relocation to NW AZ with elbow room & more freedom

Know your purpose for writing. Mine is to connect with other like minded real estate agents and REALTORS. I paid for the SEO and received zero return on investment. My business has growth through referrals and actually picking up the phone.

However I agree with you. I want information about the enclosed URL before I make a decision to invest my time to click on it.

Sep 11, 2022 08:27 AM
Endre Barath, Jr.
Berkshire Hathaway HomeServices - Beverly Hills, CA
Realtor - Los Angeles Home Sales 310.486.1002

Rocky Dickerson   what great points and I would have missed this post had it not been for Kathy Streib  featuring it. There are robo commenters and then there are robo posters too. Just to be clear I am not a fan of either of them. Endre

Sep 11, 2022 09:25 PM
Wanda Kubat-Nerdin - Wanda Can!
Red Rock Real Estate Brokered by Real - St. George, UT
St. George Utah Area Residential Sales Agent

It is so true, Rocky. Many times, I just click off when seeing a wall of type or when an article is being copied-pasted. Not a fan!

Sep 12, 2022 06:30 PM
Ed Silva
Mapleridge Realty, CT 203-206-0754 - Waterbury, CT
Central CT Real Estate Broker Serving all equally

I have started reading a post looking to get the meat of the title and when I see that click here to finish, I make a mental note to not hit that agents blog ever again

Sep 13, 2022 10:29 AM
Vickie Teel
RE/MAX PALM REALTY - Port Charlotte, FL
Sharing Florida sunshine one homeowner at a time!

Great advice Rocky Dickerson - like others have said I would have missed this post if not for Kathy Streib posting it and I’m glad she did.  I love a good blog post and go there for the meat and potatoes but when there’s only a lettuce leaf I have to move on to the next post

Sep 14, 2022 04:12 AM
Grant Schneider
Performance Development Strategies - Armonk, NY
Your Coach Helping You Create Successful Outcomes

Hi Rocky - I have not done that on my blogs.  I start with my own website and then modify it slightly if necessary if it does not relate enough to real estate with a link to the original.  Not on my monthly Constant Contact I do give a good start and then read more.  I see you point, yes.

Sep 17, 2022 03:18 AM
Jeff Dowler, CRS
eXp Realty of California, Inc. - Carlsbad, CA
The Southern California Relocation Dude

Rocky:

The words "Click Here" can often raise a red flag for me, and no doubt others. Sometimes writers forget about their audience when writing and the online experience they are providing, or not. 

Jeff

Sep 18, 2022 11:16 AM