Business in the Crawlspace

Many inspection businesses are in an awful "groove" these days. They don't know the steps it takes to tap into "bad economy wealth."   There's much more economic activity going on, even now, in the midst of what many are calling the worst economic downtown since the 1930s. I am going to share wit...

A home inspector friend and I were talking one afternoon about how to improve his selling skills.  He has been an inspector for 13 years, but as of late his business has been slow. He was telling me how bad he felt because he wasn't getting many appointments. People weren't returning his phone ca...

Yup, it's Girl Scout Cookie time in our part of the world. [And, yes, my English teacher DID tell me never to start a sentence with the word "Yup."] For those of you who are unfamiliar with the sights, tastes, and overall experience of helping your daughters sell Thin Mints, Samoas, and Do-Si-Do'...

When Mick Jagger belted out this tune for the Stones, I do not think he could have envisioned anything like the kids of today! I've heard them called by many names as of late: Generation Y, Gen Y, The Plug-and-Play Generation, The Gotta-Feel-Good Generation. What they're all referring to is the n...

I'll bet you can't say it three times real fast!  And I'll be you can't stand pushy salespeople. How often do people try to sell us something before we have expressed an interest, have a desire, or are in the market for what they have? It seems the standard for many salespeople is to try to sell ...

Bad Sales Tips! 1.       Not being punctual: being on time is very important to a customer. First impressions are lasting ones and sales people need to make a good impression.  Being on time will give a good impression to the client and increase their confidence in your company. 2.       Poor pre...

Some of the most effective things in life are the simplest.  Marketers spend a lot of time trying to understand the psyche of consumers, discover ways to predict economic trends and a million other aspects of business that can determine success.  It pays to remember that some things are just basi...

Winning Sales Strategies You Can't Market Without! 1. Attention-Getting Ads Get Results Think about it...how many advertisements do you hear every day...how about every hour?  Let's face it, we're bombarded with magazine ads, newspaper ads, TV ads, radio ads, and the Internet is plastered with ad...

One of the greatest memories of my childhood is spending time among books and paper.  I've enjoyed books since I can remember.  The best place to spend quality private, family or business time is in the library. Don't shush me! Over the last 10 years, however, the Internet has irrevocably changed...

As she rushed through the office, Kacy Dillon, the broker-in-charge stopped briefly by Ian Brechin's desk, gave him the "thumbs-up" sign and said "Great job, Brechin, you did well!" She then sped off in the direction of her next meeting leaving Ian a little bemused. He was struggling with this ne...