Real Estate By The Book

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Real Estate Broker/Owner - Fathom Realty
Discover how to enhance your content, website, marketing, social media, and engagement to generate more leads, clients, and closings.
RECENT BLOG POSTS
Okay, we’re gonna talk about something that there’s a little controversy over… choosing your Real Estate Domain Name. Depending on which company you work for, the corporate advice you are getting could be to go out and purchase your NAME as your URL.   If this is how you are initially building yo...
03/02/2011
If you are just getting started on Facebook – chances are one of the reasons you have not done it sooner is because you are concerned about the Security of the information you are posting to the World Wide Web. This is totally understandable, and it’s something you should continue to monitor… bec...
03/01/2011
Many people are brand new to Facebook – and they need basic tools to make this work for them.  Here’s a very simple tool that is easiest if you adopt it EARLY in your Facebook experience! LISTS for your Friends To make a list, first write down the 3 or 4 (or more) “groups” your Facebook Friends a...
02/14/2011
Most people know that one of the things that will help you rank higher in the Searches, is to have links pointing to you. Since most of the “Guru’s” are pretty specific about the fact that link farms and paid submissions (except for a very few) are NOT helpful… what can you do TODAY to build a fe...
02/09/2011
Do you hate it when you are in a situation where you are being SOLD non-stop? I hate that.  And, I think MOST buyers hate it too. I’ve written that I think there’s a “Hybrid” way to provide information to the consumer – without requiring that they register immediately.  My research and results pr...
02/07/2011
Last July Yahoo! Real Estate and Zillow announced a “partnership” that seemed like a pretty sweet deal for those in the Industry. According to Hitwise -  a month after the announcement,  Yahoo! Real Estate beat Realtor.com in the battle for most website activity in August. This trend continued in...
02/07/2011
Many of us don’t like talking about ourselves. We will talk about our kids, our favorite gadget, the football game (and of course SPAM everybody with information about our listings)… but when it comes to writing about ourselves, we sound pretty boring! I was recently asked to write a MeMe, and i...
01/20/2011
There are Outside Blogs, Hyper Local Posts and Member’s Only Posts on Activerain.  Many people who are new to blogging choose to start with the FREE Member’s Only Account… and I believe there’s value in spending time on Activerain (although personally I would cut out going through the Drive Thru ...
01/17/2011
  Activerain is fortunate to have people everywhere... if there's a snow storm in Atlanta, you can see pictures, a fire or flood and Activerain has a bird's eye view.  Here's a glimpse of what is happening in Tuscon.   ~ Congress On Your Corner ~ ~ Gabrielle Giffords ~ I haven't been able to blog...
01/11/2011
It’s no surprise that most Americans are looking for ways to save money… especially those of us in the Real Estate business!  In those efforts, many people who are new to Activerain are opting for the FREE Member’s Only  Account. I think there’s a ton of value in the Member’s Only Membership as ...
01/10/2011
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Joshua Harley

CEO, Tech Geek, Innovator, Disruptor, US Marine
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Fathom Realty represents the future of the real estate brokerage. It is a hybrid brokerage model combining all of the training, support, and technology of the "big brand" brokerages while offering a 100% commission model for their agents.

Learn more at FathomCareers.com