As a Marketing CEO that is about to go national with my company, this may be an ill-advised story to put out there... but... I didn't earn any success through holding back my thoughts. (They can chastise me later) So here it is... Saving a Dollar can be a disease! Darnit! Of course there are a
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08/26/2010
Technology is supposed to make us happy, but what about me? I took a couple of cynical minutes this morning to write down some quick items. My Android Phone has 12 different alert tones that I can't possibly ignore, even during a meeting it's very tempting to check updates on Twitter and Facebo
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08/26/2010
All too often, I get calls from Sellers asking me to shoot their home for their Agent because the pictures don't make their listing stand out. It's important that you either hire a professional to shoot your listing, or be a professional photographer to Make it look GREAT! Photography is what a
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08/25/2010
This is an excellent post by Doug Segrove about Social Media and how to start. If you haven't already read this, take a look. Social Media. It's all the rage. Twitter, Facebook, LinkedIn, MySpace, YouTube, Digg, Reddit...not to mention all the little tools and utilities out there that we can us
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08/24/2010
I just read a great blog about a home stager that is having issues with an out of area company taking some of the market share in her local area. It was a fantastic post, but it got me thinking so much that I thought that I'd post my comment back to her about how I've been able to compete wit
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08/19/2010
I am sold... What do you think? Someone told me today about: "Telephobia" and they claimed that 80-90% of americans are literally afraid of calling a human being that they don't know, especially about sales. Is this a fact? For real?!! WHAT?!! Here are some quick bullet points that I thou
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08/17/2010
As the owner of a marketing company, we are always trying to make things really stand out above the crowd, especially in Real Estate Marketing. A graphic ad is always better than any plain text ad. We've all heard that "A picture is worth a thousand words", and this is absolutely true in almost
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08/11/2010
I had to write this quick blog after I read another blog about bad Real Estate Photography today. And i just thought that it was important to note: Sales and Marketing Rule #1: " All purchases are based on EMOTION." It is wise to make all of your marketing efforts as an artist would. If your
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08/11/2010
I'm not a Realtor, but Real Estate Syndication through Social Media and Internet Marketing is important to my business. I recently came across a post by Norma Toering titled "Please Remove My Home From the Internet." She explained that a buyer that had purchased a home that she previously sold,
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06/10/2010
Talk about an epiphany. I did it with a Fishing Analogy, and stole a little bit from Visa too! (please don't tell anyone, lol) I don't think that I should make this any elevator speech even though it worked once. After writing it on paper, it sounds... well... almost Hillbilly in terms. If
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03/26/2010