R. Michael Brown's Blog

An integrated marketing plan for your company or organization should include the following components: Business goals and objectives: Identify the company’s SMART* objectives and desired outcomes, such as increasing revenue or market share. Target audience: Define the ideal customer(s) for the co...

Marketing and communication platforms, and how to attract customers are changing fast.Need to get up-to-speed quickly to find clients with listings and buyers?R. Michael Brown Marketing and Communication Consulting will show you the 21 things you need to know in his presentation, Marketing 3.1.Th...

Get Attention for Your BusinessMore #Stories - Less #MarketingNeed a business storyteller? Contact: RMichaelBrown.com#MarketingStrategy#ContentMarketing#ContentCreator #Writer #MediaProducer#SalesFunnel #SalesStrategy #CustomerExperience#storytelling #business 

#ContentMarketing is all the rage now, especially in real estate. The big questions are, what #content, where, and at what stage of the customer buying funnel? So I came up with a Content Marketing and #CustomerJourney Funnel infographic to help clients and content producers know the content #Mar...

I'll bring your business and content to life!After using ProductionHUB for over 20 years to help find video crews around the world, R. Michael Brown has joined ProductionHUB as a content writer and producer to offer his services.With film and video content more popular than ever, ProductionHUB is...

Happy Sunday! Florida flowers are in bloom.Bougainvillea glabra - Paper Flower.Wishing you a pleasant day of rest.                                       - R. Michael BrownSee Our Services During the Workweek

Digital Marketing 3.1 Presented by R. Michael Brown, a guest speaker, at the Lake Worth Beach Community Redevelopment Agency (CRA).Need a guest speaker? Live or Zoom | Google Meet.This presentation was well received! Videos, AI, Workshop for you to energize your own real estate marketing success....

In 2022, there was a lot of press and discussion about the Metaverse, or Web 3.0, but the Metaverse is making money. As of February, 2023 total revenue has been U.S. $61 billion worldwide.But, Statista’s Advertising & Media Markets Insights estimates that worldwide Metaverse revenue will stand at...

Why should you listen to this guy Mike Brown?This video is how I opened my guest speaking event at the Lake Worth Beach Community Redevelopment Agency (CRA). It got a laugh, picking on myself.Then I revealed a secret about Jack. Can you guess what it is? Click the link below for the answer. Mike ...

Not so fast if you're jumping on the ChatGPT bandwagon.#Google may lower your #OrganicRankings AND #ChatGPT may not be emotionally intelligent enough to achieve your goals.Using AI systems for writing about real estate may be faster, but since so much of what an agent and broker writes is persuas...