
One of the hardest parts of being a Real Estate Agent, is that one minute we are advising a Seller and the next minute we are advising a buyer. I will not make light of that...it is very difficult to be in that position and where understanding what Fiduciary means becomes so very important.
I just finished writing two articles on my blog.
Should I buy a house NOW?
Should I sell my house NOW or should I WAIT?
One of the best tests of determining whether your advices are best for YOU or for you clients, is to write you own posts like this, back to back.
Now go back and read them to yourself.
Is the answer the best answer for you in each post?
Did you say "NOW is a GREAT TIME TO BUY!" to the buyers and then turn around and say "NOW is the BEST TIME TO SELL!" to sellers?
Did you apply the same outlook for the future of real estate value when you were talking to buyers as when you were talking to sellers?
Of course there are some people who SHOULD buy now and there are some people who SHOULD sell now. That is true in any market. But if your answer is always and to all people the answer that results in a "sale" for YOU, then you do not understand what Fiduciary means. Simple as that. Yes, it would make you a good salesman and if that is what you are, then good - just be honest about that.
Don't call yourself a Fiduciary on your website and in your promotional materials, and then act like a salesman with your clients.
If this makes you stop and think and not know how you are differing in your advices to buyers vs. sellers, then take the challenge. Write a post to buyers about whether now is the best time to buy; and then write one to sellers about whether now is the best time to sell. Then look at the picture in this post and ask yourself if what you wrote sounds like it came from two different poeple :)
Great post, Ardell. I am not sure that a lot of agents understand the meaning of fiduciary. Not really. I have often thought about the point you make hear. How can it be a great for everyone to buy or to sell? "Now is a great time to Buy" means what - it can't be if it means in terms of savings on a buy or maximizing a sale. What if it means something else, it is a great time to get on with your life? Buy high, buy low?