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Right now, the weather is pretty much awful everywhere in the US. That’s why you and I are both sitting inside at computers letting weather happen to other people. Who wants to hunt houses in January? Traditionally January is when REALTORS everywhere spend some time evaluating their marketing pla...
Having an MLS Search on your real estate website is essential. Visitors want to search for homes and they won't stay on your site very long if the only listings you have to offer them are your own 15 listings. You need to give them the listings they're looking for and keep them on your site and r...
Be Prepared. It's the Boy Scout motto. It's also a song in The Lion King, but that's slightly less relevant. It's a brand new year and no one knows what it will bring. So, as a real estate agent in a tough and unpredictable market, you need to Be Prepared. For what? For anything. If this year is ...
2009 has not been an easy year for those in the real estate business. It wasn’t all doom and gloom like 2008, but it was no cakewalk either, as many of you can attest. The tough economy forced many REALTORS® out of the business, with NAR reporting total members at 1,135,924 (NAR Field Guide to Re...
It's that time of year again, and we just want to wish everyone a Happy Holiday Season! Best Wishes,iHOUSEweb, Inc.
Listing syndication has been a somewhat controversial topic in the real estate industry. Not sure what listing syndication is? Listing syndication is a somewhat new phenomenon, and the term "listing syndication" is even newer. It refers to the practice of agents posting their listings on third pa...
Are you thinking, "Oh no! Not another article on choosing a domain name!"? Well, if so, just hold on for a minute. Sure there have been dozens (hundreds?) of articles written on what makes a great real estate domain name, but that's because your domain name is incredibly important! Just as "Locat...
A website is not a magical lead generating, business increasing tool. It sure can be, but you get out of it what you put into it. If you don’t work on your website, if you don’t have a plan for how to make your website successful, it won’t be. Over the last couple of weeks I’ve been covering some...
Last week I covered the first question to consider when working on a website. So many real estate agents put up a website, never do anything with it, and then wonder why they get no leads from it. To develop a successful website, you need to have a plan. The first question to think about while de...
Most everyone knows that to be successful these days, you need a website. But the truth is, having a website doesn't guarantee success. So many agents get a website and think the leads will just start rolling in. I have one thing to say to that, "Wrong!" The problem comes from the fact that so ma...

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