Marketing Tips To Grow Your Business

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Services for Real Estate Pros - Jessica Cates Creative
Practical real estate marketing advice for busy real estate professionals.
RECENT BLOG POSTS
It's time to get personal.I often hear from real estate professionals that they are frustrated with their marketing. The most common complaint is that their marketing strategy is time consuming but it doesn't deliver the results needed to effectively grow their business.The big question is - what...
07/10/2015
Listing photos are such an important tool for effectively marketing a property, but there are many agents who simply miss the mark when it comes to providing quality images. In fact, based on what I'm seeing in these photos - it seems that some of them don't even know that there IS a mark. Here a...
07/09/2015
Social media can be a powerful tool for agents and brokers looking to grow their business, but it can also be very time consuming. The process of coming up with new, engaging content to post is a difficult one - and most online resources are vague. That's why we decided to provide you with a list...
07/07/2015
Tracking expenses is a tricky endeavor for real estate pros. For one, your income is extremely variable, which makes it challenging to manage and monitor finances. It also makes it much tougher to save for a rainy day when you never know with absolute certainty what's coming down the pipeline. Lu...
07/07/2015
In order to run a successful brokerage, you need to attract top agents who will consistently put up great numbers, but how do you do that? First, you need to ask yourself, “Why would a top agent come to my firm rather than go to a competitor?” Once you’ve identified what you have to offer your ag...
07/06/2015
Branding a brokerage is a big job, and it's one that can have a tremendous impact on the success of your business. Coming up with a compelling brand identity can be a struggle for a newly established independent broker, but there are some key branding guidelines that will help you develop a new b...
07/03/2015
If you write a killer real estate blog post but neglect to spend a few extra minutes making sure it's fully optimized for better search engine ranking, you are missing a massive opportunity to build your organic traffic. Search Engine Optimization, commonly known as SEO, can play a critical role ...
07/02/2015
On Shark Tank, hopeful entrepreneurs are seeking venture capitalist support and funding to grow their up and coming businesses. In real estate, hopeful real estate professionals are seeking buyers and sellers willing to invest their time and money into utilizing their services so they can make a ...
07/02/2015
It used to be a big pain in the you-know-what to record your miles each time you got in the car to drive real estate clients to viewings or to head to an open house - especially if you forgot a pen. Thankfully, GPS and technology have made the process much easier.  There are lots of great apps yo...
06/30/2015
Finding a great mortgage broker is one of the most critical steps for buyers looking to purchase a new home. Unfortunately, it can be hard for buyers to detect whether the lender they are working with is good or bad pick until they've gotten to a point where it's hard to turn back. That's why you...
06/29/2015
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Jessica Cates

Real Estate Marketing Expert + Blogger
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For many years, my career has revolved around helping real estate pros take their business and marketing to the next level. Follow my blog for marketing tips, advice, and more!