Al Rodenburg's Consultancy Blog

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Industry Observer - Rodenburg Consulting Group
Well, we continue to see change. Too bad none of it appears to be helping the consumer. We continue to hope that the monies provided to the major banks will provide the emotional climate for bankers to start loosening the proverbial purse strings.
RECENT BLOG POSTS
Sure we all want INSTANT results, but are you planning for the future? Not just for the here and now.When you are ready to discuss the advantages of "Foundational Marketing" over "Transactional Marketing", drop me an email (al@pinpointmarketingsolutions.com) and we can schedule a Time to talk.Som...
03/05/2019
For years, if you did a renovation mortgage to buy or fix up your home - it was probably an FHA 203K with limited $. Today, Realtors dealing with lack of homes are talking with the Clients about a Renovation Purchase mortgage - so that when their Client sees a home that they "love" except: it is ...
07/10/2014
Great blog! I agree with not returning phone calls or the ghost question. I can't tell you the # of times a Realtor has come to me and asked: "Can you close this in 2 weeks; we're having trouble with the Loan Officer at (you name it, typically a major) Bank and it looks like we're not going to cl...
06/09/2014
I would bet this applies to all sales positions! Without it, it would be tough to get up and put one foot in front of theother. Nice post! Thought I would re-blog it.   What is Success in Real Estate Sales   One thing you can say that success is NOT selling four homes a year – unless maybe they a...
06/02/2014
Very thoughtful analysis for Sellers... (and listing agents); I have seen properties (recently in here in Houston) that have sat on the market for several months (yes, there are some out there) and it makes people wonder "why"...and be more critical Sellers, don't wait too long to lower the price...
05/24/2014
Really enjoyed reading this. Just curiuos - is this typical? I know that here in Houston it is a very tight market; for example, one of my clients finally was able to get a contract on a house after offering 5%+ over the list price (his 3rd offer on a home (lost the first 2). It's sad - because t...
05/16/2014
I get so many calls on these loans...Here are some of the basics: Max Loan Amount: $417,000 (regardless of area of the country) Renovation costs up to MAX. of 50% of "as-is" value on Purchase or Refinance 95% LTV max. on Single Family, Primary residence (lower LTV for 2nd hm/Investments) No "swea...
05/14/2014
So, I'm sitting at the table with my Clients, here in Houston, last week - and the wife says: the Loan Officer from a very large bank says: "there's no way that Al can give you a rate of 3.25% on a VA loan, without charging discount points or origination fees". "Why" would someone at a large, maj...
05/14/2014
Thought this was a great post, so I'm "re-blogging" it... In today's real estate market, especially in certain areas - like here in the Houston/Spring/The Woodlands (TX) areas, it's important to think of ways to not only satisfy the Buyer(s) but also keep the income flowing. What I would "Add" to...
05/09/2014
With many areas in the Houston(TX) area at LESS than 2 months' inventory - there is a little known  secrect for keeping the Buyer interested: suggest that they consider a Renovation 1st purchase mortgage. Why? For example: Buyer LOVES the home - Except: wife says the Kitchen is outdated, or husba...
04/15/2014
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Al Rodenburg

Director,Business Development-Pinpoint Marketing
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