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RECENT BLOG POSTS
  Technology is usually so fast-paced that products are updated before some people even know they exist. But that’s not the case with electronic signatures, which have been around for more than 10 years but continue to be feared, loathed or misunderstood.   Perhaps the real estate industry can ch...
12/17/2012
Mary Ellen Vanaken knows that staying active with clients past and present at the end of the year will provide her with some momentum heading into 2013. But the agent who works in the Atlanta metropolitan area might need a break when the calendar year turns because she’s putting a dent in the th...
12/14/2012
’Twas the night before Christmas, I’d sold every house, Buyers were perusing my HouseHunt site with a flick of a mouse.   My clients all happy had been treated with care, Disclosures all signed, let the buyer beware.   My customers were nestled all snug in their beds, While visions of virtual to...
12/12/2012
Stan McLaughlin is optimistic that the housing market in his part of Oklahoma is taking the same steps toward a recovery that are being seen in other parts of the country. While his numbers haven’t been overwhelming, his “2012 is better than 2011, which was better than 2010.” “We’re definitely ha...
12/11/2012
Analyzing your ROI with the tools you have in place is a must for any real estate agent who invests back into his or her business. There are several things to keep in mind when forming a plan and following its effectiveness.   If lead generation is the top priority, be sure all communication give...
12/07/2012
We’re living in a visual world, which makes using YouTube to highlight our listings a valuable thing to do. It’s taken awhile but I’m finally feeling more comfortable with the process from start to finish. If you’re like me and constantly searching for new ways to get the message out, here are so...
12/07/2012
The old adage that no news is good news doesn’t apply to online reviews. A real estate agent who has a site with no reviews is worse than one with 20 reviews, even if a couple are negative. That’s because no reviews might be perceived as inactivity or indifference.   Asking a client for a review ...
11/28/2012
I recently stayed at a nice resort and, when checking out, was asked about my stay. Everything was impeccable and I told the person that. A couple days later I got an e-mail that again thanked me for my visit and included a friendly nudge to write something positive about my stay on Yelp or anoth...
11/23/2012
  Tis the season for debate on whether putting a house on the market is a good move or not. While it’s true that the time between Thanksgiving and New Year’s Day is stressful and busy regarding holiday functions, the same can’t be said for real estate agents who wonder what to do during this trad...
11/20/2012
  The holidays are all about tradition, family and feelings of warmth. Buying or selling a house typically isn’t on that list but circumstances and emergencies don’t follow a calendar, so the task sometimes can’t be avoided this time of year. The good news for buyers is that there’s less competit...
11/19/2012
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