RECENT BLOG POSTS
Today Redfin announced that they will offer a higher level of buyers service called Redfin Select to a limited number of clients, and for those clients they will be reducing the commission rebate offered.I hate to see Redfin move their business model away from the edge. The edge is cool, daring,...
04/08/2008
I own a real estate brokerage that is not doing very well right now; in fact it has lost a lot of money over the last 4-5 months. So much so that I have been quite stressed about it recently, and found myself outpouring my stress to my father today over the phone. During the call he responded w...
03/01/2008
Recently I stumbled upon a group of user reviews for Redfin.com. What was most interesting about the reviews was not the opinions expressed of Redfin, but of traditional real estate agents. Here are a few of the choice comments:"For me a real estate agent is like one of those disposable plastic r...
02/28/2008
And we wonder why we have a public perception problem?I came across a 2008 National Association of Realtors TV ad today and felt a little dirty after watching it. To say it did more damage than good is an understatement.Consumers are not stupid. In fact they are quite smart. They can understand a...
02/28/2008
86
Comments
Broker/owner, your name, your brand on the sign. It's your name that appears on my commission check. This is your office, those are your employees and I totally get that. But what I sense you don't get is that all of that is made possible by me - the agent. I am the talent. I am the one you recru...
02/22/2008
30
Comments
This post is not about politics. It is about marketing. It is about marketing that is good enough to win the office of President of the United States of America. Good marketing is always about us. It is not about you. To win the trust and eventually the business of your clients you also need go...
02/03/2008
25
Comments
I am not a financial markets expert, nor a rocket scientist, so please take my observations on this post with a grain of salt. It seems to me like the blue line (30yr fixed rate) follows the direction of the green line (Fed Discount Rate). I believe The Experts claim that the opposite is usually ...
01/30/2008
25
Comments
I used to get asked all the time, "How is ActiveRain going to make money?". However, since the HouseValues investment things have slightly changed; now everyone is eager to tell me how ActiveRain is going to make money. The funny thing is that most people's understanding of ActiveRain's value pr...
01/30/2008
93
Comments
Real estate bloggers: practice diligence with what you publish on your blog! If you claim something inaccurately and it causes injury to a person, you may be sued for libel. In response to a claim of libel, blogger Lucas Lechuga was let go by his brokerage and is currently being sued for $25 mi...
01/29/2008