Selling Soulfully with Jennifer Allan-Hagedorn

Romancing the 'Hood? What on earth does that mean? You've heard of geographic farming, right? Where you blanket an area with your marketing in hopes of becoming the go-to agent in the neighborhood because the homeowners there recognize your name and know how to reach you when they have a need for...

Last week we did a teleseminar show in the SWS Virtual Studio called "Getting Help!" which was on the subject of, well, getting help - in the form of an assistant (as opposed to a partner). At the end of the show we polled the audience to tell us what tip, idea or strategy they found most insight...

I've been wanting to do this show for a long time - basically a "What Would Jennifer Do ?" where I respond to YOUR real estate-related dilemmas from MY perspective as the Author of Sell with Soul. I'm an expert in my own opinion :-) so of course, when asked a question about Wha...

Seen recently on a Facebook post of a SWS-minded real estate agent (an agent who follows Sell with Soul philosophies):"WHY THE SCRIPTS!? Are we not past this yet as business owners and marketing professionals? As humans? Really!?"Hold that thought.I went to the chiropractor yesterday - my hands h...

Earlier this year, we did a show in the SWS Virtual Studio about Buyer Consultations - you know, that first meeting where you sit down with a new buyer and discuss his or her wants, needs and desires, describe the home-buying and loan process and basically discover if you're a good fit for each o...

Exceptional. It's a word we toss around a lot around here - because it's what we believe every real estate agent should strive to be. But what does that mean, exactly? If you are a "Top Producer" does that make you Exceptional? If you've been practicing real estate for five years or more, are you...

It's something we all struggle with - that fine line between being the very best real estate agent we can be for our clients and creating an atmosphere that is ripe for burn-out. While our clients have every right to expect our full attention, and they deserve to be our top priority, there's just...

Last week we did a teleseminar show in the SWS Virtual Studio called "Time Management for Real Estate Agents" (catchy, eh?) where we shared tips and strategies for getting the most out of those 24 hours we all have in which to get stuff DONE. At the end of the show we polled the audience to see w...

Continuing on my latest theme of Ways to Make Your Seller Happy (or not!), here's another re-post of a blog I wrote several years back after a disappointing experience I had personally with a listing agent... "Ten Ways to Show Your Seller You Don't Care!" It's easy! Just follow these simple steps...

Did a little teleseminar show last week in the SWS Virtual Studio called "Problem-Solving with Soul" where Blake Farley and I shared various tips and strategies for becoming a Master Problem-Solver. We first focused on strategies to head off problems before they occur and then moved onto ways to...