Allen's Blog

ARE YOU SMARTER THAN YOUR CONSUMER?No longer can the real estate agent play the statistics game discussing, for example, price per square feet in comparison to other areas ... most likely the consumer has researched this information.  The consumer has equal, if not better, access to information s...

ARE YOU SMARTER THAN YOUR CONSUMER?From the advent of the MLS information was the key.  The access to this information was "the" reason the consumer used a real estate agent.  Need to find a house? A buyer almost always had to work with an agent to find the current listings available.  Need to se...

Billions more in write-downs from banks and mortgage companies based on the sub-prime mess.  This situation has put our economy in a serious situation.  If it is not for the fact the the US dollar is at it's lowest level against other currencies we would be in a real pickle.Why?  With a low US do...

Please read to the end. I knew I should have gone back to bed after I went to the gym this morning.  I get up around 5AM so I can watch a little news and see the morning stock ticker etc.  As a "News Junkie" this is an important part of the day. I also workout every morning and will often layout ...

Many people set goals, but goals offer no means towards accomplishment. For that you need to map the journey.  Simply stated ... a plan is a calculated set of guidelines to direct you towards your goal.To begin a business plan as an agent you need to map out your specific goals and objectives. Yo...

BUSINESS PLANNING: SIMPLIFED, PROFITABLE, ESSENTIAL  - Do you have your sights set on becoming one of the millionaire real estate agents you keep hearing about, even in a correcting market?  Would you like to reach that goal some time soon, maybe during the year 2008?  Business advisors and exper...

This is not a dig on Baby Boomer's but a thought provoking blog about the economic impact and wake left by the Baby Boomer's.  Read and investigate the economic information that has happened over the last several decades and you will see a pattern.  As the Boomer's hit particular cycles in their ...

Top Ten Things Any Agent Should Know About Their Neighborhood a FINAL COMMENTIt is not an oversight that sales statistics are left off from this list.  See previous blogs.  Anyone with access to the MLS can investigate sales information about a given neighborhood.  But sales statistics in-and-of-...

Top Ten Things Any Agent Should Know About Their NeighborhoodGeographic farming is a marketing technique that is often taught to agents looking to expand their sphere.  The idea is simple, select an area and start mailing to the area.  However, to farm is to hold yourself out as someone that know...

Top Ten Things Any Agent Should Know About Their NeighborhoodGeographic farming is a marketing technique that is often taught to agents looking to expand their sphere.  The idea is simple, select an area and start mailing to the area.  However, to farm is to hold yourself out as someone that know...