Paul Caloca's Blog

Sundays are a busy day for me touring FSBO open houses. This is an excellent opportunity to determine if we can work together in the sale of their property. My next stop is a townhouse in Mountain View, CA. The Craigslist ad was fresh for this weekend. I knocked on the door and was greeted by a ...

My InmanWiki article titled "Who Does Open House Really Benefit?" was picked up and placed on their front page! Please take a few moments and have a look.The gist of the article is that, in todays 21st Century online world, open house benefits the agent for client acquisition more than the seller...