Real Estate Rocket Fuel: Internet Marketing for Real Estate Professionals

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Real Estate Agent - WEICHERT, REALTORS - Access Realty
Originally licensed in 1987, Mike Carraway has been a real estate practitioner for over 20 years. He is a certified real estate instructor, owns a real estate school and a real estate company. Mike is active in his local association and state association of REALTORS
RECENT BLOG POSTS
Facebook seems to be all the rage these days for any Realtor or affiliate trying to market their services and listings on the internet. But there is one mistake that a lot of us make and it could cost you countless thousands of dollars and "friends" over time. What is it?  I'll detail it here... ...
04/22/2009
Here's a taste of what I covered in Wednesdays seminar at the Board of Realtors office.... You're on Facebook, you have friends, you have some converstations going, but so far, you aren't connecting with any buyers or sellers. In fact, facebook just seems like a bunch of "noise" with no real pat...
04/09/2009
It's one thing to have a really nice virtual tour that prospective buyers can take a look at.  It's another thing to turn that virtual tour into a video and then have the ability to broadcast it all over the internet with links coming back to your site. The virtual tour alone won't do much for yo...
04/03/2009
Sounds good huh? Believe it or not, there IS a service that provides EXACTLY that - unlimited free virtual tours. Just upload your photos and TAAA DAAA - you have a virtual tour that you can use anywhere you want to use it. I have just added this free service to the 21st Century Agent's Toolkit. ...
04/02/2009
You have a Website. You have a Blog. But in the last 2 years, you can count on 1 hand the number of customers or clients you've gotten from either source. Why? Well - besides being on page 4,315 of Google, there's another reason. It's the conversation and relationship building that you are most l...
03/28/2009
Active Rain is an awesome tool.  However... Because of the way it is structured, it is difficult or even impossible to do things like video, virtual tours, or capture leads with a lead capture form. But - there IS another way. This is How You Can Set up Your OWN Customizable Blog For Free....In f...
03/28/2009
One key to getting an email from a prospect on the internet is to make them an irresistable offer of some kind.  Many REALTORS simply hope that offering to let them see houses is enough. One of the best ways to get a buyer to RESPOND to your website or blog is to offer them something they REALLY ...
03/25/2009
Just in.... Surgeon relocating to our city finds his dream home on agent's Blog. Not only that, they are sitting down today to write the contract. Rod, one of our agent's that decided to put up a FREE blog a couple of months ago has gotten his first big result - a $350,000 sale.  Not bad for a to...
03/24/2009
Morning fellow Active Rainmakers! In this post, I'm going to tell you what the search engines like Google look for to decide if your site or blog should be ranked on the first page... or on page 5200... There's basically 3 things that a site like Google pays attention to: Keyword Optimization Age...
03/23/2009
In this post, I'm going to give you an overview of the online sales process, how you can start using it, and a sneak peek at the "end game". First - realize something immedeately - the internet is the television and radio broadcast station of the 21st century.  Read that again.  It is SO importan...
03/18/2009
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Mike Carraway

REALTOR, Broker, Instructor
local_phone(205) 833-6300
smartphone(205) 369-8689
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Originally licensed in 1987, Mike Carraway has been a real estate practitioner for over 20 years. He is a certified real estate instructor, owns a real estate school and a real estate company. Mike is active in his local association and state association of REALTORS.