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RECENT BLOG POSTS
By Rebecca Cranwell We’ve all seen that mom down the street with her perfectly planned seasonal decorations. Every Halloween the hussy has the plumpest pumpkins on the block, the creepiest cobwebs, and her sugar cookies are simply to die for. It’s infuriating, but don’t waste valuable time being ...
10/18/2013
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By Rebecca Cranwell Last week we discussed how to market and appeal to a wider audience with memes. Photo memes have taken the internet by storm, and for good reason: they're hilarious. Feel free to use appropriate memes in your social media strategy--as long as they follow the rules we learned i...
10/04/2013
By Rebecca Cranwell If you have the internet, more specifically a social media account, you have probably caught wind of the meme. In case you don’t know…this is a meme: A meme is a video or image with a funny caption that goes viral—much like everyone’s favorite fuming feline: grumpy cat. As def...
09/26/2013
By Rebecca Cranwell It’s that time of year again: a distinct chill lingers with the morning air. There aren't many warm summer afternoons left in the year. Soon, vibrant green leaves will crisp into brilliant shades of yellow or orange and flutter softly to the ground. Use the next couple weeks ...
09/20/2013
By Rebecca Cranwell Last week we learned how important body language is to make a great first impression. However, sometimes you’re not even aware you’re making a first impression. If you mail out marketing materials, you are “introduced” to new people all the time without even being there! Have ...
08/30/2013
By Rebecca Cranwell In my frivolous youth, a friend—Erica—and I decided we were going to have a little competition: see who could get the most phone numbers during our night out on the town. Erica is beautiful. More beautiful than me, I’m not ashamed to admit it. However, to my surprise, the tall...
08/23/2013
By Rebecca Cranwell It’s no secret that your handshake says a lot about you as a person—and what’s more is it says a lot about you as a business person. You know, first impressions and what not, yada yada yada. The handshake is a building block of business etiquette, but how can you be sure your ...
08/16/2013
By Rebecca Cranwell What’s in a smile? Or a handshake? Or any positive interaction for that matter? Maya Angelou once said: “people will forget what you said, people will forget what you did, but people will never forget how you made them feel.” As weird as it may sound—this is also why you can ...
08/09/2013
By Rebecca Cranwell Social media is taking the world by storm. As an experienced business person, you’re probably well aware of the hype. You can’t escape it, and why should you? Facebook, Google +, Twitter—let’s face it, they’re here to stay—so use their benefits to your highest advantage! Gran...
07/26/2013
By Rebecca Cranwell Whether they’re your—or your clients’—children, the fact of the matter is they’re there. And they need to be entertained. Err on the side of safety and arm yourself with an artillery of fun activities to engage young children, so you grown-ups can get down to business. Running...
06/28/2013
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