Real Estate SEO & Web Strategies | Dave Keys

I liked this so much I had to reblog. My commentary on Janet's post precedes here. I have to agree with Janet that banning words on the advice of a university probably isn't great advice :-) That is a truly ginormous assumption on the part of the Michigan university to presume what words should b...

There has been no shortage of posts about Zillow, redfin and homes.com genre of mega-search portals sucking up every prospect's attention like giant black holes leaving nothing for anyone who doesn't give in and become part of the borg. Indeed, the big box bullies dominate the playground everywhe...

I just heard a news report that NAR has been overreporting sales data for years, since 2007. They evidently: Double counted sales in some areas Counted new home sales as existing home sales Relied on statistical methods using census data that was too old. Sales data is to be lowered by around sub...

Google is on the prowl for bad and unauthorized SEO and link building practices. Those who try to use automated methods to game the system are especially the primary targets of their search and destroy missions of their quality control algorithms. If you think your website is getting ahead as you...

Lights • Camera • Perspective Chandeliers and lights often make a good point of reference adding a sense of depth in a room. A sense of the real with a little flair. You want your clients to be able to connect with the photo of your listing. The point of reference so close to the camera makes th...

Thousands of people who relied on a number of free link-counting tools will discover for the first time today that their resource has suddenly gone dark. Some may even check back for a few days before it dawns on them that the source of this data came from Yahoo. Today the lights went out on Yaho...

Google Duplicate Anchor Text Algorithm A Caution Light for Real Estate SEO? This post was written by Dave Keys, Real Estate SEO Competition Slayer  Recently, one of my client’s positions for a keyword sank more positions than any factors justified- that is until I read about Google’s recent ten a...

THE ROI of social media is more valuable than you may think if you're linking to your website from it. I posted this as a comment on another post and realized it should be shared:   The ROI on Facebook is not always directly recognized. Google uses social media signals to help it rank web pages. ...

I like the "unlimited leads" one. It seems to be oriented toward those who deserve it. Think of it. Unlimited leads. "Hello?" "Yes, I'd like that house that expired two months ago." "Hello?" Fake static sound- "You're breaking up! Sorry. Try calling back, OK?" Wait, that was a Zillow scenario. Un...

Google Will Break A Lot of Tracking Tools and SEO Hearts With This One October 18, 2011: Announcement on the Goog-O-Blahg-oh in the name of "Making search more secure": We will stop all third party tracking services in their tracks, or more mildly put, "we are encrypting search for signed in user...