ARCHIVED BLOG POSTS
2008
I find that some of my favorite staging photos these days are the more artistic shots that I use in my portfolio. While we take the prerequisite full room shots, we probably take just as many close ups from low angles. Today we spent our Easter-Eve out at a cabin off of Lake Marion. We walked ...
03/22/2008
Since I blog about my newsletters so often I'm often asked about content, agent lists, etc. I happily provide this information and even offer to read a stager's first newsletter and make suggestions. (Just make sure if you ask you really want the answer - I will give it!) One thing I see less ...
03/22/2008
3
Comments
Here in Charleston we've noticed a trend that is becoming more and more apparent. Thankfully we are poised to keep up without missing a beat!When I quit my full time job as a real estate administrative manager to work in this profession, I expected that I would do primarily owner occupied consul...
03/22/2008
Hold on right there.... You are in a business and hope to be successful, if you aren't already, there is more to think about than just the headlined statement. The average new small business should spend no more than 15% of their expected income on advertising or marketing. As your company grow...
03/19/2008
18
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David Moon has been an AR 'lurker' for some time. He worked on his own for about a year in the staging profession before taking my course in January and joining my team of Design Specialists. Last week he completed his first vacant home staging with us and I had hoped that he would blog and sha...
03/19/2008
6
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If you aren't aware of the organization IRIS yet, then you soon will. IRIS has been around since 1999 and has been setting standards and making strides in the industry of redesign and now staging as an International Association of Professional Redesigners and Stagers. The leaders of IRIS are on...
03/19/2008
We've been a busy little company lately. Our homes have been turning over quickly and we've been adding new ones to the list. The problem that we've kind of had lately is that we've had no time to unpack and organize. Finally taking a deep breath and scheduling time for this - let's face it, i...
03/12/2008
10
Comments
Bathrooms and kitchens are both my favorite and least favorite rooms to stage. They can be the most dramatic of shifts because of such simple changes. At the same time I don't like to add too much because the job is about accentuating the home itself. So, in a little game of show and tell, let...
03/09/2008
4
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Bedroom makeovers are some of my favorite makeovers... The rooms always appear smaller when empty and when they are staged they have so much life and texture. Here are a few of my recent bedroom makeovers... It always amazes me how much larger t...
03/09/2008
This was the plight of the home I recently staged.... OK, it really wasn't a plight, if anything it was an attraction, a bonus if you will. The curious part was what to do with it. The agent told me when everything was signed that she was anxious to see how I handled the awkwardness of it. So, ...
03/08/2008