Marketing Tips To Grow Your Business

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Services for Real Estate Pros - Jessica Cates Creative
Practical real estate marketing advice for busy real estate professionals.
RECENT BLOG POSTS
Are you making the most of your MLS listing photos?I've recently been looking at homes for sale and am sad to report that many of the MLS listings are severely lacking when it comes to quality photos. Most of the listings aren't as bad as some of the photo fails we shared a while back - but agent...
08/10/2015
So you’ve got a real estate blog – go you! That’s a great first step. Now it’s on to the daunting task of actually blogging - as well as promoting your blog and driving traffic back to your site – another step that comes with it’s own share of challenges. Let’s start with overcoming the first hur...
08/08/2015
A great brand does two important things:  Helps potential clients identify you Allows you to stand out from your competition Real estate branding is not something you’re trained on when you study to become an agent – but it should be. Effective personal branding is critical to being successful in...
08/07/2015
“What’s the best piece of real estate advice you’ve ever received?” That's the question that drew my attention in a real estate forum the other day. Agents and brokers were more than happy to share and answers came pouring in. Check out some of the most popular responses. Best Real Estate Advice ...
08/06/2015
In 1990-something, everyone was doing Billy Blanks Tae-Bo and was calling Jenny Craig for diet advice. Rewind a few more years to the mid-'80s and it was all about Jane Fonda and the grapefruit diet. (Rumor has it, there was even a global shortage of neon leopard print leotards in 1986!) Today, p...
08/05/2015
Vlogging (short for video blogging) is easy and affordable. It also provides a great way for real estate professionals to build meaningful and engaging relationships with buyers and sellers. Done right, posting videos on your blog on a regular basis can do wonders for your business. To figure out...
08/04/2015
The Challenge:You had a great working relationship with a past client but unfortunately didn’t have an opportunity to get a testimonial or online review from them. Now, a year and a half later, you’re afraid it’s too late. The Solution:To help overcome this challenge, we’ll answer two vital quest...
08/03/2015
There are so many rules and regulations you must know and follow to avoid potential legal issues that it can be overwhelming. The risk of facing litigation is only exacerbated by The Fair Housing Act – a set of laws put into place to protect renters and buyers from housing discrimination. Unfortu...
08/02/2015
Wanted: Ambitious Self-Starters Looking For Demanding Yet Rewarding Career Real Estate Agent Job Description:Seeking ambitious and outgoing jack or jill of all trades to serve as a real estate agent. Must be prepared to jump into an unyielding, volatile career that changes daily. Must be comforta...
08/01/2015
Most people know and acknowledge that technology adoption is happening at a dizzying speed – but do you know how it is impacting your real estate business? If you take a look at consumer research data, a very clear image of today’s tech-savvy home shopper begins to emerge. Technology adoption has...
07/31/2015
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Jessica Cates

Real Estate Marketing Expert + Blogger
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For many years, my career has revolved around helping real estate pros take their business and marketing to the next level. Follow my blog for marketing tips, advice, and more!